Tuesday Wake-Up Call: AT&T's ad-tech ambitions. Plus, CBD brands explode

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: AT&T quickly followed up its acquisition of Time Warner by making a deal to buy AppNexus, an ad tech platform. As George Slefo writes in Ad Age, "The move will undoubtedly shake up the current ad landscape as well as challenge the so-called duopoly of Google and Facebook" by giving advertisers an alternative major destination for their spending. AppNexus offers publishers software to automate ad sales in formats like display, audio and over-the-top video. The experts Slefo talked to say AppNexus will provide the newly expanded AT&T the ad-tech "plumbing" it needs to sell its expanding portfolio of inventory. But AT&T still has other hurdles, like how to tie together consumer data across mobile, TV and other devices as it capitalizes on Time Warner's content. Mike Baker, CEO at ad tech company DataXu, told Slefo: "While AppNexus would bring them all the ad tech plumbing they need, this kind of next-generation analytics would still be a missing piece."'A real bike for real Americans'Harley-Davidson, a Wisconsin-based brand heavily steeped in Americana, has been caught up in a trade dispute between the Trump administration and the European Union. And as a result, it's shifting some production abroad. (It... Continue reading at 'Advertising Age'

[ Advertising Age | 2018-06-26 00:00:00 UTC ]
News tagged with: #european union #brands aren

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Binc Adding Staff to Service Demand

Citing a surge in demand for its services, the Book Industry Charitable Foundation, the nonprofit organization that assists booksellers in need, has promoted Kate Weiss to programs manager, and is recruiting a new communications coordinator. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-05 04:00:00 UTC ]
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Why alternative asset managers need a tech-enabled command center

Have you ever noticed how many scenes in science fiction and military movies take place in a command center? Whether it’s a fictional character like Captain Kirk aboard the USS Enterprise or a real-life crisis unfolding in the White House situation room, the command center plays a critical role... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-08-03 07:00:00 UTC ]
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On Capitol Hill, an anonymous bookseller called out Amazon.

If you tuned into yesterday’s historic House Judiciary Subcommittee antitrust hearing, during which the top executives of some of the world’s largest tech companies tried convincing politicians that they weren’t monopolies, you may have heard a bookseller chime in during Amazon CEO Jeff Bezos’s... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-30 19:54:55 UTC ]
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Bookouture issues call-out for submissions from BAME fiction writers

Bookouture, in association with online magazine the Asian Writer and Dahlia Books, is putting out a call-out for commercial fiction submissions from unagented and unpublished writers from BAME backgrounds.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-30 05:39:09 UTC ]
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How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up

Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and... Continue reading at AdWeek

[ AdWeek | 2020-07-29 21:03:28 UTC ]
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Call for Info: Faith-based Kids Books

Requesting pitches by August 5 from publishers on upcoming titles and trends in faith-based children's books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-27 04:00:00 UTC ]
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ALCS backs select committee call for freelancer support and Creators Council

Calls by a select committee for freelancer support and creation of a “Creators Council” to help the cultural sector rebound from the coronavirus crisis have been welcomed by the Authors' Licensing and Collecting Society (ALCS). Continue reading at The Bookseller

[ The Bookseller | 2020-07-24 10:52:41 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

National Law Journal EIC departs for Bloomberg, an EIC returns to Gizmodo, TechCrunch COO moves on and more. The post Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Wave.tv Secures $32 Million to License, Acquire Sports Media Brands

With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek

[ AdWeek | 2020-07-22 14:00:38 UTC ]
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UK Book Industry: Publishers Call for Aid, Reporting 2019’s Success

Exports in 2019 rose 3.3 percent over those of 2018 for the UK market, as revealed in today's report on last year's pre-pandemic performance. The post UK Book Industry: Publishers Call for Aid, Reporting 2019’s Success appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-22 13:29:07 UTC ]
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PA salutes 2019 as UK publishing's 'best year ever', but calls for Covid support

The Publishing Association has released its latest Yearbook statistics, showing growth in both the industry's print and digital revenues, making 2019 in its estimation “the biggest year ever for UK publishing”.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-21 05:50:22 UTC ]
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In Gail Tsukiyama’s ‘The Color of Air,’ characters reel in the wake of the Mauna Loa volcanic eruption

Tsukiyama’s first novel in nearly a decade takes readers to the 1930s Hawai’i of her Japanese father, where sugar was king and labor was hard. Continue reading at The Washington Post

[ The Washington Post | 2020-07-20 12:07:23 UTC ]
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News Corp’s Stephanie Layser Is Tired of Big Tech Bullying

Covid-19 has hit publishers especially hard, from lost revenue due to keyword blocking and changing consumer news preferences. News Corp has been deeply affected, suffering a net loss of $1 billion in the third quarter of 2020. Stephanie Layser, vp of advertising technology at News Corp, spoke... Continue reading at AdWeek

[ AdWeek | 2020-07-15 19:21:32 UTC ]
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HC to publish Piers Morgan's 'clarion call' on free speech

HarperCollins has acquired world all language rights to Wake Up: Why the ‘Liberal’ War on Free Speech is Even More Dangerous than Covid-19 by broadcaster and journalist Piers Morgan. Continue reading at The Bookseller

[ The Bookseller | 2020-07-15 12:44:18 UTC ]
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Writers and artists call for EU funds to protect European culture

Artists including writer Nina George and singer Björk have called for the European Council to provide extra funding for Europe's cultural sector following the coronavirus crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-07-15 03:48:46 UTC ]
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WGGB calls for £20m support package for Scottish writers

The Writers’ Guild of Great Britain (WGGB) is calling for a £20m support package from the Scottish government for writers and other creatives. Continue reading at The Bookseller

[ The Bookseller | 2020-07-14 18:18:06 UTC ]
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Phoebe Robinson is partnering with Plume to launch a new imprint called Tiny Reparations Books.

Today, Penguin Random House announced the launch of a new imprint, Tiny Reparations Books, founded by New York Times bestselling author, comedian, actress, and producer Phoebe Robinson. Robinson will be partnering with Plume (a division of Dutton, which is itself an imprint of PRH) and its... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-08 14:20:42 UTC ]
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Koomson 'finds her Verity' as Gbeleyi lands audio role after open casting call

Maria Gbeleyi has been chosen as the voice of Verity Gillmare in the audio version of Dorothy Koomson’s new novel, All My Lies are True (Headline). The announcement follows an open casting call, "Find My Verity", designed to bring more black female voices into the world of audiobooks. Continue reading at The Bookseller

[ The Bookseller | 2020-07-07 11:36:17 UTC ]
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