Serviceplan Group Middle East hired Akhilesh Bagri as executive creative director. Previously, he held positions at BBDO, JWT, Leo Burnett and FP7 on brands including HSBC, Coca-Cola, Mastercard, Emirates Airlines, HSBC, Sony, PepsiCo, Nestle and Mars. Gabriel Guedelha joins The Via Agency as senior creative, working on the Arm & Hammer, Perdue and Lowe’s business. Previously, he was a senior art director at 360i. He has also held positions at Deutsch, Saatchi & Saatchi and Wieden & Kennedy and worked with brands including Nike and Coca-Cola. Rauxa hired Alberto Botero as senior vice president, data intelligence. He joins from TBWA, where he was head of analytics and data science. Previously, he was vice president, strategic analytics at FCB and a consumer strategy and intelligence consultant for Macy’s. Botero has also held positions at Geometry Global, R/GA, Digitas and NBC Universal and worked with brands including Nissan, Hilton, Nike, Merck, Amtrak, Campbell’s, Cover Girl, American Express and SYFY. New Jersey-based marketing agency Marketsmith hired Jo Maggiore as creative director, Samantha Foy as senior director, digital media and Rachel Schulties as vice president, client performance. Maggiore was previously director of digital creative at GNC and has held positions at Droga5, Ogilvy McCann Erickson and Y&R, working with clients including BMW, Tiffany, Colgate and L’Oréal. Foy joins from Active International, where she was a senior account... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-14 19:04:03 UTC ]
Facebook Messenger has come a long way since vice president of messaging products David Marcus left his post as president of PayPal to join the social network in June 2014. Marcus shared six trends that he believes will emerge for the messaging application in 2018 in a note published on Facebook... Continue reading at AdWeek
[ AdWeek | 2018-01-20 00:00:00 UTC ]
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The vice president of the Association of Authors Agents, Lizzy Kremer, has said it is important for the trade to draw up industry guidelines on behaviour following the Harvey Weinstein sexual harassment scandal. Continue reading at The Bookseller
[ The Bookseller | 2018-01-19 00:00:00 UTC ]
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Pavilion Books has appointed Helen Lewis, formerly of Quadrille, to the new role of creative director. Continue reading at The Bookseller
[ The Bookseller | 2017-10-12 00:00:00 UTC ]
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Translation is hiring John Fulbrook as group creative director, design. Fulbrook was most recently group creative director, SVP at The Martin Agency, where he has worked since 2010. Before that he was creative director at an agency called Collins. He got his start in design as senior art... Continue reading at Advertising Age
[ Advertising Age | 2017-10-09 00:00:00 UTC ]
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Facebook still has big plans for its Instant Articles media-rich, quick-loading mobile stories from publishers, but those big plans no longer include Messenger. The social network rolled out Instant Articles on Messenger in July 2016, with vice president of messaging products David Marcus saying... Continue reading at AdWeek
[ AdWeek | 2017-09-12 00:00:00 UTC ]
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Facebook introduced its Facebook Journalism Project in January, and Thursday, head of news partnerships Campbell Brown and vice president of product Fidji Simo provided an update of its progress at the six-month mark. Brown and Simo said Facebook has met with 2,600 publishers globally since... Continue reading at AdWeek
[ AdWeek | 2017-07-20 00:00:00 UTC ]
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Wendy Friedman has been appointed as the new vice president, director of international sales for The Quarto Group. Continue reading at The Bookseller
[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Ronnie Fairweather, creative director at Penguin Random House Children’s, is retiring after nearly 30 years with the publisher. Continue reading at The Bookseller
[ The Bookseller | 2017-05-18 00:00:00 UTC ]
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A Q&A with Chin Wang, creative director for ESPN The Magazine and ESPN.com. The post The Mind Behind ESPN The Magazine’s Bold Design appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-04-14 00:00:00 UTC ]
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Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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Apple CEO Tim Cook and Microsoft founder Bill Gates were both on a list of potential vice presidential candidates for Democrat Hillary Clinton, according to a leaked email published on Tuesday by Wikileaks. The email, apparently sent by campaign chairman John Podesta on March 17, named the two... Continue reading at PC World
[ PC World | 2016-10-19 00:00:00 UTC ]
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Tony Silber, vice president of Folio:, gives a preview of what's new and exciting for the most comprehensive magazine industry conference. The post Why the 2016 Folio: Show Is a Can’t-Miss Media Industry Event appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-15 00:00:00 UTC ]
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Thanks to the recent popularity of BuzzFeed's Tasty and other food-focused publishers, recipe videos have taken over Facebook news feeds. But that doesn't mean the meals advertised are actually easy enough to make. So, Wendy's and agency VML created a minute-long spot targeting Facebook users... Continue reading at AdWeek
[ AdWeek | 2016-07-07 00:00:00 UTC ]
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Publishers are out to crack the code on how effective their Snapchat photos and videos are, and some are leaning on Twitter for insights. At a panel organized by Northside Festival this week, MTV execs talked about how the publisher is programming short-form content for the mobile app geared... Continue reading at AdWeek
[ AdWeek | 2016-06-09 00:00:00 UTC ]
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Nosy Crow’s Stephanie Amster is set to join Bloomsbury’s Children’s and Educational Division as creative director. Continue reading at The Bookseller
[ The Bookseller | 2016-05-28 00:00:00 UTC ]
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Stephen Barr, president of SAGE International, has been elected as the new president of the Publishers Association. Barr, previously vice president, will succeed Joanna Prior, managing director of Penguin General Books, who remains as an officer on the PA Council. The PA’s a.g.m. took place... Continue reading at The Bookseller
[ The Bookseller | 2016-05-19 00:00:00 UTC ]
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HarperCollins Children’s Books has promoted Rachel Denwood to publisher and appointed Val Brathwaite from Bloomsbury to the newly created role of creative director. Continue reading at The Bookseller
[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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Amazon will see how customers respond to its Seattle bricks and mortar store before considering opening any in the UK, its vice president of global public policy has said. Continue reading at The Bookseller
[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Experience on the buy side and sell side of media brought David Katz to where he is today, running ad solutions at Hearst's Core Audience, the programmatic ad buying division of the publishing giant. The senior director of ad solutions works with hundreds of salespeople, arming them with data... Continue reading at Advertising Age
[ Advertising Age | 2015-09-30 00:00:00 UTC ]
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