The extent to which the COVID-19 pandemic will impact publishing is still coming into focus, and, as our content director noted last month, will likely take years to fully assess. Absent the luxury of planning years, months or even weeks into the future, publishers of all sizes have been forced to make important decisions quickly to adapt to the moment and remain valuable to their readers, especially those whose magazines serve professionals in explicitly defined industries, many of which are facing unprecedented disruptions of their own. “It certainly took a huge toll on our industry and our revenue streams, and we had to really make some decisions,” says Rich Luna, director of publishing at the meetings industry association MPI and editor-in-chief of its flagship publication, The Meeting Professional. “We decided to stop printing the magazine. Whether it’s temporary or not, we don’t know yet, but at least for the near future.” Although internal surveys suggest most readers prefer the print product, Luna says the shift to digital-only was partially driven by logistics; most members were getting the publication sent to their offices. But with lower production costs, The Meeting Professional was also able to distribute the digital edition not just to MPI members, but to anyone who has signed up for a webinar or an online course or attended an MPI conference in the past, doubling its distribution from 50,000 in print to 100,000 for the digital edition. "They might not be... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-19 18:45:36 UTC ]
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Look at the list of winners for the annual City and Regional Magazine Association awards. Continue reading at Folio Magazine
[ Folio Magazine | 2013-12-18 00:00:00 UTC ]
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Specs Who Troy Young Age 45 New gig President, Hearst Magazines Digital Media Old gig President, Say Media What’s it been like coming from pure-play digital companies like Say Media to Hearst, which has had a print mind-set? It was different at first, for sure. There were a lot more steps... Continue reading at AdWeek
[ AdWeek | 2013-12-13 00:00:00 UTC ]
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Online paywalls are helping some newspaper and magazine websites increase the ad rates they charge, according to a new report from the Online Publishers Association.It's a hopeful sign for publishers that have hesitated to erect paywalls, despite the potential to generate new revenue from... Continue reading at Advertising Age
[ Advertising Age | 2013-12-11 00:00:00 UTC ]
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The magazine was once the most hotly anticipated Sunday read. Now it's been eclipsed by the showy T style publicationTwo magazines, both published by the New York Times, arrived in my house over the weekend, one thin, the other thick.The thin one, The New York Times Magazine, is largely about... Continue reading at The Guardian
[ The Guardian | 2013-12-09 00:00:00 UTC ]
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Chancellor's measures to help film business likely to encourage more Hollywood studios to use British post-production facilitiesThe UK's film special effects industry has received a shot in the arm with the government announcing plans to make it easier for Hollywood studios to qualify for UK tax... Continue reading at The Guardian
[ The Guardian | 2013-12-05 00:00:00 UTC ]
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BookExpo America (BEA) and the American Booksellers Association (ABA) have teamed up with the Toy... Continue reading at The Bookseller
[ The Bookseller | 2013-12-04 00:00:00 UTC ]
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Amazon has been prising open the wallets of Australian consumers for years – but what will its local push on Kindle mean for readers, writers and publishers?Ben Eltham Continue reading at The Guardian
[ The Guardian | 2013-12-03 00:00:00 UTC ]
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New York magazine will reduce its frequency from 42 issues to 29—effectively going from a weekly to biweekly—in a move that reflects shifting reader habits as much as it does the economic realities of putting out a print magazine, the company said Monday.The magazine will save $3.5 million in... Continue reading at Crains New York
[ Crains New York | 2013-12-02 00:00:00 UTC ]
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Free women's title is guest edited by BBC sitcom star, while TV chef 'reveals special 60s makeover' as its beauty directorThe 200th edition of free women's magazine Stylist, out this week, has been guest-edited by BBC star Miranda Hart and features contributions from Nigella Lawson, Lauren... Continue reading at The Guardian
[ The Guardian | 2013-11-27 00:00:00 UTC ]
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Google is not particularly great at keeping secrets. Its Nexus devices always leak and peeks at code are constantly revealing features before they're announced. So, it's no surprise that, exactly one month after we reported references to a Google Play Newsstand popping up, Mountain View is... Continue reading at Engadget
[ Engadget | 2013-11-20 00:00:00 UTC ]
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With one of Slovenia's two major publishing conglomerates up for auction, the industry fears the worst; readers, meanwhile, have rallied around a surprise bestseller. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-19 00:00:00 UTC ]
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Forbes Media, the publisher of the eponymous financial magazine and website, is exploring a sale.The company is working with Deutsche Bank AG to consider its options. In a memo to staff Friday morning confirming a report by Bloomberg News, CEO Mike Perlis said the company had received... Continue reading at Advertising Age
[ Advertising Age | 2013-11-15 00:00:00 UTC ]
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Time Inc.'s All You is looking to increase its penetration into the Hispanic women's market with a multipoint holiday campaign. Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-13 00:00:00 UTC ]
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The literary magazines at a Barnes & Noble include Tin House, The Paris Review, Mad Magazine and comics, while a New York Times renewal offers a year for $1099. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-12 00:00:00 UTC ]
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While I love Linux, quality magazines about the kernel are few and far between. Over the years, my favorite has been Linux Format. I was attracted to the magazine by the quality articles and interesting content. However, the price of the magazine was particularly high in the USA, which often... Continue reading at Betanews
[ Betanews | 2013-11-12 00:00:00 UTC ]
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Flipboard, the personalized magazine app, is known for its high–quality news and social content. With its elegant format and simple curation tools, the service has grown to 90 million users. Now, the company aims to open up that massive audience to a new, potentially lucrative vertical:... Continue reading at Fast Company
[ Fast Company | 2013-11-11 00:00:00 UTC ]
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Magazine companies are increasingly shifting their attention to the surging Hispanic community in the U.S. and their impressive buying power.In the last 10 months, Hearst, Conde Nast and Time Inc. have introduced or strengthened English-language magazines and inserts aimed at Latinas, a growing... Continue reading at Advertising Age
[ Advertising Age | 2013-11-09 00:00:00 UTC ]
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The alcohol industry has violated its own rules aimed at keeping booze ads away from under-age viewers, government and university researchers allege in a new report.Beer and liquor marketers have since 2003 pledged to show ads only on TV programs, magazines and web sites where adult viewers... Continue reading at Advertising Age
[ Advertising Age | 2013-11-08 00:00:00 UTC ]
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Most successful content sites are monetizing with sheer volume now, but Pitchfork is betting there's still a place for lean-back engagement. Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-07 00:00:00 UTC ]
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Meredith launched its previously announced Allrecipes print magazine today, a bimonthly, with a $4.99 cover price and a $12 one-year subscription. Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-05 00:00:00 UTC ]
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