Weather Co. goes all-in on 'Taboola Feed,' a Facebook Newsfeed clone

IBM-owned The Weather Company says it's going all-in on Taboola Feed, which mimics the look and feel of Facebook's News Feed, the publication said Thursday, making it perhaps the largest publisher to adopt the format.Like Facebook's News Feed, Taboola Feed is an infinite scroll that surfaces both the publisher's own content as well as content from other platforms in so-called cards. It differs from the box of paid links traditionally seen from the New York-based ad-tech company.Weather Co. says its pages saw an average uplift in revenue per thousand impressions, or RPM, of 158 percent after piloting Taboola Feed in place of Taboola's previous widget, adding that the figure went as high as 353 percent on certain pages. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-29 00:00:00 UTC ]
News tagged with: #weather company #largest publisher #infinite scroll #thousand impressions

Other Publishing stories related to: 'Weather Co. goes all-in on 'Taboola Feed,' a Facebook Newsfeed clone'


Facebook says settling FTC investigation could cost up to $5 billion

Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
More news stories like this | News stories tagged with: #$5 billion #privacy practices


Facebook uploaded email contacts of 1.5m users without consent

Company says it has stopped using password verification feature that collected data Facebook has admitted to “unintentionally” uploading the address books of 1.5 million users without consent, and says it will delete the collected data and notify those affected.The discovery follows criticism of... Continue reading at The Guardian

[ The Guardian | 2019-04-18 00:00:00 UTC ]
More news stories like this |


Dozens of cybercriminal groups used Facebook to set up shop

Facebook Inc. housed dozens of cybercriminal groups that set up shop on the platform as online marketplaces to sell a variety of illegal services, such as stolen credit card information, account theft and spamming tools, a team of researchers found. Cisco Systems Inc.’s Talos security unit... Continue reading at Advertising Age

[ Advertising Age | 2019-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cisco systems #investing heavily


How to finally bring Facebook to account | Letters

We must redefine Facebook as a publisher and not a platform so it bears responsibility for its content, says Pam Rudd. Tobacco was once ubiquitous yet many managed to quit, says Bob Walsh. We must view social media the same wayI do not believe we need to rewrite most of our regulation to... Continue reading at The Guardian

[ The Guardian | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age #existing laws


Study: Facebook ad targeting may discriminate—even when advertisers don’t want it to

Despite researchers’ efforts to target every race equally, they found that Facebook’s platform targeted by race anyway A new research paper published on Wednesday shows that Facebook’s ad targeting can discriminate by race and gender, even when advertisers request that their ads should be shown... Continue reading at Fast Company

[ Fast Company | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #broad audience


Hundreds of millions of Facebook user records exposed on Amazon cloud servers

Facebook Inc. user data is still showing up in places it shouldn’t. Researchers at UpGuard, a cybersecurity firm, found troves of user information hiding in plain sight, inadvertently posted publicly on Amazon.com Inc.’s cloud computing servers. The discovery shows that a year after the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-03 20:45:00 UTC ]
More news stories like this | News stories tagged with: #user data #plain sight


Facebook might pay for 'high-quality news,' NYMag vs. WaPo, Cameron Dallas explained: Publisher's Brief

If you're wondering about that leading "Afraid Of?" headlineright off the bat New York Mag seems to be suggesting something unflattering about the Post, right?well, here's a sample summary of Carmon's piece via Twitter:(Adam Penenberg is director of New York University's American Journalism... Continue reading at Advertising Age

[ Advertising Age | 2019-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #march madness #high-quality news #york mag #york university #major platforms #bleacher report


Facebook may add a dedicated news tab later this year

Mark Zuckerberg has revealed he may add a dedicated tab for "high-quality news" to Facebook, perhaps by the end of the year. The section would reportedly be free for users, though Facebook might pay publishers whose work is featured. Zuckerberg moote... Continue reading at Engadget

[ Engadget | 2019-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark zuckerberg #high-quality news #pay publishers


