In the past decade, digital media has experienced a boom-and-bust cycle. Sites that were buoyed in the early 2010s by digital-advertising dollars watched their traffic plummet in subsequent years as readers shifted to consuming content on social media. The next step for many publishers like Vice and G/O Media has been to lean into private […] Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2020-01-30 17:05:04 UTC ]
The angst was palpable at Digital Media Strategies 2016, an annual industry conference held on Wednesday and Thursday at a hotel in Times Square.While there are myriad challenges facing the media companies of today, combatting the power and market share of the social media giants -- often called... Continue reading at Advertising Age
[ Advertising Age | 2016-09-09 00:00:00 UTC ]
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Penguin Random House has been voted one of the top five media companies to work for in the UK, according to anonymous employee rating site Glassdoor, ahead of the BBC and Sky, and the only book publisher to make the top 10. Continue reading at The Bookseller
[ The Bookseller | 2016-09-02 00:00:00 UTC ]
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Twitter is on a pre-roll.The service is opening its pre-roll video ad program to popular Twitter users, giving them a way to make money for their efforts.The ads play before the videos that people share on the platform, and they come with a skip button, much like the one on YouTube. Twitter has... Continue reading at Advertising Age
[ Advertising Age | 2016-08-30 00:00:00 UTC ]
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In the past year, W Magazine has grown its digital team from four to 16 people, with a focus on creating specific content not only for its website, but social platforms like Instagram and Facebook. With more than half of its website traffic coming through mobile, its publisher and chief revenue... Continue reading at Digiday
[ Digiday | 2016-08-25 00:00:00 UTC ]
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NBCUniversal is continuing under the spell of “Harry Potter,” striking an exclusive deal with Warner Bros. to bring films of the juggernaut franchise to two NBCUniversal cable channels. The agreement, announced Monday, extends the relationship between the two media companies by conveying... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-08-09 00:00:00 UTC ]
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The media industry responded predictably to an announcement from Facebook Thursday that articles using so-called "clickbait" headline tropes will get lower billing in the social giant's all-important News Feed product, which publishers rely on for sweet, sweet referral traffic. (Sponsored posts... Continue reading at Advertising Age
[ Advertising Age | 2016-08-06 00:00:00 UTC ]
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Even as Facebook plans on de-emphasizing publisher-posted content in users' news feeds in favor of posts from friends and family, video seems to be on the way up. According to data compiled by SocialFlow, a social analytics company used by many major publishers, video content posted by... Continue reading at AdWeek
[ AdWeek | 2016-06-30 00:00:00 UTC ]
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For the past two years, Hearst has been quietly developing its own hit predictor. Called Buzzing@Hearst, the analytics-driven platform analyzes thousands of articles across Hearst's vast array of properties, from newspapers and magazines to local TV stations, to determine which articles are... Continue reading at AdWeek
[ AdWeek | 2016-06-22 00:00:00 UTC ]
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Published to tremendous acclaim in 2000 but out of print for much of the past decade, Helen DeWitt’s massive novel The Last Samurai is being reissued this month by New Directions. With any luck, the acclaim for DeWitt’s 2011 tragicomisexual satire Lightning Rods will encourage readers to return... Continue reading at Slate
[ Slate | 2016-06-09 00:00:00 UTC ]
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Publishers who have noticed their overall reach on Facebook has dramatically declined over the past few months can at least have peace of mind that they're not alone. According to an analysis by SocialFlow, publishers on Facebook have experienced a rapid decline in overall reach during the... Continue reading at AdWeek
[ AdWeek | 2016-06-04 00:00:00 UTC ]
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BuzzFeed landed the biggest "get" for a Facebook Live interview in the young channel's history by nabbing a sit-down with President Barack Obama. Yet less than two minutes into the broadcast, the online publisher's video feed stalled and some 35,000 Facebook viewers were left with nothing to... Continue reading at AdWeek
[ AdWeek | 2016-05-17 00:00:00 UTC ]
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The retiring B&N chairman reflects on his years in the bookselling business, and the big changes that have reshaped the chain in the past decade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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Talk to anyone, and it's clear that the the mostly young Snapchat audience is less enthusiastic about Discover than the media companies. Traffic to Discover is a fraction of the regular user activity that reaches more than 100 million people a day. The main focus of the app will always be the... Continue reading at Digiday
[ Digiday | 2016-03-25 00:00:00 UTC ]
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The Great American Bargain Book Show, SIBA to discuss moving the annual bargain book event to another city as vendor turnout declines over the past decade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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The publishing world has long seen programmatic as the realm of cheap, unsold inventory with far less revenue potential than what's sold through direct channels. But times are changing. Bauer Xcel Media, the U.S. arm the European magazine company, has shuttered its direct sales team in favor of... Continue reading at Digiday
[ Digiday | 2015-12-10 00:00:00 UTC ]
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Media consumers who prefer native digital content now make up nearly half the audience for entertainment in developed markets and more than a third of the audience for publishing and online services. In developing markets, those shares are slightly lower but trending in the same direction, Bain... Continue reading at Advertising Age
[ Advertising Age | 2015-11-30 00:00:00 UTC ]
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Ingenuity or ruthlessness? Take your choice... but the result is still the sameNewspaper commentators who have been charting the demise of newsprint for the past decade or so have tended to predict that there will be a transformative moment when newspapers go over a cliff.We know it won’t be... Continue reading at The Guardian
[ The Guardian | 2015-11-05 00:00:00 UTC ]
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We take a look back at the winners from the past 10 years of the Baileys Women's Prize for Fiction. Continue reading at The Bookseller
[ The Bookseller | 2015-10-27 00:00:00 UTC ]
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The US indie website, bought this week by the publisher of Vogue, continues growing as the NME goes free, and Q and Mojo’s print circulations slideIf music journalism is dying a slow commercial death, then no one told Pitchfork. While British magazines such as NME (for which I write reviews), Q... Continue reading at The Guardian
[ The Guardian | 2015-10-16 00:00:00 UTC ]
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Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday
[ Digiday | 2015-10-02 00:00:00 UTC ]
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