The New Normal: How Industry Magazines Are Navigating the Pandemic

The extent to which the COVID-19 pandemic will impact publishing is still coming into focus, and, as our content director noted last month, will likely take years to fully assess. Absent the luxury of planning years, months or even weeks into the future, publishers of all sizes have been forced to make important decisions quickly to adapt to the moment and remain valuable to their readers, especially those whose magazines serve professionals in explicitly defined industries, many of which are facing unprecedented disruptions of their own. “It certainly took a huge toll on our industry and our revenue streams, and we had to really make some decisions,” says Rich Luna, director of publishing at the meetings industry association MPI and editor-in-chief of its flagship publication, The Meeting Professional. “We decided to stop printing the magazine. Whether it’s temporary or not, we don’t know yet, but at least for the near future.” Although internal surveys suggest most readers prefer the print product, Luna says the shift to digital-only was partially driven by logistics; most members were getting the publication sent to their offices. But with lower production costs, The Meeting Professional was also able to distribute the digital edition not just to MPI members, but to anyone who has signed up for a webinar or an online course or attended an MPI conference in the past, doubling its distribution from 50,000 in print to 100,000 for the digital edition. "They might not be... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-19 18:45:36 UTC ]
News tagged with: #real estate #real deal #non-subscribers alike #state level #editorial side

Other Publishing stories related to: 'The New Normal: How Industry Magazines Are Navigating the Pandemic'


Editors predict feel-good reads will trump ‘pandemic lit’—for now

Editors and agents have backed escapism and feel-good fiction to succeed during the pandemic and in its aftermath, with Covid-19 fiction appearing to be some way off. Continue reading at The Bookseller

[ The Bookseller | 2020-05-10 15:38:41 UTC ]
More news stories like this | News stories tagged with: #feel-good fiction


AHRC launches pandemic culture campaign

The Arts and Humanities Research Council (AHRC) is to explore the impact of culture during the Covid-19 pandemic via a new campaign, Boundless Creativity. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 09:18:11 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic


First Quarter Industry Report: The Coronavirus Hits China’s Publishing

A first assessment of the Chinese market, January to March, shows physical bookstore sales plunging 60+ percent, printing stalled, supply chain disrupted. The post First Quarter Industry Report: The Coronavirus Hits China’s Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-05 03:15:53 UTC ]
More news stories like this | News stories tagged with: #publishing appeared #chinese market #bookstore sales


Socked by virus, comic book industry tries to draw next page

The comic book shop has long been a wall-to-wall repository for tales of world-threatening cataclysms and doomsday dystopias but it has never before been drawn into a fight for survival like the coronavirus pandemic Continue reading at ABC News

[ ABC News | 2020-05-01 08:02:52 UTC ]
More news stories like this | News stories tagged with: #coronavirus pandemic #comic book


Why a children's book startup is giving hazard pay during pandemic

CEO Jessica Ewing said frontline employees deserve to benefit from the company's growth this year, as parents look for ways to entertain and intellectually nourish their children during the pandemic. Literati, which runs a subscription service for children's books, could be shipping "about a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-05-01 05:01:00 UTC ]
More news stories like this | News stories tagged with: #book startup #subscription service #children's book


Left-wing indie publishers have formed a coalition to support each other during the pandemic.

As the coronavirus pandemic continues to highlight the massive and devastating inequality in the US, the work of socially progressive publishers is more important than ever. With the goal of supporting one another during the uncertainty of the pandemic, a group of left-wing independent... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-30 16:27:42 UTC ]
More news stories like this | News stories tagged with: #independent publishing


Watch: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-30 14:45:12 UTC ]
More news stories like this | News stories tagged with: #live episode #ad revenue #publishing giant


Watch live at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-30 12:45:12 UTC ]
More news stories like this | News stories tagged with: #watch live #live episode #ad revenue #publishing giant


Watch live Thursday at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-29 22:14:12 UTC ]
More news stories like this | News stories tagged with: #live episode #ad revenue #publishing giant


BNP Media to Take Most of Its Magazines Digital-Only By August

The fallout from the COVID-19 pandemic is accelerating a planned shift from print to digital at Michigan-based BNP Media, where management has informed staffers that the company will be phasing out the print editions of all of its controlled-circulation trade magazines by the end of July. The... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-28 15:18:48 UTC ]
More news stories like this | News stories tagged with: #taking place #current trends #printing press


China Bestsellers March 2020: Bookstores Buck the Pandemic’s Paralysis

One bookstore company has offered medical workers a lifetime 20-percent discount in China, as the virus pressures normal sales. The post China Bestsellers March 2020: Bookstores Buck the Pandemic’s Paralysis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-28 14:51:33 UTC ]
More news stories like this | News stories tagged with: #bookstore


Government brings in new loans to help pandemic-struck small businesses

The chancellor Rishi Sunak has announced a new micro-loan scheme for small businesses, to alleviate the impact of the coronavirus lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 14:18:05 UTC ]
More news stories like this | News stories tagged with: #small businesses #coronavirus lockdown


Industry Sales Up 3.5% in First Two Months of '20

Publishing industry sales had a nice start to 2020, rising 3.5% through February, according to AAP's StatShot program. Sales of adult books were up 2.9%, and sales in the children/young adult rose 6.3%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #industry sales #adult books #publishing industry


Quercus commissions spoof guide for our 'new normal' times

Quercus has acquired Instructions for the British People During the Emergency, authored by Jason Hazeley, who co-wrote the Ladybird Books for Grown-ups series, and comedy writer and actor Nico Tatarowicz. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 03:59:00 UTC ]
More news stories like this | News stories tagged with: #british people #grown-ups series


Weldon and Shelley join call for government action on creative industries

PRH UK c.e.o. Tom Weldon and Hachette UK c.e.o. David Shelley are among more than 400 leading names from the creative industries warning half the UK's creative businesses could be lost due to the coronavirus pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 00:49:47 UTC ]
More news stories like this | News stories tagged with: #tom weldon #prh uk #hachette uk #government action #creative industries #david shelley #coronavirus pandemic #hachette


What needs to be done to help the media industry?

If it wasn’t already obvious that the media industry was in dire straits before the coronavirus came along, it has become abundantly obvious now. Every day, it seems, news outlets large and small are announcing waves of furloughs, salary cuts, and layoffs for significant numbers of their... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-04-24 11:57:00 UTC ]
More news stories like this | News stories tagged with: #widespread panic #grocery stores #limited number #hiring freeze #pay cut


The Pandemic Is Changing Book-Buying Patterns

The Covid-19 outbreak is altering what books consumers buy and where they buy them. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #covid-19 outbreak


CCNY’s Publishing Certificate Program Faces the Pandemic

Tthe Publishing Certificate Program at the City College of New York has recently found its graduates facing the same problem as everyone else in the book business: dwindling job prospects in an industry reeling from the impact of Covid-19. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #city college #recently found #book business


Rethinking Digital Editions During the Pandemic and Beyond

Magazine publishers are making tough decisions about print issue runs during COVID-19 — and taking a second look at their digital editions in the process. Paul DeHart, CEO of digital publishing platform BlueToad, shares some best practices and possibilities. Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-23 20:45:07 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #digital editions #digital publishing