‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020

Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-18 04:01:51 UTC ]
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A View of What “Our Possible Media Futures” Might Look Like, Out of The New York Times’ R&D Lab

Last night’s news about news orgs publishing directly to Facebook wasn’t a surprise, exactly — we’ve known this was in the works for months — but it’s been a good excuse to think about the p ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months mdash


Hodder wins twice at Peters Book of the Year Awards

Hodder is the big winner at this year’s Peters Book of the Year award, taking home book of the year for both the junior fiction and teen fiction categories.  A Room Full of Chocolate by Jane Elson and A Song For Ella Grey by David Almond, both published by Hodder, were announced as the Books of... Continue reading at The Bookseller

[ The Bookseller | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big winner #room full #ella grey #david almond #catherine rayner


IPA Congress Focuses on the Publisher’s Role in a Digital Economy

In his opening speech, Elsevier chairman Y. S. Chi emphasized the need to regard industry changes as opportunities instead of threats or diversions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital economy #opening speech


Egmont group's profits rise in 'best year ever'

Denmark-based Egmont Group said it achieved its “best year ever” in 2014, as pre-tax profit for the year totalled €127m (£92.5m), a 36% increase from 2013. All divisions recorded improvements in their underlying operations and overall revenues for 2014 grew 10% to €1.6bn (£1.2bn). Ebitda... Continue reading at The Bookseller

[ The Bookseller | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont group #profits rise #pre-tax profit #record high


Why Digital-Facing Brands Stick Around for SXSW Music

The interactive portion of the South by Southwest festival in Austin may be over, but that doesn't mean that digital media brands have packed up their bags. Several digital-facing companies and publishers have decided to activate outside the traditional period reserved for their wares, further... Continue reading at AdWeek

[ AdWeek | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unique opportunity #critical component #credit cards #mobile space #share content


Sieghart reveals task force digital ambitions

The Leadership for Libraries task force is backed by £250,000 funding from the Department for Culture, Media and Sport, will look for more funding from trusts and foundations, and hopes to appoint a "brilliant" chief executive in addition to chair Paul Blantern, William Sieghart has revealed. Continue reading at The Bookseller

[ The Bookseller | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #william sieghart


Rakuten to buy OverDrive for £275m

Japanese e-commerce company Rakuten is to buy OverDrive, which provides an ebook library lending platform, for $410m (£275m) in cash. The move will help Rakuten to expand into "new market segments". OverDrive is a distribution platform which supplies ebooks, audiobooks, music and streaming... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy overdrive #distribution platform #streaming video


Catholics Flock to L.A. Congress to Buzz about Francis, Buy Books

The loss of Image Books, Pope Francis's popularity with both liberals and conservatives, and the lack of high-profile female speakers were top subjects at L.A. Congress, the nation’s largest annual gathering of Roman Catholics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pope francis #buy books #image books


Digital Engagement Tops Talks at BookNet Canada Tech Forum

At the annual event, held last week in Toronto, industry leaders addressed various aspects of digital development in publishing, from ebook pricing and reader engagement to bundling and podcasts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual event #digital development #ebook pricing #reader engagement


Viking's Mount buys 'incredible' debut

Viking has acquired an “incredible debut work of fiction” by an Australian writer. Publisher Mary Mount bought world rights, excluding Australia New Zealand, to Abigail Ulman’s Hot Little Hands from Peter Straus at Rogers, Coleridge and White. Mount said: “Abigail Ulman’s work is tender,... Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #excluding australia #peter straus


Rakuten to Buy OverDrive

Japan’s Rakuten, Inc. has agreed to acquire the U.S. digital distributor OverDrive for $410 million in cash. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy overdrive #$410 million


Rakuten Buys E-book Distributor OverDrive for $410 Million

Japan's Rakuten, parent company of ebookseller Kobo, has purchased US ebook distributor OverDrive, likely blocking Kindle's further expansion into libraries. The post Rakuten Buys E-book Distributor OverDrive for $410 Million appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$410 million #ebookseller kobo


MJ pulls Belle Gibson book

Michael Joseph has pulled a recipe book by health blogger and author Belle Gibson after she failed to give sufficient information in response to a series of claims levelled at her. Gibson’s The Whole Pantry, based on an app she created following a diagnosis of terminal brain cancer, was due to... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael joseph #recipe book


Sophie Stark digital tale from W&N

Weidenfeld & Nicolson has acquired a novel about an enigmatic film director which it will publish as a digital exclusive. Commissioning editor Sophie Buchan bought UK and Commonwealth rights to The Life and Death of Sophie Stark by Anna North from Caspian Dennis at Abner Stein on behalf of... Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weidenfeld nicolson #digital exclusive #caspian dennis #abner stein


HMH Celebrating 100 Years of Best American Short Stories

Houghton Mifflin Harcourt is honoring the 100th birthday of its short fiction compilation Best American Short Stories with a special anniversary edition, edited by Lorrie Moore, called '100 Years of The Best American Short Stories.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #100th birthday #lorrie moore


Three buys for Scribe

Scribe has acquired a guide to war in classical tragedy, a book of cocktails and snacks inspired by Shakespeare, and an epic novel set in Georgia. Scribe bought UK and Commonwealth rights for Bryan Doerries’ The Theatre of War direct from the Zoe Pagnamenta Agency. Continue reading at The Bookseller

[ The Bookseller | 2015-03-18 00:00:00 UTC ]
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Stirling's Struck is Romantic Novel of the Year

Joss Stirling’s Struck (Oxford University Press) has become the first YA novel to be awarded the prize for Romantic Novel of the Year by the Romantic Novelists’ Association (RNA). At the association's annual awards (RoNAs), held this evening (16th March) in London, Jill Mansell and Carole... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #association rna #romantic novelists #romantic fiction #jill mansell #carole matthews


Management Group to Buy Peter Lang Publishing

A senior management group has agreed to acquire Switzerland-based international academic publisher Peter Lang Academic Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-16 00:00:00 UTC ]
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New-Media Powers Say They'll Be Profitable Soon. Don't Ask About That Facebook Plan

New media titans have shown they can attract investors' money, raking in millions in venture capital funding, but they have not answered clearly whether they can show a profit.At South by Southwest, sales chiefs for three heavily-funded digital publishers said they can do that too, or can soon,... Continue reading at Advertising Age

[ Advertising Age | 2015-03-15 00:00:00 UTC ]
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New award for children’s digital books

The UK Literacy Association (UKLA) is launching an award for digital ebooks and apps for children aged 6-8. The Digital Book Award, created in association with Booktrust and sponsored by the Open University, is open todigital products that use sounds and visuals to make a children’s experience... Continue reading at The Bookseller

[ The Bookseller | 2015-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital ebooks #digital books #open university