Tinder is making a choose-your-own-adventure streaming series: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s ‘Project X’ Tinder, arguably, is one extended choose-your-own-adventure game; you swipe left or right to follow different paths. So it’s fitting that the dating app is making a choose-your-own-adventure streaming series. Variety reports that the show, kept secret during production and known as “Project X,” is set as the apocalypse nears, forcing characters to choose who they want to spend their last night with. It's reportedly set to debut next month. “The show will upload directly to the Tinder app, and users will be able to swipe right or left (the service’s basic function of approving or denying a potential love match) and advance the plot as they see fit,” Variety writes. Agency 72andSunny was a producer, Variety says. Tinder hired its chief marketing officer, Jenny Campbell, away from the agency last year. But this project seems like a good consolation prize.  ‘Peacock’ There’s a lot of streaming-related news today: NBCUniversal revealed that it will call its subscription- and ad-supported service Peacock, a nod to NBC’s classic logo. “For us, it’s the perfect nod to the legacy without being too on the nose,” Bonnie Hammer, the streaming service’s chairwoman, said, as quoted by... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-18 10:00:00 UTC ]
News tagged with: #special projects #ad network #ad dollars #special advisor #hearst magazines #cream cheese #anonymous tip #hearst

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Nosy Crow bags three more in Reid's Peekaboo series

Nosy Crow has landed three more titles in Camilla Reid's Peekaboo slider board series, illustrated by Ingela P Arrhenius. Continue reading at The Bookseller

[ The Bookseller | 2022-01-19 18:55:15 UTC ]
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Science fiction — please, let’s not call it ‘sci-fi’ — is more than just a reaction to the present

New books and publications delve into the rich and evolving worlds of speculative fiction. Continue reading at The Washington Post

[ The Washington Post | 2022-01-19 16:00:20 UTC ]
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Jessamine Chan’s Debut Calls Modern-Day Parenting Into Question

At Electric Literature, Diane Cooke speaks to Jessamine Chan about The School for Good Mothers, Chan’s incisive debut novel that revolves around how a young mother’s error lands her in a government reform program and at risk of losing custody of her child. They discuss one of Chan’s main... Continue reading at The Millions

[ The Millions | 2022-01-18 21:30:56 UTC ]
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That “book exchange” making the rounds on Instagram again isn’t what it seems.

Over this past week, you might have seen a familiar message popping up on your friends’ Instagram stories: something to the effect of, “I’m looking for people to participate in a huge book exchange. You can be anywhere in the world. All you have to do is buy your favorite book (just one) and... Continue reading at Literrary Hub

[ Literrary Hub | 2022-01-18 17:44:38 UTC ]
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How to make it rich as a bad art friend

Andrew Lipstein's "Last Resort" captures our tenuous ownership of life experiences and the vampiric practice of fiction writing. Continue reading at The Washington Post

[ The Washington Post | 2022-01-18 13:57:08 UTC ]
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Harry Potter without Jim Dale? Impossible. Here are other audiobook series enhanced by narrators.

A narrator can make or break the listening experience. Over several related novels, they can become friend (or foe). Continue reading at The Washington Post

[ The Washington Post | 2022-01-16 13:00:49 UTC ]
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Donaldson reigns supreme as backlist surge sees new authors make top 50

Once again the children’s writer Julia Donaldson tops the year-end ranking of writers through Nielsen, but a rise in sales of backlist titles saw a number of authors with large oeuvres make an appearance. Continue reading at The Bookseller

[ The Bookseller | 2022-01-16 10:02:13 UTC ]
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Nintendo's 'Ring Fit Adventure' falls to $55, plus the rest of the week's best tech deals

This week brought deals on Apple devices, gaming gear and more. The Mac Mini M1 remains on sale for $600 while the 3rd-generation AirPods are back down to a record low of $140. Nintendo's Ring Fit Adventure is back in stock and $25 off, while you can still get a one-year Switch Online family... Continue reading at Engadget

[ Engadget | 2022-01-14 16:45:01 UTC ]
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Bandai Namco is making a 'My Hero Academia' battle royale for PS4, Xbox One and Switch

As if the market for battle royale games wasn’t crowded enough already, you’ll soon have another option in the form of My Hero Academia: Ultra Rumble. Based on the popular manga and anime, Bandai Namco teased the title in a Weekly Shōnen Jump article spotted by Gematsu.The latest issue of Weekly... Continue reading at Engadget

[ Engadget | 2022-01-13 16:55:22 UTC ]
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Ed PR launches free series of online salons for publicity hopefuls

Books and culture PR agency ed public relations has launched a series of free online "salons" to demystify the role publicists play within the industry. Continue reading at The Bookseller

[ The Bookseller | 2022-01-08 13:28:05 UTC ]
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White Lion bags first official cookbook inspired by TV series Peaky Blinders

White Lion has bagged the first official cookbook inspired by hit television show "Peaky Blinders". Continue reading at The Bookseller

[ The Bookseller | 2022-01-04 23:21:05 UTC ]
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The Best Completed Manga Series to Read From Start to Finish

Manga is filled with many ongoing titles, but what if you want to read something that’s finished? Here are the best completed manga series, including Haikyu! by Haruichi Furudate. Continue reading at Book Riot

[ Book Riot | 2022-01-04 11:32:00 UTC ]
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New Librarian-Moderated Author Series to Celebrate AAPI Voices

The AAPI Communities in Conversation series launches on January 4 at 1 p.m. ET. The series is a joint effort between the University of South Carolina's Augusta Baker Endowed Chair and Penguin Random House Library Marketing, with additional media support from Publishers Weekly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-03 05:00:00 UTC ]
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The bookshop making a difference this Christmas

Newham Bookshop is giving over a thousand books to children and communities in need this Christmas. Continue reading at BBC News

[ BBC News | 2021-12-21 06:12:46 UTC ]
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Avon takes two more in Cornish Girls series from Walker

Avon Books has acquired two more saga novels from author Jane Holland, writing under the pseudonym Betty Walker. Continue reading at The Bookseller

[ The Bookseller | 2021-12-17 14:32:47 UTC ]
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American colonists called him a tyrant. But was King George III really so bad?

The monarch had plenty of shortcomings, but he wasn’t a brute, writes Andrew Roberts. Continue reading at The Washington Post

[ The Washington Post | 2021-12-17 13:00:00 UTC ]
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Krauss, de Waal and Puchner make Wingate Prize longlist

Edmund de Waal, Nicole Krauss and Martin Puchner are among 13 authors longlisted for the Wingate Literary Prize with their "powerful expressions of the diversity of Jewish experience". Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 22:46:16 UTC ]
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Should celebrities narrate their audiobooks? Will Smith and Mel Brooks make the case for yes.

Sometimes stars elevate their works beyond the printed page. Here are three great examples. Continue reading at The Washington Post

[ The Washington Post | 2021-12-15 13:00:00 UTC ]
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PRH chooses eight new writers for WriteNow mentoring programme

Eight new writers have been chosen to join this year's Penguin Random House UK’s WriteNow mentoring programme, with a focus on children's writers.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 07:50:03 UTC ]
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