The Sun links up with O2 to offer Premier League clips with 4G deals

Publisher's Sun+ digital offering gains massive boost as it joins packages available to mobile network's 23 million UK customersThe Sun has struck a deal with mobile operator O2 to offer its 4G customers content including Premier League football goal clips, a groundbreaking move that could transform its Sun+ digital subscription offering.Tapping in to the marketing clout of O2, the UK's second largest mobile network with 23 million customers, with Sun+ offered as a mobile package could significantly boost subscriber takeup of the £2-a-week Sun+ digital service.As well as football video highlights, O2 subscribers will get access to thesun.co.uk and the Sun's mobile and tablet apps.Under the terms of the deal, O2 will offer new 4G customers, and existing customers who upgrade, a choice of two 4G packages that will include the Sun+ service.A 4G plan with 5GB of data priced at £22 a month will come with six months' free access to Sun+. With an 8Gb data package, priced at £27 a month, customers will get 12 months' free Sun+ access."This is a natural fit for the Sun as we seek old friends and new audiences on a growing range of digital platforms," said David Dinsmore, the editor of the Sun.The financial details of the deal were not disclosed but it is standard practice for a distribution partner to get a discounted rate, meaning Sun+ will not get £2 a week per customer from each sign-up.The UK's biggest-selling newspaper signed up 117,000 subscribers for Sun+ between launch on... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-30 00:00:00 UTC ]
News tagged with: #marketing campaigns #including tv #print ads #nationwide network

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Book Deals: Week of November 13, 2017

Michael Eric Dyson re-ups at SMP, Adam Bellow acquires his first novel, T. Jefferson Parker extends the run of his Roland Ford series, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-10 00:00:00 UTC ]
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Digiday Research: 3 percent of European publishers believe Snapchat offers the best revenue returns

European publishers are building audiences on Snapchat, but they think it offers the worst revenue return among major video players. The post Digiday Research: 3 percent of European publishers believe Snapchat offers the best revenue returns appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-10 00:00:00 UTC ]
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Time Warner, AT&T deal contingent on CNN sale: report

AT&T’s proposed $85-billion purchase of Time Warner Inc., which owns CNN, HBO and Warner Bros. studios, is encountering resistance from the U.S. Department of Justice. For months, the Dallas telecommunications giant has been confidently predicting that it would finalize the takeover of Time... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time warner #owns cnn #warner bros #encountering resistance #confidently predicting


Audible launches Mandarin offering

Audible has launched a Mandarin offering with more than 300 audiobooks and audio dramas in Mandarin. Continue reading at The Bookseller

[ The Bookseller | 2017-11-09 00:00:00 UTC ]
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Justice League: DC's holy trinity of heroes finds safety in numbers

Many comic book heroes lay claim to the moniker "iconic", though few are as iconic as DC's holy trinity: Superman, Batman and Wonder Woman. And between them they possess some of comic book history's most recognisable toys: Superman's bullet-deflecting supersuit, Batman's Batmobile and Wonder... Continue reading at Stuff

[ Stuff | 2017-11-09 00:00:00 UTC ]
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Religion Book Deals: Nov. 8, 2017

Zondervan takes a biography of country music superstar Dolly Parton and her Christian faith, Sara Hagerty moves to FaithWords, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zondervan takes #christian faith


Book to Film Deals, Week of November 6, 2017

Lena Dunham options a YA book; Hulu nabs Ralph Ellison's 1952 National Book Award-winner, 'Invisible Man,' for TV; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya book #film deals #invisible man


Liz Fenwick moves to HQ in six-figure deal

Orion author Liz Fenwick is moving to HQ, HarperCollins, in a six-figure, three-book deal. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure deal #three-book deal


Book Deals: Week of November 6, 2017

Sarah Pinborough re-ups with William Morrow, Scribner buys a nonfiction title about a hospital in Houston, and Little, Brown picks up a book by fitness guru Jillian Michaels for Tracy Behar’s new imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
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ITV America Signs Umbrella Deal with Sharlene Martin

In an unusual move, the American subsidiary of British television production company ITV Studios, ITV America, has signed an exclusive overall deal with literary manager and producer Sharlene Martin and the Martin Literary & Media Management. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sharlene martin #unusual move #american subsidiary #literary manager


B&T, Ingram Offer Holiday Support for Retailers

Both firms are kicking off programs offering rebates, extra discounts, and free shipping for eligible indie bookstores to make it easier to order and reorder during the high-volume holiday shopping season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-02 00:00:00 UTC ]
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Facebook tells Congress that 126 million Americans may have seen Russia-linked ads

As many as 126 million Americans may have seen divisive Russian-generated ads and posts on Facebook over the last two years, apparently part of a wide-ranging effort by Moscow to influence the 2016 presidential election, the social media company told Congress on Tuesday. “Many of the ads and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-01 00:00:00 UTC ]
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To deal with native ad pains, Vox Media brings distribution in-house

With the help of an ad testing tool, the publisher reduced its reliance on buying traffic from Facebook to meet clients' campaign goals. The post To deal with native ad pains, Vox Media brings distribution in-house appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-27 00:00:00 UTC ]
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Daunt dismisses Russian bank link to Waterstones

Waterstones managing director James Daunt has moved to dismiss any suggestion that a Russian bank collapse will impact on the future ownership of the retail chain, saying that the situation is of “no interest or concern” to the business. Continue reading at The Bookseller

[ The Bookseller | 2017-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future ownership #retail chain


Book Deals: Week of October 30, 2017

Estelle Laure sells a new YA novel, HarperWave publisher Karen Rinaldi turns author, FSG buys Hafsah Faizal’s debut YA, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut ya #book deals


Colin Kaepernick rumored to land a million-dollar book deal

Colin Kaepernick, the former San Francisco 49ers quarterback who inspired a nationwide protest movement against racism, has a million-dollar book deal from Random House imprint One World, according to the New York Post's Page Six. Random House did not immediately respond to a request for comment... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york post #random house #immediately respond


Religion Book Deals: October 2017

FaithWords inks a deal with Christian pop singer Julianna Zobrist, Fortress lands the follow-up to theologian Jacqueline Bussie’s ‘Outlaw Christian,’ and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-25 00:00:00 UTC ]
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Book to Film Deals, Week of October 23, 2017

This week's hot film deals include a TV option for a bestselling Dutch memoir, and a deal for a Wattpad novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-24 00:00:00 UTC ]
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Facebook offers (some) clarification about newsfeed changes amid panic from page owners

Changes to the Facebook newsfeed are generally somewhat controversial, not least because many people wish Facebook would just stop buggering around and leave things as they are for a while. But the latest change that's being tested has some people -- page owners and publishers in particular --... Continue reading at Betanews

[ Betanews | 2017-10-24 00:00:00 UTC ]
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With Three-Book Deal, Martha Stewart Re-Ups at Clarkson Potter

Clarkson Potter, an imprint of the Crown Publishing Group, extended its long-standing collaboration with Stewart, announcing it will be releasing three new books by Stewart slated for publication through 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #three-book deal #clarkson potter