Thirty-Four Percent of Content Apps Downloaded in Last 30 Days Were Paid

As publishers spend more time and money on developing apps to deliver their digital content, audience demographics detailing app interaction are beginning to show how these efforts are panning out. According to a recent study from Gfk MRI, app users who install fewer apps are more likely to utilize the downloads, as 95 percent of users that install 1-9 apps report regular usage of apps. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-09-09 00:00:00 UTC ]
News tagged with: #digital content #recent study #gfk mri

Other news stories related to: "Thirty-Four Percent of Content Apps Downloaded in Last 30 Days Were Paid"

Buys That Include Sponsored Content Now 20% of Ad Revenue at Forbes

When Forbes rolled out AdVoice in 2010, the architects planned to blow up the traditional publishing-advertising model. Instead of offering companies just online banner ads, Forbes was giving advertisers the ability to publish their stories directly to the magazine's website.It was a gamble that... Continue reading at Advertising Age

[ Advertising Age | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #stories directly #giving advertisers

Erie Times-News Releases iPad, iPhone, Android Apps and Mobile Web Powered by Whiz Technologies

Erie Times-News and www.GoErie.com, based in Erie, PA, owned by Times Publishing Company, announced that it has released new tablet apps for the iPad and Kindle Fire, new smartphone apps for iPhone and Android, and HTML5 mobile web to its readers. Th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #smartphone apps #kindle fire #tablet apps #android apps

Download: Friday’s Frankfurt Show Daily 2013

From India to China, Brazil to Finland, find out what the publishing industry is talking about in our Friday Show Daily from the Frankfurt Book Fair 2013. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry

Download: Thursday’s Frankfurt Show Daily 2013

On the second day of the 2013 Frankfurt Book Fair, we bring you news of book deals, interviews with CEOs and more. Download the issue to read more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book deals

Download: Wednesday’s Frankfurt Show Daily 2013

Publishing Perspectives show daily for this Wednesday at the Frankfurt Book Fair includes conference reports and info on Brazil's Guest of Honor exhibition. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-09 00:00:00 UTC ]
More news stories like this |

The PW Frankfurt Show Daily: Day 1, October 9, 2013

Get complete coverage of the Frankfurt Book Fair with the PW Frankfurt Show Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #complete coverage

Download: Tuesday’s Frankfurt Show Daily 2013

Download our special Frankfurt Book Fair show daily focused on digital publishing. Read interviews with CEOs, digital experts and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital experts #digital publishing

In the Digital Publishing Era, Content Trumps Platform

The varied views from digital publishers on display at Berlin's Rewrite the Web event revealed one commonality: content always takes precedent over platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishers

Frankfurt Book Fair 2013: Working the Digital Content Space

Uncertainty is one big obstacle holding publishers back from outsourcing their distribution, observes CEO Gareth Cuddy of ePubDirect. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-05 00:00:00 UTC ]
More news stories like this |

Star Wars Reads Day is being held for the second time

Chain bookstores, indie locations, schools and school libraries are participating all over the world. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #school libraries #chain bookstores

A Year of Lessons from Korea’s Book App Developer Moglue

TaeWoo Kim, CEO of Moglue — the Korean platform for book app development — reflects on the first year in business after launching his publishing-related startup. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-03 00:00:00 UTC ]
More news stories like this |

Lucidpress: drop-and-drag publishing app simplifies document design

For professional looking design, Adobe Creative Suite products such as InDesign, Illustrator, and Photoshop are feature-rich tools you can use to create stunning projects. But using them isn’t cheap. Creative Cloud, which gives you Web access to these software offerings is $50 a month, and even... Continue reading at PC World

[ PC World | 2013-10-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile devices #google drive #team members

Government Social Feeds Go Quiet on First Day of Shutdown

While invective about the state of American democracy has reached a fever pitch on social media, several government feeds themselves have gone quiet on the first day of the federal shutdown.Agencies including FEMA, the National Park Service and NASA have stated on their Facebook, Twitter and... Continue reading at Advertising Age

[ Advertising Age | 2013-10-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #federal agencies #community management #social channels #fever pitch #american democracy

Facebook's new mobile ad format keeps users coming back to familiar apps

Ads for mobile apps are frequently ineffective after the first viewing -- once users install a given app, they rarely have incentives to try the software again. Facebook may have found a way to sustain customers' interest through its new deep linking ad format, however. The approach takes... Continue reading at Engadget

[ Engadget | 2013-10-02 00:00:00 UTC ]
More news stories like this |

Page Turners: The Best Smartphone Apps for Serious Readers

Bookworms are always seeking new text to devour. These apps will help procure ebooks, stories from the web, audiobooks, and even dusty analog tomes. Continue reading at Wired

[ Wired | 2013-09-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #smartphone apps

Kindle's iOS app gets a flatter design to match iOS 7

We swear, we won't be giving you the blow-by-blow on every single app that gets updated for iOS 7 today, but this one seemed like a biggie. Amazon just announced that its Kindle reader for iOS has received a major redesign, with fonts, menus and other details retooled to match the flat,... Continue reading at Engadget

[ Engadget | 2013-09-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #major redesign #app brings #single app

Usborne Day for 40th anniversary

Usborne is encouraging bookshops across the nation to take part in Usborne Day on Saturday 5th... Continue reading at The Bookseller

[ The Bookseller | 2013-09-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #40th anniversary

The App That's Going Large

BigOven has something for everyone, and seemingly something from everyone, whether they know it or not. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-16 00:00:00 UTC ]
More news stories like this |

Niche News Apps Reign Supreme on Smartphones

Mobile devices are fast becoming the preferred way for people to keep up on the news, but a new survey of consumers shows big usage differences by gender, app type and device. Men were much more likely than women to download news apps for the smartphone, while women often were more likely to... Continue reading at AdWeek

[ AdWeek | 2013-09-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #carlos monteiro #mobile devices