Membership has its price. Publishers need to offer marketers assurances that they’ll do everything in their power to offer a welcoming, authenticated, premium programmatic environment. At the heart of this is creating and refining more precise audience segments based on behavior, interests and context. But it will take more than that. Premium publishers must work to educate brand planners, tackle viewability head on and ensure brand safety on all fronts. Sponsor content by Grapeshot. The post The programmatic premium club: 3 steps to induction appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-05-07 00:00:00 UTC ]
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The gang is getting back together for a fourth Bridget Jones movie, Reese picks a five-year-old book for April, and more news. Continue reading at Book Riot
[ Book Riot | 2024-04-10 14:34:30 UTC ]
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The latest novels by Leif Enger, Abby Jimenez, and Claire Lombardo are among this month's picks by the nation's biggest book clubs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
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The New Press publisher Ellen Adler will step down from that role at the end of September, leaving the independent publisher of progressive books after a 21-year run. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-04 04:00:00 UTC ]
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The best book club books out this month are by Leigh Bardugo, Salman Rushdie, Alice Wong, Emily Henry, and others. Which ones do you most want to discuss? Continue reading at Book Riot
[ Book Riot | 2024-04-03 17:00:00 UTC ]
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An epic treehouse, a Loch Ness Monster adventure, Indigenous water protectors, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-03 14:54:12 UTC ]
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Get ready for the fun and the fantastical. Caroline Carlson recommends new children’s books by Maple Lam, Felicita Sala, Laurie Morrison and more. | Lit Hub Reading Lists The collapse of Small Press Distribution has left over 400 publishers uncertain about the future. Adam Morgan talks to small... Continue reading at Literrary Hub
[ Literrary Hub | 2024-04-03 10:30:45 UTC ]
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As Bologna Book Plus prepares to stage its first Audio Forum, Spotify's audiobook catalogue jumps from 200,000 t0 250,000 titles. The post Spotify Expands Its Premium Audiobooks Offer: Canada, Ireland, New Zealand appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-04-02 20:34:05 UTC ]
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Paraclete lands world rights for a new series from prolific author Glenys Nellist, Eerdmans signs a new book from contemplative Catholic writer Cameron Bellm, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
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These historical fiction books are set during the Aztec empire, 1900s Manchuria, Meiji-era Japan, and more. Which eras do you like to rad about the most? Continue reading at Book Riot
[ Book Riot | 2024-03-27 17:00:00 UTC ]
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Three books out this week explore the science behind aging, paranormal phenomena, and our solar system. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-15 04:00:00 UTC ]
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Just in time for the London Book Fair, Hello Sunshine has set up shop in the Sheraton Grand London Park Lane, a five-star Art Deco hotel just down the way from Buckingham Palace, where a new pop-up library and bookstore, Reese’s Book Club x Sheraton Lobby Library, has been installed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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The Southern California Independent Bookstore Bestsellers list for Sunday, March 3, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-02-28 14:00:07 UTC ]
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Probing the lives and work Barbara Comyns, Ralph Waldo Emerson, and Carson McCullers, these literary biographies, out this week, take a fresh look at three of our most visionary writers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-22 05:00:00 UTC ]
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The organization held its soft launch party last night in Brooklyn, N.Y., which event coproduced by Hachette Book Group and Kundiman and featured six authors, including Curtis Chin and Kat Chow. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Three Black women novelists make their debut with tales of inheritance, friendship, and alternate futures. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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Barnes & Noble and Jenna Bush Hager pick Kiley Reid's sophomore novel, 'Good Morning America' and 'Nerdette' spotlight Dolly Alderton's latest, and more of this month's selections from the nation's biggest book clubs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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These new books center the efforts of Harriet Tubman, Abraham Lincoln, and Hubert Humphrey to better the lives of the underprivileged and underrepresented. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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