James Verdesoto is a graphic designer who's masterminded the visual marketing for countless movies, including iconic posters for "Pulp Fiction" (when he was creative director at Miramax), "Girl, Interrupted" and "Ocean's Eleven." Today, Vanity Fair puts him to great use with the release of "Movie Poster Expert Explains Color Schemes," a fascinating YouTube video that actually does a lot more than decode the use of color.Verdesoto takes a walk through cinematic history and beyond, identifying visual elements (e.g., the "running figure with a gun" common to thrillers) that connect with everything from John Grisham paperback book covers from the '90s to film noir to punk-rock flyer graphics. And when he does talk about the deployment of color, it's especially eye-openinglike when he examines the black-and-white-and-orange combination (as seen in posters for "Ghost Rider," "Tokyo Drift," "The Transporter" and more) vs. the blue-and-orange ("The Bourne Identity," "The Dark Knight," "Star Wars," "Avatar").It's a mini master class in design-meets-marketing that comes in under 11 minutes. (It's also a sequel of sorts to Vanity Fair's "Every Marvel Movie Poster, Explained," also starring Verdesoto and released in December.) Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2019-03-12 00:00:00 UTC ]
The Duolingo owl is single-wingedly rewriting the modern mascot playbook and unlocking new business along the way. On a Friday morning in mid-October, crowds of people—many in elaborate costumes—poured into the Jacob Javits convention center on Manhattan’s far west side. They were attending day... Continue reading at Fast Company
[ Fast Company | 2024-11-14 11:00:00 UTC ]
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Over the course of her career, Judy-Lynn del Rey earned a reputation as a superstar editor among her authors. Think of your favorite fantasy or science-fiction novel. You’ll know the author and title, of course. But can you think of its editor or publisher? Continue reading at Fast Company
[ Fast Company | 2024-10-10 19:30:00 UTC ]
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Although the holiday weekend has come to a close, some Labor Day sales are still available. Historically, Labor Day isn't a boon for tech deals but there are always a few decent ones that pop up, particularly in the outdoor tech space. Labor Day sales often overlap with back-to-school sales as... Continue reading at Engadget
[ Engadget | 2024-09-03 14:30:14 UTC ]
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It’s almost Labor Day so the sales have started to trickle in. Here’s a cool one. A whole bunch of Lego sets are on sale for 25 percent off from, uh, Barnes & Noble. That may not make sense on paper, but we assure you that these discounts are very real. It’s tough to pick the “best”... Continue reading at Engadget
[ Engadget | 2024-08-26 15:23:20 UTC ]
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The publisher of prominent titles such as Vogue, GQ, Vanity Fair, The New Yorker, and Condé Nast Traveler aims to leverage AI following the digital media industry’s recent struggles to monetise content, particularly through traditional search. Continue reading at Media Week
[ Media Week | 2024-08-21 14:34:53 UTC ]
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'DC: Batman,' a luxe new slipcased hardcover gathering some of the Dark Knight’s most iconic stories, is among a number of recent reprint editions employing differing printing strategies and techniques to bring classic comics stories to readers old and new. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-06 05:00:00 UTC ]
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His charming memoir “What Have We Here?” traces the path from a Harlem childhood to “Star Wars,” while lamenting the roles that never came his way. Continue reading at The New York Times
[ The New York Times | 2024-02-13 10:00:45 UTC ]
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One can only hope that, someday, there will be a 'Star Wars' tarot. In the meantime, here are a handful of decks inspired by other major sci-fi and capes-and-tights franchises. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-24 04:00:00 UTC ]
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If you think your kids should have a smart display of their very own, this might be a good time to grab two of them from Amazon. In advance of Prime Day, you can get two Echo Show 5 Kids for the price of one. The displays came out in 2023 and typically go for $100 each. By using the code... Continue reading at Engadget
[ Engadget | 2023-06-22 16:30:34 UTC ]
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Did you ever want to see how the creators of Wallace and Grommit would handle the Star Wars universe? You're about to get your chance. Disney has released a trailer for Star Wars: Visions Volume 2, and it includes a peek at Aardman's short film "I Am Your Mother." To no one's surprise, it... Continue reading at Engadget
[ Engadget | 2023-04-10 15:13:55 UTC ]
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Disney researchers have developed an artificial intelligence system that seemingly makes it far easier to make an actor appear younger or older in a scene. While artists will still be able to make manual adjustments to make sure the effect looks as realistic as possible, the AI tool could take... Continue reading at Engadget
[ Engadget | 2022-12-01 15:45:09 UTC ]
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With D23 underway this weekend, Disney had a lot to share with Star Wars fans. In all, the company debuted three trailers at the expo. First, there was a final look at Star Wars: Andor ahead of the show’s Disney+ premiere on September 21st. Then, we got to see Tales of the Jedi, a new animated... Continue reading at Engadget
[ Engadget | 2022-09-10 19:06:44 UTC ]
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Before he helped bring down Richard Nixon, the reporter grew up in a school of hard knocks. His memoir is a treasureFew reporters are synonymous with their craft. Bob Woodward of the Washington Post is one, his former partner, Carl Bernstein, another. Together, they broke open the Watergate... Continue reading at The Guardian
[ The Guardian | 2022-01-16 07:00:43 UTC ]
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After doing the same for Disney, Spotify has launched a Netflix hub bringing all of the streaming service's soundtracks, playlists and podcasts into one place. While many of Netflix's soundtracks were already on Spotify, the new feature puts all content related to the service in one place. That... Continue reading at Engadget
[ Engadget | 2021-11-23 13:00:54 UTC ]
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Over the weekend, a massive merger agreement was hammered out between telecom giant AT&T and entertainment company Discovery Inc. If it receives the blessing of federal regulators, AT&T will spin off its WarnerMedia unit—which includes CNN, HBO, and other assets—into a separate company... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2021-05-18 12:05:33 UTC ]
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A year has passed since the novel coronavirus first emerged. Even with mass inoculation efforts underway, it continues to rage on, with little sign of abating. Throughout this year, we’ve relied on journalism to make sense of it all—especially as the virus’s spread frequently outpaced our... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-12-15 13:02:41 UTC ]
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“Star Wars: The Lightsaber Collection” offers a brief history of the weapons and their wielders. Continue reading at The Washington Post
[ The Washington Post | 2020-10-20 16:25:06 UTC ]
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Escape again into the worlds created by George R.R. Martin, Ray Bradbury, Lewis Carroll and more. Continue reading at The Washington Post
[ The Washington Post | 2020-10-06 10:57:16 UTC ]
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The pandemic has thrown publishing and booksellers into crisis – and left customers struggling to obtain books when they most want them. But some in the industry sense an opportunity to drag it into the 21st centuryOn 18 March, Emma Corfield-Walters received the news that for the second year... Continue reading at The Guardian
[ The Guardian | 2020-05-10 08:00:20 UTC ]
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The Constitution holds that the president shall, from time to time, conduct a spurt of interviews with mainstream news outlets before going back to Fox. Or something like that. We’re currently seeing one of those spurts. Last week, Trump gave an interview to Reuters in the Oval Office; on... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-05-06 12:04:22 UTC ]
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