Earlier this year, executives at social news site ViralNova had to make a decision. The two-year-old company that has never raised outside funding could stay independent and try to keep up with larger digital media companies like Vice and BuzzFeed on its own as was the plan since Sean Beckner joined as CEO in early 2014. Or it could become part of a larger media company to try to level the playing field. Mr. Beckner and ViralNova's founder Scott DeLong have chosen the latter.ViralNova has been acquired by Zealot Networks, an eleven-month-old media-and-entertainment company run by Danny Zappin who had co-founded Maker Studios, which Disney bought last year in a deal worth $950 million.After raising $30 million in funding last year, Mr. Zappin's new company has been building its business by buying a bunch of companies including a couple of talent management firms, three ad agencies, a content-licensing firm, a magazine publisher and a couple of music labels. Of the 15 acquisitions Zealot has completed since launching last year, ViralNova marks its largest one to date, said Mr. Zappin. He declined to say how much Zealot is paying for ViralNova but said that it's a cash-and-stock deal. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-07-09 00:00:00 UTC ]
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Social media doesn’t exist as a grand platform for your experiments. It exists to make money for its owners. The post Memo to Magazine Media: Social Networks Are Not Altruistic appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-08-24 00:00:00 UTC ]
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The modern shelter magazine builds a new platform in pursuit of a fresh media model. The post Dwell Reimagines Itself as a Social Network appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-19 00:00:00 UTC ]
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In the lives of many consumers, social networks have begun to replace traditional news outlets as their primary source of news, making it much more difficult for publishers who still rely on a more traditional business model to earn revenue from their stories. In its annual report on digital... Continue reading at Betanews
[ Betanews | 2016-06-16 00:00:00 UTC ]
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Facebook's main news section, called Trending, has never been so buzzy thanks to a political web it allegedly weaved itself, with many critics crawling to the surface in the last five days. The digital giant has been bashed by right-wing pundits and other media watchers since Gizmodo... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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If you live in certain media and technology circles, there’s a very good chance you’re already using Nuzzel. It’s an app that combs through your Twitter or Facebook feeds, identifying the links being shared the most by y ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-30 00:00:00 UTC ]
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Dunkin' Donuts wants to create cool musical buzz with millennials this summer to push its iced coffee products. So it's playing with enough social-media platforms to outfit a marketing septet: Spotify, Snapchat, Instagram, YouTube, Twitter, Vine, Facebook and Periscope. The initiative, called... Continue reading at AdWeek
[ AdWeek | 2015-07-21 00:00:00 UTC ]
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Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
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Rupert Murdoch’s supporter, Prince Al Waleed bin Talal, reduces holding from 5% to 1%The Saudi Arabian billionaire, Prince Al Waleed bin Talal, has sold a substantial stake in Rupert Murdoch’s publishing company, News Corp, reports Bloomberg.His investment firm, Kingdom Holdings, announced to... Continue reading at The Guardian
[ The Guardian | 2015-02-04 00:00:00 UTC ]
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Switzerland-based open access publisher Frontiers has launched a social network for academics which - uniquely, it says - integrates into third-party websites. The network, named Loop, is said to have been inspired by the principles of open science on which Frontiers was established, by a... Continue reading at The Bookseller
[ The Bookseller | 2015-01-16 00:00:00 UTC ]
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As part of the ongoing transition of the traditional print media, Digital First Media is putting the Daily News' Diamond Avenue building up for sale. The Daily News will relocate to a smaller building elsewhere in the city, said Publisher Gre ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-06-04 00:00:00 UTC ]
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Ten years today, the social networking giant has notched up some interesting numbers along the way• How Facebook became the world's biggest social network1.23bn monthly usersBy the end of 2013, Facebook boasted 1.23bn monthly active users worldwide, adding 170m in just one year. According to... Continue reading at The Guardian
[ The Guardian | 2014-02-04 00:00:00 UTC ]
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Publishing Perspectives's latest column for the Italy's Giornale della Libreria looks at whether social media really influences readers to buy books. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-23 00:00:00 UTC ]
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Rob NormanNewspapers and news magazines' print editions are fading. Their readers are literally dying. Other industries have new demography and geography to conquer, but no new generation is acquiring a breakfast-table habit that has persisted for 200 years -- even in Myanmar, where 12 daily... Continue reading at Advertising Age
[ Advertising Age | 2014-01-01 00:00:00 UTC ]
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The media-industrial complex loves nothing so much as an anniversary -- especially a grim anniversary. Considering that the assassination of President John F. Kennedy is an event that not only radically transformed our nation but the media itself, it's no surprise that the 50th anniversary of... Continue reading at Advertising Age
[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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These days there's something extra revitalizing about cracking open a book. I don't just mean in a strictly geektastic, hooray–for–reading kind of way. I mean, it's actually mentally refreshing. For those of us who live online, there's no better way to wrap up a hyper–connected day of status... Continue reading at Fast Company
[ Fast Company | 2013-09-14 00:00:00 UTC ]
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"I'll give up my printed books when you pry the last one from my cold, dead hands." That's what I tell people when they ask me what kind of e–reader I have. As a technology journalist, author, and novelist, they expect me to own the latest Kindle or be an iBooks aficionado, and most seem... Continue reading at Fast Company
[ Fast Company | 2013-08-30 00:00:00 UTC ]
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The parties in Germany's ruling coalition have proposed a new protective copyright law for news publishers to ensure they are compensated by "commercial traders" that use pieces of their copyrighted content online, according to an automat ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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As an element of a marketer’s branding strategy, social media is huge. Some publishers are finding ways to leverage their social graph as a part of their overall marketing package offers to advertising clients. Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-01 00:00:00 UTC ]
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It appears social media is no longer a trend among internet users, but a convention. In a new report from Nielsen, social media behavior among Americans is tracked, demonstrating how much pull social media actually has among web surfers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-16 00:00:00 UTC ]
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The 99-cents a week-service looks like the kind of thing that could drive the New York Times and the Associated Press batty. Instead, they've signed on for a piece of the action. Continue reading at AllThingsD
[ AllThingsD | 2011-04-20 00:00:00 UTC ]
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