To Improve Chatbots, Brands Need to Combine Automation With Human Oversight

Sephora is becoming something of a chatterbox. The beauty retailer regularly converses with customers, whether that's by sharing prom tips with teens on the social media platform Kik, or helping shoppers book in-store appointments via Facebook Messenger. This type of interactive exchange--in which brands, primarily through messaging apps or chatbots, engage with the customers on... Continue reading at 'AdWeek'

[ AdWeek | 2017-11-13 00:00:00 UTC ]
News tagged with: #facebook messenger #messaging apps

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B&NE Shows Improvement in Its Second Quarter

An increase in its First Day Complete sales and lower costs in its second period resulted in a jump in earnings, on flat sales, at Barnes & Noble Education, which operates more than 1,270 college stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-07 05:00:00 UTC ]
More news stories like this | News stories tagged with: #lower costs #flat sales


Arundhati Roy calls the siege of Gaza “a crime against humanity.”

In a video address to the Munich Literature Festival yesterday, the human rights activist and Booker Prize-winning author of The God of Small Things Arundhati Roy made a powerful speech in solidarity with the Gazan people, and with the millions around the world marching for a ceasefire. Roy—who... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-17 17:42:49 UTC ]
More news stories like this | News stories tagged with: #powerful speech #prize-winning author #literature festival


Why this AI pioneer is calling for 'human centered' computing

Fei-Fei Li, author of 'The Worlds I See' and co-director of Stanford's Human-Centered AI Institute, joins the L.A. Times Book Club Nov. 14. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-20 14:00:28 UTC ]
More news stories like this | News stories tagged with: #fei-fei li #times book


How New York Comic Con Brings the Brands to the Fans

From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek

[ AdWeek | 2023-10-20 08:00:00 UTC ]
More news stories like this | News stories tagged with: #recognizable brands #javits center #annual gathering #comic books #video games #comic con


Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #somos


Russell Brand publisher pauses all future books with comedian

Bluebird, who were due to publish Brand’s new self-help book in December, took the decision in light of ‘very serious allegations’The publisher of one of Russell Brand’s books has said that it is pausing all future publishing of books by the comedian after he was accused of rape and sexual... Continue reading at The Guardian

[ The Guardian | 2023-09-18 14:31:47 UTC ]
More news stories like this | News stories tagged with: #future books #russell brand #future publishing #sexual assault #pan macmillan #self-help book


Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen names #macroeconomic news #nielsen


Print Book Sales Improved Last Week, But Still Fell 4%

Unit sales for print books had their best weekly performance since mid-June, in part thanks to Stephen King, but still fell 4% from a year ago. Once again, sales were down in all categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-14 04:00:00 UTC ]
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Judge rules that AI-generated art isn't copyrightable, since it lacks human authorship

A federal judge has agreed with US government officials that a piece of artificial intelligence-generated art isn't eligible for copyright protection in the country since there was no human authorship involved. "Copyright has never stretched so far [...] as to protect works generated by new... Continue reading at Engadget

[ Engadget | 2023-08-21 15:00:33 UTC ]
More news stories like this | News stories tagged with: #growing influence #generative ai #legal battles #case-by-case inquiry #ai-generated elements #graphic novel


Murray Looks for Improvement after a Difficult Fiscal 2023 For HC

Sales at HarperCollins fell 10% and earnings tumbled 45% in the fiscal year ended June 30, 2023. CEO Brian Murray acknowledged that 2023 was challenging, but said most of the factors that led to the declines have eased and he expects a better fiscal 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-11 04:00:00 UTC ]
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“How To Care for a Human Girl” is the Novel for the Post-Roe Era 

Ashley Wurzbacher’s debut novel How To Care for a Human Girl jumps with both feet into the debate over reproductive rights. When two sisters find themselves pregnant not long after their mother’s death, Jada choses an abortion, while Maddie drifts into the sticky embrace of a crisis pregnancy... Continue reading at Electric Literature

[ Electric Literature | 2023-08-08 11:00:00 UTC ]
More news stories like this | News stories tagged with: #ashley wurzbacher #reproductive rights #electric literature #debut novel


Amazon Has Improved Second Quarter

Total Amazon sales rose 11% in the second quarter, with the company returning to profitability. Online sales lagged, increasing 4%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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Apple’s powerhouse headphone brand Beats has a new designer. See his first big product

We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company

[ Fast Company | 2023-07-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #hardcover book


Print Book Sales Improve, Falling Only 1.6% Last Week

A flat sales performance by the adult category and smaller declines in the children’s segments than has been typical in recent weeks resulted in a smaller decline in total unit sales of print books last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #adult category #print books


Anthropic releases Claude 2, a more capable, less gullible AI chatbot

Just five months after Anthropic debuted its ChatGPT rival, Claude, the company is back with an updated version that promises longer answers, more detailed reasonings, fewer hallucinations and generally better performance. It also now scores in the 90th percentile of graduate school applicants... Continue reading at Engadget

[ Engadget | 2023-07-11 16:00:53 UTC ]
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By combining self-help and literature, the School of Life’s first novel does both a disservice | Alice Kemp-Habib

Billed as ‘a therapeutic novel’, the publisher’s first foray into fiction follows 29-year-old Anna’s mental health journey – with a view to helping the reader. But how useful can such clunky writing be?At 29 years old, Anna is full of self-loathing. She hates her job, her boyfriend is having an... Continue reading at The Guardian

[ The Guardian | 2023-07-07 15:45:50 UTC ]
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8 Great Books to Read About the Relationship Between Humans and Animals

These 8 books that explore the relationships between humans and animals in a variety of ways, including the personal and professional. Start with Birding While Indian: A Mixed-Blood Memoir by Thomas C. Ganno. Continue reading at Book Riot

[ Book Riot | 2023-06-29 10:35:00 UTC ]
More news stories like this | News stories tagged with: #memoir


USA Today is bringing back its bestseller list—with some improvements.

As most people reading this website are aware, the literary media has been in steady decline for the last two decades. So in December 2022, when USA Today announced it was putting its bestseller list “on hiatus”—internet parlance for “dead and gone forever”—most of us saw it as one more nail in... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-28 14:05:30 UTC ]
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U.S. Book Show: Human Connection Powers the Book Business

Editors and literary agents on the mechanics—and the emotions—behind the publishing business, what makes a bestseller, and how book bidding wars can cloud expectations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
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How this podcast network is connecting brands to multicultural influencers

Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age

[ Advertising Age | 2023-05-16 17:20:39 UTC ]
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