A modern storytelling strategy, aimed at being relevant, authentic, and contextual, isn't all that different for publishers. The post What Verizon Learned From a Pivot to Brand Journalism appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-04-07 00:00:00 UTC ]
Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday
[ Digiday | 2023-12-14 15:56:06 UTC ]
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The streaming platform has shared its most in-depth look at what their many subscribers have been watchingIn news that will excite anyone who spent a substantial chunk of their youth poring over the purple “Life” section of USA Today for Nielsen ratings and box office reports, Netflix has... Continue reading at The Guardian
[ The Guardian | 2023-12-13 17:53:11 UTC ]
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With University Press Week underway this month, PW examines how the Association of University Presses and its members are bringing the ideas—and ideals—of the academy to the masses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
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With this past weekend's edition, the 'Journal' has ended running weekly bestseller lists. The paper had carried a total of seven lists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-07 05:00:00 UTC ]
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At the age of 28, Keith Hodder hadn’t had a sip of alcohol, a drag of a cigarette or even a cup of coffee. Today he's out to challenge his vices one by one in order to be more comfortable with being vulnerable and to understand why he was being so judgmental toward others and himself in the... Continue reading at CBC
[ CBC | 2023-10-21 08:00:00 UTC ]
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From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek
[ AdWeek | 2023-10-20 08:00:00 UTC ]
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Judges praise the final six ‘exquisite and ambitious’ works in contention for the £50,000 award for nonfictionBooks tackling climate change, China, the NHS, European revolutions, ballet and music feature on the shortlist for this year’s Baillie Gifford prize for nonfiction.The six-long list... Continue reading at The Guardian
[ The Guardian | 2023-10-08 19:00:48 UTC ]
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Murdoch papers declare the premier’s electoral popularity was a ‘cult’ and his legacy nothing but a state ‘deep in debt’Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe Sunday Herald Sun’s front-page photo of the... Continue reading at The Guardian
[ The Guardian | 2023-09-27 03:28:06 UTC ]
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The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age
[ Advertising Age | 2023-09-22 09:46:02 UTC ]
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Travel is all about broadening your horizons. But when you’re at the airport, stuck in a cab, or on a train, it can feel pretty restricting. Transit time is a great time to catch up on your reading, though, and when you have Headway, you can access a world of learning right from your... Continue reading at PC World
[ PC World | 2023-09-22 08:00:00 UTC ]
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Bluebird, who were due to publish Brand’s new self-help book in December, took the decision in light of ‘very serious allegations’The publisher of one of Russell Brand’s books has said that it is pausing all future publishing of books by the comedian after he was accused of rape and sexual... Continue reading at The Guardian
[ The Guardian | 2023-09-18 14:31:47 UTC ]
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Métro Média will declare bankruptcy this week, permanently ending its coverage of local government in parts of the province's two largest cities, the head of the Quebec newspaper publisher said Sunday. Continue reading at CBC
[ CBC | 2023-09-17 21:15:07 UTC ]
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Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age
[ Advertising Age | 2023-09-15 18:24:18 UTC ]
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The British author discusses having her bestselling book adapted for an Apple TV+ series starring Brie Larson: "It's different from my vision, but it doesn't mean that it's not as good at all." Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-08-31 10:00:32 UTC ]
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Publisher Springer Nature says 2022 article ‘not supported by available evidence’ as editors launch investigationOne of the world’s biggest scientific publishers has retracted a journal article that claimed to have found no evidence of a climate crisis.Springer Nature said it had retracted the... Continue reading at The Guardian
[ The Guardian | 2023-08-25 15:00:14 UTC ]
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Carduff, who was named books editor at the 'Wall Street Journal' in 2017, was also a contributing editor for the Library of America Series and the publishing consultant to John Updike's literary trust. He died on August 14. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-17 04:00:00 UTC ]
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Historically, big tech’s attempts to shape how the media operates have often done more harm than good. Google has a new plan to help save journalism—or at least make it easier for journalists to work. The company has been pitching a generative AI-powered product, nicknamed Genesis, to major... Continue reading at Fast Company
[ Fast Company | 2023-07-21 11:48:19 UTC ]
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We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company
[ Fast Company | 2023-07-19 10:00:00 UTC ]
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Knowledge is a lifelong pursuit, but finding time to read, study, and learn new things isn’t always easy. That’s why apps like Headway exist. It’s on sale now through July 17th during our version of Prime Day — Deal Days Summer 2023. Headway is a powerful learning app that helps you... Continue reading at PC World
[ PC World | 2023-07-13 08:00:00 UTC ]
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Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age
[ Advertising Age | 2023-05-16 17:20:39 UTC ]
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