Troy Young Resigns; Inside the Rebirth of Halo Marketing: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Hearst Magazines President Resigns After Allegations of Inappropriate Behavior There's... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-24 10:45:52 UTC ]
News tagged with: #daily resource #inappropriate behavior #hearst

Other Publishing stories related to: 'Troy Young Resigns; Inside the Rebirth of Halo Marketing: Friday’s First Things First'


NPD BookScan Sees 2023 US Book Market ‘Off to a Solid Start’

US backlist book sales grew in January, according to NPD Bookscan, with adult fiction helping to offset sagging adult nonfiction. The post NPD BookScan Sees 2023 US Book Market ‘Off to a Solid Start’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-07 14:57:06 UTC ]
More news stories like this | News stories tagged with: #solid start #book market #bookscan


Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers

The Tandem Collective's Naomi Bacon flew to Taipei International Book Exhibition to introduce 'community-led' book marketing. The post Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-06 14:47:16 UTC ]
More news stories like this | News stories tagged with: #tandem collective #publishers appeared #book marketing #post marketing #naomi bacon


What Do 10 Years of the New York Times Young Adult Bestseller Lists Say About YA?

The New York Times Young Adult Bestseller list celebrated its 10th anniversary in December 2022. Here's a look at what it shows. Continue reading at Book Riot

[ Book Riot | 2023-02-06 11:36:00 UTC ]
More news stories like this | News stories tagged with: #10th anniversary #bestseller list #bestseller lists


At Cairo Book Fair, Publishers Expand Rights Trade and Marketing

Publishers are building up their rights and digital business at Cairo International Book Fair this year, despite regional economic challenges. The post At Cairo Book Fair, Publishers Expand Rights Trade and Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-02 17:35:34 UTC ]
More news stories like this | News stories tagged with: #marketing appeared #digital business


Adelaide Books Promises to Make Things Right with Authors

The owner of the hybrid publisher has promised representatives from the Authors Guild that he will address the myriad complaints brought against his company that have piled up for about five years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid publisher #authors guild


'Stranger Things' Choose Your Own Adventure Coming in April

The Duffer Brothers, creators of the Netflix hit 'Stranger Things,' were big fans of the Choose Your Own Adventure middle grade series and a tie-in based on the fourth season of the show is coming from Random House in April. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #stranger things #duffer brothers #netflix hit #big fans #fourth season #random house


Madeline McIntosh, CEO of Penguin Random House, Resigns

The departure of Madeline McIntosh, who has led the country’s largest book publisher since 2018, is the latest shake-up for the company during a turbulent period. Continue reading at The New York Times

[ The New York Times | 2023-01-31 14:38:01 UTC ]
More news stories like this | News stories tagged with: #madeline mcintosh #turbulent period #largest book


'Stranger Things' helped Netflix dominate the streaming charts in 2022

You might not be stuck inside watching shows like you were at the height of the pandemic, but there were clearly some favorite online titles last year. Nielsen has shared its top streaming shows of 2022 in the US, and the most-streamed by far was Stranger Things — the fourth season helped... Continue reading at Engadget

[ Engadget | 2023-01-27 18:20:44 UTC ]
More news stories like this | News stories tagged with: #stranger things #all-time high #largely due #wider range #nielsen


Italy’s Book Market Up 13.3 Percent Over 2019

Presented in Venice at the Mauri School, the 2022 report from Italy's publishers shows gains over the pre-pandemic era, amid market shifts. The post Italy’s Book Market Up 13.3 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-27 17:39:09 UTC ]
More news stories like this | News stories tagged with: #post italy #book market


Pamela Anderson is a bad-ass, wrapped in an enigma inside a bombshell

Following the new double-dipping template of memoir and documentary, Pamela Anderson finally tells her own story with remarkable matter-of-factness. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-01-27 08:01:22 UTC ]
More news stories like this | News stories tagged with: #pamela anderson #memoir


Steep discounts reign supreme for Prince Harry's mega-marketed memoir Spare

Publishing experts say the highly discounted product launches for mega-marketed books like Spare are an entrenched method big booksellers use to get people into stores, especially in an era where online competition is only a click away. ... Continue reading at CBC

[ CBC | 2023-01-21 09:00:00 UTC ]
More news stories like this | News stories tagged with: #prince harry #publishing experts #online competition #memoir


Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
More news stories like this | News stories tagged with: #digital strategies #emerging media #digital channels #record levels #digital media


Trying to Read More in 2023? These Things Can Help.

From audiobook subscriptions to bullet journals to reading lights, here are some things that can help you meet your 2023 reading goals.- Clare Barnett Continue reading at Book Riot

[ Book Riot | 2023-01-09 11:34:00 UTC ]
More news stories like this | News stories tagged with: #audiobook subscriptions #audiobook


German Book Market in 2022: Sales Down 2.1 Percent

The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
More news stories like this | News stories tagged with: #book sales #german book #book market


January 6th Titles Hit the Market

The first of what will be a number of print books from commercial trade publishers featuring the text of the Select January 6th Committee Final Report hit the market last week, selling more than 46,000 combined copies at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #print books


Nielsen brings next-gen measurement to market—but isn't using it for deals yet

Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age

[ Advertising Age | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


The Symbolism of ‘Young Goodman Brown’ Explained

‘Young Goodman Brown’ is an 1835 short story by the American author Nathaniel Hawthorne. Inspired in part by the Salem witch craze of 1692, the story contains a number of powerful symbols. But how should we analyse the symbolism of the story? Let’s take a closer look at the most […] Continue reading at Interesting Literature

[ Interesting Literature | 2022-12-30 15:00:29 UTC ]
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Audiobook Review: ‘The Number Ones,’ by Tom Breihan; ‘How Far the Light Reaches,’ by Sabrina Imbler; ‘Young Bloomsbury,’ by Nino Strachey

From Bloomsbury to the Billboard Hot 100, these audiobooks will hook you based on story alone. Continue reading at The New York Times

[ The New York Times | 2022-12-23 10:00:15 UTC ]
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Douglas Stuart’s ‘Young Mungo’ Is on Scotland’s Highland Book Prize Longlist

The Booker Prize winner for 'Shuggie Bain,' Douglas Stuart, is on the new Highland Book Prize longlist of fiction, nonfiction, and poetry. The post Douglas Stuart’s ‘Young Mungo’ Is on Scotland’s Highland Book Prize Longlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-12-14 21:04:19 UTC ]
More news stories like this | News stories tagged with: #douglas stuart #young mungo #shuggie bain #book prize


NPD Books: US Market Underperforming in the Holidays

The United States' book market 'finished November at 6 percent below 2021,' NPD Books' Kristen McLean reports. The post NPD Books: US Market Underperforming in the Holidays appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-12-06 17:01:25 UTC ]
More news stories like this | News stories tagged with: #npd books #book market