The Untold Story of How Magazine Media is Winning

The consumer, not the print magazine, now resides at the hub of the business model. The post The Untold Story of How Magazine Media is Winning appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-03-02 00:00:00 UTC ]

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BuzzFeed is laying off 100 workers, 8% of its U.S. employees, after missing revenue target

Digital media company BuzzFeed said it is laying off 8% of its U.S. employees, or 100 workers, as it changes its business model in a bid to boost revenue. It's also cutting an unspecified number of jobs in Britain. The company has 1,700 employees worldwide. A spokeswoman for New York-based... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
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Time Inc. and Meredith Merger Raises Important Questions for Magazine Media

Does a changing industry paradigm mean opportunity or peril for publishers? The post Time Inc. and Meredith Merger Raises Important Questions for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-28 00:00:00 UTC ]
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Alexa and Hearst Team Up on ‘Voice-First’ Brand

Magazine media is finding a number of pioneering use cases for ambient computing. The post Alexa and Hearst Team Up on ‘Voice-First’ Brand appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-14 00:00:00 UTC ]
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Is This Video of Gigi Hadid Wordlessly Staring Into a Camera the New ASMR?

There’s a lot of talk in media these days about “pivoting to video,” the corporate-jargon catchphrase for what happens when a digital media organization lays off a bunch of journalists because it decides video is the future of web content and/or cheaper than paying writers. Glamour and parent... Continue reading at Slate

[ Slate | 2017-11-02 00:00:00 UTC ]
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Instagram’s Kevin Systrom on publishing on platforms: ‘The big question is, what’s the business model?’

Kevin Systrom said Instagram and Facebook realize media companies are important to their ecosystems and want to make sure publishers thrive there. The post Instagram’s Kevin Systrom on publishing on platforms: ‘The big question is, what’s the business model?’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-13 00:00:00 UTC ]
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Why Facebook is in a hole over data mining | John Naughton

It’s Mark Zuckerberg’s business model that allows Facebook to be manipulated by political activists – no wonder he’s in denial about itOne of my favourite books is The Education of Henry Adams (published in 1918). It’s an extended meditation, written in old age by a scion of one of Boston’s... Continue reading at The Guardian

[ The Guardian | 2017-10-08 00:00:00 UTC ]
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'Abuse of the marketplace': Rupert Murdoch lashes out against tech companies

Rupert Murdoch has stepped up his attack on tech companies such as Google and Facebook over their increasingly dominant market position, which is eating into the revenues of traditional publishers such as News Corp. and undermining their business model. Continue reading at Stuff

[ Stuff | 2017-10-04 00:00:00 UTC ]
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Amid “Fake News,” Magazines Can Offer Credibility, Safer Ad Environments, Argues New MPA Campaign

More than 120 major magazines will lend ad pages to the six-month campaign, titled "Magazine Media. Better. Believe It." The post Amid “Fake News,” Magazines Can Offer Credibility, Safer Ad Environments, Argues New MPA Campaign appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-04 00:00:00 UTC ]
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Ad Age's 2017 Hispanic Fact Pack Is Out Now

Hispanics account for almost half of annual U.S. population growth, largely through U.S. births rather than immigration (25.8% of kids aged 9 and under are Hispanic). Totaling 57.5 million people, Hispanics are 17.8% of the U.S. population and growing.That's some of the key information in Ad... Continue reading at Advertising Age

[ Advertising Age | 2017-08-28 00:00:00 UTC ]
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Closing the Gap: How Magazine Media is Solving for Print Losses

Time Inc., New York Media and Atlantic Media offer three unique solutions. The post Closing the Gap: How Magazine Media is Solving for Print Losses appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-07-18 00:00:00 UTC ]
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'Untold story' of Heathcliff snapped up by HQ

HarperCollins will publish the “untold story of Wuthering Heights’ Heathcliff” by Michael Stewart. Continue reading at The Bookseller

[ The Bookseller | 2017-07-14 00:00:00 UTC ]
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Magazine Media: Knockdown or Fixer Upper?

To keep the print house standing, publishers need to emphasize consumer trust, accountability, and a willingness to experiment. The post Magazine Media: Knockdown or Fixer Upper? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-07-13 00:00:00 UTC ]
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Magazine Media’s Dismal Record in Public Equity Markets

Time Inc., in state of limbo, is only the latest example. The post Magazine Media’s Dismal Record in Public Equity Markets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-18 00:00:00 UTC ]
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IBT Media Is Rebranding as Newsweek Media Group

Whether as a print magazine or a digital brand, Newsweek is a name consumers worldwide can recognize--and, more importantly, trust. That was the driving force behind IBT Media's decision to buy Newsweek when it was a digital-only publication, and to revive the print edition in 2014. And it's why... Continue reading at AdWeek

[ AdWeek | 2017-04-27 00:00:00 UTC ]
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Michela Abrams Steps Down at Dwell | Industry Notes

More Pulitzers for magazine media, a fight over a Wisconsin nature magazine, and more... The post Michela Abrams Steps Down at Dwell | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-04-11 00:00:00 UTC ]
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You Bought a Print Magazine in 2017?!

A Q&A with the new and old owners of the regional and national LGBTQ magazine brand, Metrosource. The post You Bought a Print Magazine in 2017?! appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-04-04 00:00:00 UTC ]
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Children's Books in China 2017: Juvenile & Children Reading Experience Wonderland: A New Business Model

Located in Beijing’s central business district, the two-story Juvenile & Children Reading Experience Wonderland is a full-fledged subsidiary of China Children’s Press & Publication Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
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A Broad Perspective on the Print Landscape

Hot trends, innovations and big challenges in magazine media. The post A Broad Perspective on the Print Landscape appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-09 00:00:00 UTC ]
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Chicago's Seminary Co-Op Overhauls Membership Model

After tweaking its business model last summer, which resulted in a 5% increase in sales, Chicago's Seminary Co-op is overhauling its membership model, creating a two-tiered membership/shareholder structure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-21 00:00:00 UTC ]
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Magazine Media’s Half-Full Glass

Magazines may have an opportunity to lure marketers back to print, but platform dominance on digital remains an issue. The post Magazine Media’s Half-Full Glass appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-18 00:00:00 UTC ]
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