Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177 consumer magazines, found 296 total scented ads. That amounted to 629 total ad pages for fragrance brands. Dior Parfums placed the most ads with scented pages, followed by Chanel, Ralph Lauren, Calvin Klein and Chloe, according to MediaRadar.Among magazines, Hearst's Cosmopolitan ran the most ad pages with scents or samples at 48, followed by fellow Hearst title Elle and Time Inc.'s InStyle, each with 42 pages. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-08-13 00:00:00 UTC ]
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The Oscars 2014 ceremony saw the movie '12 Years a Slave,' based on the memoir of the same name by Solomon Northup, score big by winning the Best Picture prize. The Oscars 2014 awards were held on March 2. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-04 00:00:00 UTC ]
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Portraying and documenting slavery on film is wrought with logistical and ethical challenges. Now back in the spotlight, can film improve campaign impact?Guddi was trafficked into Mumbai's sex industry aged 11. The first man she was forced to go with brutalised her so severely that she was... Continue reading at The Guardian
[ The Guardian | 2014-03-04 00:00:00 UTC ]
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Booksellers from the Midwest and the West Coast dominate this year's shortlist for the 22nd annual award. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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PW Comics World's bi-weekly spotlight on crowdfunded comics and comics-related projects. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Founder plans non-hierarchical newsroom and wants to build First Look Media on collaborationWith $250m in funding from eBay founder Pierre Omidyar and some high profile journalist hires, First Look Media has set itself the lofty task of reinventing journalism for the digital age, starting with... Continue reading at The Guardian
[ The Guardian | 2014-03-02 00:00:00 UTC ]
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Special World Book Night copies of '12 Years a Slave' will be made available to schools. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-01 00:00:00 UTC ]
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Sales of the movie-tie-in have climbed steadily in the lead up to the Academy Awards on Sunday—reaching back to holiday highs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-27 00:00:00 UTC ]
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Throughout her photo book Libri di Famiglia, Elena Capra creates a portrait of various mundane objects from the house in Italy where she grew up ? A TV remote wrapped in cellophane, a distinct orange plastic bag, a stack of tupperware. In doing so, she traces a subtle portrait of the couple that... Continue reading at Wired
[ Wired | 2014-02-27 00:00:00 UTC ]
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Special WBN editions of Solomon Northrup’s memoir have been printed as part of World Book Night’s nationwide celebration on April 23. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Over the weekend I noticed a link to a nearly 16-year-old New York Times article appearing over and over in my Twitter feed. The piece, written by Saul Hansell and published June 9, 1998, is titled "America Online to Buy Internet Chat Service for $287 Million." In fact, the piece gained so much... Continue reading at Advertising Age
[ Advertising Age | 2014-02-25 00:00:00 UTC ]
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Bargains aren’t just for Walmart shoppers anymore. Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s... Continue reading at AdWeek
[ AdWeek | 2014-02-24 00:00:00 UTC ]
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Although Rolando Hinojosa has won numerous awards during his distinguished career, including the 1976 Premio Casa de las Americas, he is especially excited, and humbled, to be named the recipient of the Ivan Sandrof Lifetime Achievement Award, which he will receive March 13 at the National Book... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
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Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age
[ Advertising Age | 2014-02-21 00:00:00 UTC ]
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Since Valve released the first stable version of Steam for Linux a year ago, the number of Linux-supported games has grown more than fivefold.Valve's digital game distribution service now hosts 333 games for Linux, compared to 60 games last February. (Strangely, Steam's store page claims that... Continue reading at PC World
[ PC World | 2014-02-20 00:00:00 UTC ]
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Not only is the memoir by Solomon Northup now an Oscar-nominated film, but director Steve McQueen is encouraging schools to use the book as part of their units on slavery and the Civil War. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-02-20 00:00:00 UTC ]
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Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday
[ Digiday | 2014-02-18 00:00:00 UTC ]
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A new wave of publishers is bucking the digital trend with stylishly printed magazines that are as much a joy to hold as beholdSee a gallery of some of the best-looking new magazinesThe magazine is dead, long live the magazine. It's not so much a resurrection of the magazine in the digital age... Continue reading at The Guardian
[ The Guardian | 2014-02-16 00:00:00 UTC ]
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Magazine doubled e-edition sales to 22,000 in past year, ahead of rivals Stuff, GQ and BBC's Top GearGadget magazine T3 is the UK's most popular digital magazine, doubling e-edition sales to 22,000 in the past year, with GQ and BBC titles including Top Gear also making the top 10.T3 reported an... Continue reading at The Guardian
[ The Guardian | 2014-02-14 00:00:00 UTC ]
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Egmont’s magazine division has seen a return to growth in circulation, reporting a 5.7%... Continue reading at The Bookseller
[ The Bookseller | 2014-02-14 00:00:00 UTC ]
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Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head of advertising. Tobin told Adweek today that the company’s games provide premium inventory for video... Continue reading at AdWeek
[ AdWeek | 2014-02-14 00:00:00 UTC ]
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