What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them.  Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with: #all-time low #streaming services #personal connection #northern hemisphere #company declined #anonymous tip #hearst

Other Publishing stories related to: ' What you missed at Day One of Advertising Week: Tuesday Wake-Up Call '


Weekly E-Ranking: Origin blazes its way to number one

Origin rules the charts across formats - for the week ending 7th October, it claimed both the print and ebook number ones. Continue reading at The Bookseller

[ The Bookseller | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook number


Child calls for children's books to be 'taken seriously'

Waterstones' Children’s Laureate Lauren Child will discuss how children’s books need to be taken more seriously at a BookTrust lecture on Thursday evening (19th October). Continue reading at The Bookseller

[ The Bookseller | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #child calls


This Week's Bestsellers: October 23, 2017

John Green has the #2—and #4—book in the country with ‘Turtles All the Way Down.’ Plus ‘Alexander Hamilton’ author Ron Chernow returns with ‘Grant,’ and Alice Hoffman conjures a prequel to 1995’s ‘Practical Magic.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john green #alexander hamilton #practical magic


Book Deals: Week of October 23, 2017

Mindy McGinnis sells a YA novel about the opioid crisis, Berkley signs Simone St. James for six figures, Montlake buys the latest from indie bestseller Jamie McGuire, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #opioid crisis


PW Picks: Books of the Week, October 23, 2017

This week: Oliver Sacks's new book, plus a look inside the world of an undercover Muslim FBI agent. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oliver sacks


Industry Notes: Wattpad Opens a Paid Subscription, BookExpo Calls for Submissions

At Wattpad, a new premium subscription is being rolled out for the US and Canadian markets; BookExpo and BookCon call for program submissions. The post Industry Notes: Wattpad Opens a Paid Subscription, BookExpo Calls for Submissions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #submissions appeared #canadian markets


Weekly E-Ranking: The Furthest Station steams into number one spot

Ben Aaronovitch’s The Furthest Station has chugged into the Weekly E-Ranking number one spot. Continue reading at The Bookseller

[ The Bookseller | 2017-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ben aaronovitch


PW Picks: Books of the Week, October 16, 2017

This week: Walter Isaacson's biography of Leonardo da Vinci, plus Amy Tan's wise and profound memoir. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walter isaacson #amy tan


This Week's Bestsellers: October 16, 2017

Instagram poet Rupi Kaur has the #3 book in the country with ‘The Sun and Her Flowers,’ the follow-up to ‘Milk and Honey.’ Plus ‘We Were Eight Years in Power’ by Ta-Nehisi Coates heralds the relaunch of the One World imprint, and Jennifer Egan’s ‘Manhattan Beach’ gives the ‘A Visit from the Goon... Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: ##3 book #world imprint #jennifer egan #manhattan beach #goon squad


Book Deals: Week of October 16, 2017

Berkley picks up two new installments of Sherry Thomas’s Lady Sherlock series, as well as three novels by Rhys Bowen; Sourcebooks buys a title exploring the advantages of anxiety; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #sourcebooks buys #title exploring


Best of the week: Twitter live video lures publishers

This week, our top stories covered publishers’ interest in Twitter live video, Facebook’s sports streaming rights push and more. The post Best of the week: Twitter live video lures publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-13 00:00:00 UTC ]
More news stories like this |


Sabaliauskaite among trio of LBF Authors of the Day

Lithuanian writer Kristina Sabaliauskaitė will be one the authors of the day in the London Book Fair 2018 Market Focus programme, which features the Baltic countries. Continue reading at The Bookseller

[ The Bookseller | 2017-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lbf authors #baltic countries


Weinstein Books 'terminated' in wake of assault allegations

Film mogul’s associated publishing imprint is to close in the wake of scandal over multiple abuse allegationsThe Weinstein Books imprint is being shut down, following a week of sexual assault allegations against the film mogul Harvey Weinstein.In a statement to staff issued on Thursday, Hachette... Continue reading at The Guardian

[ The Guardian | 2017-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weinstein books #publishing imprint #assault allegations #joint venture #weinstein company #titles ranging


Transworld reveals Origin's first week audio sales

Transworld has revealed that the "extraordinary" first week sales of Origin by Dan Brown include more than 14,000 audio downloads. Continue reading at The Bookseller

[ The Bookseller | 2017-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #week sales


Call to Action for Publishers at Frankfurt’s Opening Press Conference

Speakers at the opening press conference of the 2017 Frankfurt Book Fair stressed the importance of book publishing and freedom to publish, as well as the need to focus on tomorrow's readers. The post Call to Action for Publishers at Frankfurt’s Opening Press Conference appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post call #book publishing


Early Birds: Frankfurt’s Literary Agents Center Heats Up on Tuesday

Agents shift their meetings from the hotels to the Literary Agents Center on Frankfurt Tuesday, and some literary agencies share their big books of the fair. The post Early Birds: Frankfurt’s Literary Agents Center Heats Up on Tuesday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frankfurt tuesday #big books


Book to Film Deals, Week of October 9, 2017

This week's book to film deals include a TV deal for the new book by Robert Harris, and a TV deal for a memoir by Tina Brown. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film deals #tv deal #robert harris #tina brown


Over 1,000 venues participate in first Libraries Week

Over 1,000 libraries are running events for National Libraries Week, in a bid to “celebrate the transformation of libraries across the UK”. Continue reading at The Bookseller

[ The Bookseller | 2017-10-10 00:00:00 UTC ]
More news stories like this |


International Hot Book Properties, Week of October 9, 2017

This week's hot books include an Italian thriller that is the first in a new series and a new novel from 'History of Bees' author Maja Lunde. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #italian thriller


Tuesday at Frankfurter Buchmesse: The Markets in Time of Change

Tackling what agent Andrew Wylie calls "a profound moral question" for world publishing and more, The Markets is an issues-driven conference for a sharply relevant business in world dynamics. The post Tuesday at Frankfurter Buchmesse: The Markets in Time of Change appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post tuesday #frankfurter buchmesse #world publishing #issues-driven conference