Facebook considering hiring editors to pick quality news for users

Mark Zuckerberg also said he is weighing up paying publishers for use of their journalismFacebook could start employing editors to select “high-quality news” to show to users, in the social network’s latest attempt to lose its reputation as a source for disinformation.Mark Zuckerberg said he is... Continue reading at The Guardian

[ The Guardian | 2019-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hiring editors #mark zuckerberg #latest attempt


New literary festival feeds growing appetite for all-female cultural events

Sandi Toksvig and Helen Lederer lead the drive to tackle gender inequality in the artsFrom this month’s Women of the World gathering on London’s South Bank to many smaller bespoke festivals and competitions, the demand for public events and festivals centred on the female experience is growing... Continue reading at The Guardian

[ The Guardian | 2019-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary event #south bank #public events #female experience #primadonna festival


Facebook COO says it's 'exploring' restrictions on who can go live

Facebook COO Sheryl Sandberg took to the Instagram blog this evening saying "We have heard feedback that we must do more – and we agree" (the post was also published as an op-ed in the New Zealand Herald). Despite the lack of credibility big te... Continue reading at Engadget

[ Engadget | 2019-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zealand herald


HUD accuses Facebook of housing discrimination — and eyes Google and Twitter too

The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
More news stories like this | News stories tagged with: #eyes google #housing discrimination #technology companies #government probe


HUD accuses Facebook of housing discrimination — and eyes Google and Twitter too

The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
More news stories like this | News stories tagged with: #eyes google #housing discrimination #technology companies #government probe


Inside Facebook-born Freeda Media’s distributed publishing strategy

Two-year-old female-focused Freeda Media has worked with 150 brands on branded content campaigns, and revenue has seen triple-digit growth. The post Inside Facebook-born Freeda Media’s distributed publishing strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-27 00:00:00 UTC ]
More news stories like this |


Europe backs new laws that clamp down on Facebook, Google, Big Tech: Wednesday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayEurope just pushed through another... Continue reading at Advertising Age

[ Advertising Age | 2019-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital news #audio version #alexa device #alexa app #copyright rules #pay publishers #news snippets #reuters reports


Facebook knew about Cambridge Analytica prior to 'Guardian' exposé

Facebook has admitted that it suspected Cambridge Analytica of scraping data from the platform even before the first reports about its massive data collection were published. The Guardian has learned about the social network's suspicion from a court... Continue reading at Engadget

[ Engadget | 2019-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook knew


Facebook left ‘hundreds of millions’ of users’ passwords stored in plain text

Facebook Inc. said Thursday that it had left “hundreds of millions” of users’ passwords exposed in plain text, potentially visible to the company’s employees, marking another major privacy and security headache for a tech giant already under fire for mishandling people’s personal... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-21 20:35:00 UTC ]
More news stories like this | News stories tagged with: #passwords stored #plain text #left hundreds #passwords exposed #potentially visible #major privacy #security headache #tech giant #mishandling people #personal information


Facebook left ‘hundreds of millions’ of users’ passwords stored in plain text

Facebook Inc. said Thursday that it had left “hundreds of millions” of users’ passwords exposed in plain text, potentially visible to the company’s employees, marking another major privacy and security headache for a tech giant already under fire for mishandling people’s personal... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-21 20:35:00 UTC ]
More news stories like this | News stories tagged with: #passwords stored #plain text #left hundreds #passwords exposed #potentially visible #major privacy #security headache #tech giant #mishandling people #personal information


How Facebook is spending more to ensure wary publishers rely on it less

The pilot program is designed to improve the spread of information among local news publishers looking to modernize their businesses. The post How Facebook is spending more to ensure wary publishers rely on it less appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot program


Facebook and Google broke down barriers to broadcast media — even for mass killers

The killing of 49 people at two mosques in Christchurch, New Zealand, was engineered to be viewed and shared on the world’s largest technology platforms, taking full advantage of Silicon Valley’s laissez-faire approach to content moderation. It began with a racist manifesto uploaded to the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-16 00:05:00 UTC ]
More news stories like this | News stories tagged with: #google broke #mass killers #silicon valley #laissez-faire approach #content moderation