Persona is one of the latest fashion magazines in Tokyo. It’s printed on heavy stock paper and is full of photos of models and clothing. The only thing missing is text.You “read” Persona with a smartphone camera.An app recognizes the images, queries a cloud database and then downloads related information such as pricing and availability of dresses. Other photos feature images of tomatoes and wine, triggering a related vegetable delivery service and wine retailer, as well as online coupons.NEC’s Gaziru image-recognition software is being used to link the cloud database to both the online edition of the quarterly magazine and its print version, which is to be distributed to 10,000 beauty salons across Japan next year. The app and the magazine launched earlier this month, with 18 companies participating.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'
[ PC World | 2014-11-19 00:00:00 UTC ]
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Jennie Bristow, associate fellow at the University of Kent, says grown-ups read children's books because they feel 'disenchanted with adult culture'. Continue reading at BBC News
[ BBC News | 2013-06-25 00:00:00 UTC ]
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The app won’t die. Despite the recent flood of attention to responsive Web design, with its promise to provide users a consistent experience across devices, publishers—even the most progressive—remain committed to stand-alone mobile apps. Take BuzzFeed. The social news site would seem a likely... Continue reading at AdWeek
[ AdWeek | 2013-06-25 00:00:00 UTC ]
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A young adult novel about a dramatic journey that transforms an East Coast boy has taken out this year's New Zealand Post Children's Book Awards tonight. Continue reading at Stuff
[ Stuff | 2013-06-24 00:00:00 UTC ]
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A visit to the Seoul Book Fair reveals publishers are still wary of ebooks and blame smart devices for the decline in reading, even as Korean culture has become hip abroad. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-24 00:00:00 UTC ]
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Why does HarperCollins need a VP of Innovation? Ana Maria Allessi, who holds that very title, tells us about a future in which books look a lot like apps. Ana Maria Allessi is somewhat of an oddity, for someone who’s worked at a publishing house for almost 13 years. While publishing is rife... Continue reading at Fast Company
[ Fast Company | 2013-06-21 00:00:00 UTC ]
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Vice Magazine's newest fashion spread depicted models dressed like Virginia Woolf, Sylvia Plath, and others in the act of committing suicide. The photos were taken down after a public outcry. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
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Through First to Read, members will have the chance to get advance reading copies of Penguin Books before they are published. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
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Fairfax Magazines will resign the licences, owned by IDG, to publish technology titles Computerworld, Reseller News and PC World in New Zealand. In a press release sent out to the media late yesterday, the organisation says the decision is based on ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-06-18 00:00:00 UTC ]
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The free online library created for the Read for My School made children "excited" to... Continue reading at The Bookseller
[ The Bookseller | 2013-06-18 00:00:00 UTC ]
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Nearly half the titles read by children in a national reading competition were consumed online, according to the charity Booktrust. Continue reading at BBC News
[ BBC News | 2013-06-18 00:00:00 UTC ]
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Craig Chappelow has written about how leaders can be more successful. But he'd crack One Flew Over The Cuckoo’s Nest before the latest business book any day. Here's why he thinks you should, too. Read any good leadership books lately? Me either. It seems like popular books about leadership... Continue reading at Fast Company
[ Fast Company | 2013-06-17 00:00:00 UTC ]
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In order to better gauge social media success, and help usher foot traffic into bookstores, SIBA has launched the marketing initiative, "Code Read.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-06-10 00:00:00 UTC ]
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Bestselling crime writer Peter James is fundraising for The Reading Agency as he publicises his... Continue reading at The Bookseller
[ The Bookseller | 2013-06-07 00:00:00 UTC ]
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Celebrities including actor Rupert Everett [pictured] will read to children in London’s... Continue reading at The Bookseller
[ The Bookseller | 2013-06-06 00:00:00 UTC ]
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Pan Macmillan has launched an interactive book trailer app in the run-up to the publication of... Continue reading at The Bookseller
[ The Bookseller | 2013-06-05 00:00:00 UTC ]
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Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World
[ PC World | 2013-06-04 00:00:00 UTC ]
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The Jörgits, an indie fantasy novel for kids nine and up, uses interactivity as a supplement to the story, not a stand-in for it. If there’s one reading experience that truly has been transformed by the interactive wonders of the tablet, it’s got to be the children’s book. Apps like The... Continue reading at Fast Company
[ Fast Company | 2013-06-03 00:00:00 UTC ]
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England footballer Frank Lampard has become a champion of The Reading Agency’s Summer... Continue reading at The Bookseller
[ The Bookseller | 2013-05-31 00:00:00 UTC ]
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Penguin and W H Smith have partnered for a new summer reading campaign, which will raise money... Continue reading at The Bookseller
[ The Bookseller | 2013-05-23 00:00:00 UTC ]
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Designed by Huge, the revamped, digital-only Newsweek aims to bring print mag qualities like cohesion and curation to the web. When it was announced last fall that Newsweek, after nearly 80 years as a weekly news magazine, would ditch print and go all digital, it seemed to many like an ill... Continue reading at Fast Company
[ Fast Company | 2013-05-22 00:00:00 UTC ]
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