To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

Other Publishing stories related to: 'To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition'


Bloomberg News Pays Reporters More If Their Stories Move Markets

Bloomberg News has an unusual practice of paying some of its reporters explicitly for publishing "market-moving" stories. This is one of many metrics that is factored into reporters' annual bonuses. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg news


Usborne acquires debut teen mystery

Usborne has acquired the rights to My Second Life, a teen mystery from debut author Faye Bird.... Continue reading at The Bookseller

[ The Bookseller | 2013-12-12 00:00:00 UTC ]
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Rupert Murdoch cards turn Twitter gems into festive greetings | Media Monkey

Fans of Rupert Murdoch's musings on Twitter can now share his thoughts with their friends this festive season. No, the Times isn't publishing a Christmas supplement compiling its owner's thoughts – New York artist Michelle Vaughan has produced letterpress cards featuring a selection of his... Continue reading at The Guardian

[ The Guardian | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #choice words #phone hacking #status quo


Santa Claus returns as cover star for Christmas edition of Radio Times

Double festive edition on sale on Wednesday will cost £3.20 – a 14% increase on last yearRadio Times is bringing back Santa Claus for its Christmas cover for the first time since 2009, when he was banished as a "symbol of indulgence", although readers will have to stomach a 14% cover price... Continue reading at The Guardian

[ The Guardian | 2013-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coronation street #tuesday night


Newsweek to Bring Print Edition Back From the Dead

Newsweek's new owners think they can succeed at something its previous owners failed at: printing a weekly magazine in the United States. IBT Media, the obscure media company that bought Newsweek in August, said Tuesday that it intends to rev ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weekly magazine #ibt media


Newsweek to print weekly edition again one year after calling it quits

Editor in chief Jim Impoco announced the magazine will begin producing a weekly 'premium' print edition as early as JanuaryAmanda Holpuch Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Hearst's Troy Young Spills: This Is How You Make Money In Digital Media

The 126-year-old publishing company's new head of digital talks about what kind of content works, balancing legacy with progress, and how to find the "unicorns" to lead your brand where it needs to go.The publishing industry in the digital age is a lawless frontier of fluctuating business... Continue reading at Fast Company

[ Fast Company | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #digital age


Obama's tech wizard hones his media weapons to help Miliband get to No 10

He was the scourge of Mitt Romney in the 2012 US election, now Obama's 'backroom Brit' is heading Labour's digital response team for its 2015 campaignIn his new book about the 2012 US presidential election campaign, the Time journalist Mark Halperin singles out the role played by a young Briton... Continue reading at The Guardian

[ The Guardian | 2013-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #higher quality #daily mail


Apple Doesn't Want to Pay the Feds' E-Book Lawyer $70,000 a Week

Apple lost its antitrust ebook trial this summer. Now it has to pay a court-appointed attorney more than $1,100 an hour to keep tabs on itself. Continue reading at AllThingsD

[ AllThingsD | 2013-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple doesn #apple lost


James Carol crime debut gets TV series

Sprout Pictures, the independent film and TV company run by Stephen Fry, has optioned James... Continue reading at The Bookseller

[ The Bookseller | 2013-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #sprout pictures #stephen fry


Buczacki heads Garden Media Guild prizewinners

Professor Stefan Buczacki has been presented with the Lifetime Achievement Award at the Garden... Continue reading at The Bookseller

[ The Bookseller | 2013-11-28 00:00:00 UTC ]
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CNN Nabs Bloomberg Video Exec

CNN has snatched up Bloomberg's digital video czar. Starting on Dec. 2, Chris Berend lands at CNN as the company's new vp of digital video development. Berend was most recently head of video for the Bloomberg Media Group, where he helped guide the company as it looked to significantly ramp up... Continue reading at AdWeek

[ AdWeek | 2013-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #managing editor #good stuff #track record #recent memory


Audible buys rights to 5,000 AudioGO titles

Amazon-owned audiobook seller Audible has bought rights to 5,000 of AudioGO's titles.... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bought rights


The Downside of Digital Media’s Scale Fetish

In the world of online publishing, traffic means little in and of itself. That fact is often overlooked by some in the digital media world. The post The Downside of Digital Media’s Scale Fetish appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishing


Digital publishing startup Booktrope wins $205,000 in angel investment

After Amazon CEO Jeff Bezos bought the Washington Post with his spare pocket change earlier this year, I took a look at the growth of the digital publishing industry here in the Seattle area. Booktrope, a digital publishing startup based here in Seattle, was one of the companies I chatted with... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2013-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big push #independent publishers


For a £25,000 Fee, Jeffrey Archer Is Still Extremely Quotable

UK author Lord Jeffrey Archer, still combative and unapologetic, believes bookstores are doomed, but is happy to continue cranking out bestsellers — as ebooks. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-21 00:00:00 UTC ]
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Forbes Media looks to sell company

Forbes Media LLC, the closely held publisher founded by the family of former U.S. presidential candidate Steve Forbes, is exploring a sale after getting interest from potential buyers.The New York-based publisher of 96-year-old Forbes magazine and Forbes.com is working with Deutsche Bank AG on... Continue reading at Crains New York

[ Crains New York | 2013-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill cos #bloomberg lp #digital business #digital revenues #advertising sales


Morrissey Autobiography gets Christmas special edition

Morrissey's bestselling Autobiography (Penguin Classics) will receive a special hardback... Continue reading at The Bookseller

[ The Bookseller | 2013-11-15 00:00:00 UTC ]
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Book Country Debuts Curated Kickstarter Page

Book Country, the Penguin Group’s online writing community and self-publishing platform, has launched a curated page on Kickstarter, the popular online crowdfunding site, to highlight funding projects by Book Country members. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book country #penguin group #self-publishing platform


Debut novelist wins Goldsmiths prize

A debut novelist who spent nine years trying to get her first book published is rewarded for her persistence with a £10,000 literary prize for original fiction. Continue reading at BBC News

[ BBC News | 2013-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut novelist #book published #original fiction