Warner Bros. creates a new unit overseeing big brands, including DC

Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam Lifford,... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]

Other news stories related to: "Warner Bros. creates a new unit overseeing big brands, including DC"


Get Your First Clues About "Fantastic Beasts And Where To Find Them"

A movie based on a book inside a Harry Potter book is here, and this is our first glimpse.During a week where many people have reached critical levels of Star Wars overload, Warner Bros. has released the first look at an entire movie based around a book that was listed on Harry Potter's freshman... Continue reading at Fast Company

[ Fast Company | 2015-12-15 00:00:00 UTC ]
More news stories like this


When It Comes to Ebook Subscriptions, One Size Does Not Fit All!

Global brands may appear to dominate ebook subscriptions, but nimble, local publishing startups across Europe are winning authors’ hearts and minds. The post When It Comes to Ebook Subscriptions, One Size Does Not Fit All! appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-12 00:00:00 UTC ]
More news stories like this


How Unilad became a viral Facebook publisher for British bros through video

With a mix both funny and serious videos and a Facebook-first approach, Unilad has amassed 6.7 million fans on the social network. Its strategy is reminiscent of competitors like Lad Bible, with its own bro-focus and reliance on fans to create and promote video -- but Unilad has also been... Continue reading at Digiday

[ Digiday | 2015-07-31 00:00:00 UTC ]
More news stories like this


There will be a lot of Marvel and DC Comics movies in the next few years

Earlier this month, Warner Bros. announced its roadmap for DC Comics movies through 2020, and today, Marvel Studios revealed its plans as well. Basically, if you're into superhero/comic book movies, you're set for the next seven years. Need a quick... Continue reading at Engadget

[ Engadget | 2014-10-29 00:00:00 UTC ]
More news stories like this


Harry Potter film spin-off to be a trilogy

J K Rowling’s Harry Potter film spin-off, inspired by Hogwarts textbook Fantastic Beasts and Where to Find Them, will be a trilogy.   Warner Bros has announced that the three films, which will follow Fantastic Beasts author Newt Scamander and are written by Rowling herself, will have release... Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
More news stories like this


Millennial Media Buys Nexage for $107 Million

Millennial Media has acquired mobile ad exchange Nexage for $107.5 million in cash and stock to boost its programmatic offerings. Under the deal, Nexage’s real-time bidding tools and mobile Web and app inventory across publishers will be used to build out Millennial’s automated media buying and... Continue reading at AdWeek

[ AdWeek | 2014-09-23 00:00:00 UTC ]
More news stories like this


Amazon and Disney are fighting, so you can't pre-order 'Guardians of the Galaxy' on Blu-ray

Neither side has confirmed it, but it looks like Amazon's latest pricing battle (after Warner Bros. and its ongoing battle with book publisher Hachette) is with Disney. That's why you can't pre-order a copy of Guardians of the Galaxy on DVD or... Continue reading at Engadget

[ Engadget | 2014-08-09 00:00:00 UTC ]
More news stories like this


Amazon partners with Alloy for YA digital-first imprint

Amazon Publishing in the US has partnered with Alloy Entertainment, a division of Warner Bros, to... Continue reading at The Bookseller

[ The Bookseller | 2014-07-29 00:00:00 UTC ]
More news stories like this


DC, Warner Bros. Unveil Batman’s 75th Anniversary Plans

DC Entertainment has announced plans for a year-long celebration of the 75th anniversary of Batman, the iconic Golden Age comic book character that debuted in 1939 and helped launch the superhero genre. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
More news stories like this


Time Inc. Ad Revenue Grows, but Only Because It Bought AmEx Publishing

Time Warner, the media company that owns HBO and the Warner Bros. film studio as well as Time Inc. for a few more months, surpassed analysts' estimates for both fourth-quarter revenue and profit in results reported on Wednesday.Excluding some items, earnings were $1.17 a share, the New... Continue reading at Advertising Age

[ Advertising Age | 2014-02-05 00:00:00 UTC ]
More news stories like this


Pinterest And Your Personal Brand: 7 Steps To Pinning Your Life, Work, And Way To Success

Whether you're a real estate agent, an advertising executive, or an up–and–coming blogger, now is absolutely the time to start using Pinterest to build your personal brand. Although the image–based social network is still struggling to generate significant revenue, its user base continues to... Continue reading at Fast Company

[ Fast Company | 2013-10-30 00:00:00 UTC ]
More news stories like this


Check Out the Top 10 Brands on Tumblr

Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a Top 10 list with Adweek after studying a month's worth of Tumblr activity in regards to Interbrand's top 100 ranking... Continue reading at AdWeek

[ AdWeek | 2013-10-29 00:00:00 UTC ]
More news stories like this


J.K. Rowling to revisit Harry Potter's world in new film series

J.K. Rowling will write a screenplay for Warner Bros. inspired by her book "Fantastic Beasts and Where to Find Them."Warner Bros. is hoping "Harry Potter" author J.K. Rowling has another magic trick up her sleeve.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-09-13 00:00:00 UTC ]
More news stories like this


Amazon launches Kindle Worlds publishing platform for fan fiction, will pay royalties to writers and rights holders

Amazon's taken a number of steps to bring different types of content to the Kindle Store, and it's now venturing into an area that has a long history with the internet: fan fiction. The company's today announced Kindle Worlds, a new publishing platform that promises to pay writers royalties for... Continue reading at Engadget

[ Engadget | 2013-05-22 00:00:00 UTC ]
More news stories like this


Warner Bros. intros 'Inside the Script' eBook series, gives film buffs a deeper look

From time to time, we see movie studio Warner Bros. bring forth ways to give its oldies-but-goodies a longer life span. On this occasion, Warner's launching a novel eBook series titled "Inside the Script." The new release will give movie buffs a deeper look into a handful of the studio's films,... Continue reading at Engadget

[ Engadget | 2012-05-02 00:00:00 UTC ]
More news stories like this


E-book release for film scripts

Ben Hur and Casablanca are among the film scripts to be released as ebooks for the first time by Warner Bros. Continue reading at BBC News

[ BBC News | 2012-04-30 00:00:00 UTC ]
More news stories like this


Braided River Has ‘To the Arctic’ Tie-in

After working for two years with Warner Bros. Pictures, MacGillivray Freeman Films, and IMAX Corp., Braided River, an imprint of nonprofit Mountaineers Books, in Seattle, has produced To the Arctic, the official companion book to the 3D film of the same name set to release next fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-25 00:00:00 UTC ]
More news stories like this


Penguin targets growth in children's

Written By: Benedicte Page Publication Date: Thu, 15/09/2011 - 11:35 Penguin is "significantly" increasing its investment in its children's division, with a focus on pre-school, big brands and the global market, as well as on digital innovation, according to UK c.e.o. Tom Weldon. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this


BEA: big ideas, B&N and global brands

Written By: Gayle Feldman Publication Date: Fri, 03/06/2011 - 08:50 Like much of our world, BEA has shrunk but also expanded. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this