The Lad Bible attempts to grow up with Desmond's ex-communications chief

Mimi Turner appointed marketing director of ‘lad culture’ website, which says ithas 17 million followers on social mediaTalk about frying pan and fire. Mimi Turner, Richard Desmond’s former communications chief at Northern & Shell, has tipped up at the publisher of controversial website The Lad Bible as its first marketing director.The Lad Bible has become something of an underground viral phenomenon, claiming more than 17 million followers across its brands on social media such as Facebook. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-01-21 00:00:00 UTC ]
News tagged with: #northern shell #lad bible #marketing director

Other Publishing stories related to: 'The Lad Bible attempts to grow up with Desmond's ex-communications chief'


What 8 Creative Chiefs Are Reading Right Now

Between client meetings, brainstorm sessions and pitch preparations, time is sparse for chief creative officers, but that doesn't mean they're too busy to energize their creative juices by squeezing in reading time. Check out what books (or audiobooks), in genres from mystery and thriller to... Continue reading at Advertising Age

[ Advertising Age | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading time #spare time


One-Time Lad Mag FHM Is Back! But Only Online, and Aiming a Little Higher

Media brands never really die, even when they stop publishing.It's been about 10 years since FHM, a formerly high-flying "lad mag" originally known as For Him Magazine, stopped publishing a print edition in the U.S. But Bauer Xcel Media, which took over FHM's website when the U.K. edition of the... Continue reading at Advertising Age

[ Advertising Age | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brands #stop publishing #stopped publishing


LitRes Chief Has Goal of Dominating Russian Audiobook Market

Russia's Eksmo-owned LitRes announces its goal to boost its current 7,000 audiobooks on offer to 50,000 of them—in five years. The post LitRes Chief Has Goal of Dominating Russian Audiobook Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-13 00:00:00 UTC ]
More news stories like this |


Digital Census: 'self-published writers to grow ebook market share'

Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital census #self-published writers #early results #launched ahead #futurebook conference #taking place #2nd december


Inside Chief Executive’s Data-Driven Evolution

How the 40-year-old business magazine adapted to meet 21st-century market demands. The post Inside Chief Executive’s Data-Driven Evolution appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-12 00:00:00 UTC ]
More news stories like this |


Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016

Thought Catalog has seen its audience chopped in half thanks to the whims of the Facebook algorithm. But that's to a disciplined operating plan, the company has managed to remain profitable. The "new reality," according to Thought Catalog CRO Alex Magnin, is publishers need to operate far more... Continue reading at Digiday

[ Digiday | 2016-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thought catalog #facebook algorithm


Amazon Adds Free Books to the Ever-Growing List of Prime Benefits

US Prime members can now get unlimited access to a rotating selection of reading materials. The post Amazon Adds Free Books to the Ever-Growing List of Prime Benefits appeared first on WIRED. Continue reading at Wired

[ Wired | 2016-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ever-growing list #prime members #unlimited access #rotating selection


HarperCollins to grow RNIB's Talking Books library by 15%

The Royal National Institute of Blind People and HarperCollins have announced a new three year partnership to grow Talking Books' library by 15% to 28,500 titles. Continue reading at The Bookseller

[ The Bookseller | 2016-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blind people


Time Inc.'s Matt Bean Returns to Rodale as Editor in Chief of Men's Health

Four years after leaving Rodale for Time Inc., Matt Bean is set to return to the Emmaus, Pa.-based magazine publisher with a shiny new title: editor in chief of Men's Health. "Matt is truly a modern day editor, savvy across print, digital and social platforms, with a clear vision for the Men's... Continue reading at AdWeek

[ AdWeek | 2016-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #clear vision #helped launch #entertainment weekly


Rodale Names Beth Buehler Chief Operating Officer

Additionally, Women's Health publisher Laura Frerer-Schmidt promoted to oversee corporate sales. The post Rodale Names Beth Buehler Chief Operating Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-09 00:00:00 UTC ]
More news stories like this |


Joanna Coles Named Hearst Magazines Chief Content Officer

Michele Promaulayko returns to take the reins at Cosmopolitan and Seventeen. The post Joanna Coles Named Hearst Magazines Chief Content Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-06 00:00:00 UTC ]
More news stories like this |


Joanna Coles Leaves Cosmo to Become Hearst's Chief Content Officer

Joanna Coles' steady rise to the top at Hearst Magazines has reached a new high, with the well-regarded Cosmopolitan editor in chief (and two-time Adweek Hot List Editor of the Year) being promoted today to chief content officer, a new position within the publishing company. "Joanna is a... Continue reading at AdWeek

[ AdWeek | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brand #current events #morning joe


IAB Europe chief: ‘There’s an obsession in Brussels with tracking’

Brussels hasn't always looked kindly on the use of things like online behavioral advertising, and the revised General Data Protection Regulations reflect that. But there are other debates now raging concerning the ePrivacy Directive, and the fallout for both publishers, advertisers, and... Continue reading at Digiday

[ Digiday | 2016-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest developments #publishing summit


Growing Chinese journals market 'too big to ignore', PA report says

The Chinese journals market is experiencing a huge shift to digital, while more English-language journals are being produced by Chinese publishers and Chinese researchers are beginning to make a deeper impact abroad, according to a report. Continue reading at The Bookseller

[ The Bookseller | 2016-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huge shift #english-language journals #chinese publishers


Global publishing chiefs condemn closure of Turkish presses

Chief executives from leading publishing houses around the world, including Markus Dohle of Penguin Random House, Carolyn Reidy of Simon & Schuster and Arnaud Nourry of Hachette Livre, have said they are "deeply concerned" about the closure of 29 publishing houses in Turkey and called on... Continue reading at The Bookseller

[ The Bookseller | 2016-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chief executives #carolyn reidy #simon schuster #arnaud nourry #hachette livre #deeply concerned


Bloomberg Media Names New Global Chief Revenue Officer

Publishing vet Keith Grossman has had a busy few years. Just over two years ago, the Condé Nast alum left a more than decade-long career at Wired to join Bloomberg as publisher of Bloomberg Digital and Digital Products. Last fall, he was promoted to Bloomberg Media's U.S. head of sales. And as... Continue reading at AdWeek

[ AdWeek | 2016-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing efforts #remarkable run #double digits #helped lead


Q&A: Time Inc.'s New Digital Chief Talks Ecommerce and What’s Next in Social

Like many of its magazine publishing peers, Time Inc. has spent the past few years furiously working to reposition itself as a multiplatform media company. In the last year alone, the company has acquired big-name digital brands (like xoJane and HelloGiggles), launched several of its own... Continue reading at AdWeek

[ AdWeek | 2016-08-09 00:00:00 UTC ]
More news stories like this |


My Job in 5: Maddie Jane, sales development officer, Bible Reading Fellowship

We asked Maddie Jane, sales development officer at the Bible Reading Fellowship about her role. Continue reading at The Bookseller

[ The Bookseller | 2016-07-14 00:00:00 UTC ]
More news stories like this |


Publishers Partner on New Bible Translation

B&H has teamed up with fellow evangelical publishing houses David C. Cook and Baker on publishing products from the new Christian Standard Bible launching in spring 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers partner #bible translation


Town & Country's New Editor in Chief Had a Staffer Fill Her Office With Personal Touches

When Stellene Volandes was promoted in March from Town & Country’s executive style director to editor in chief, she knew that the magazine’s 170-year legacy was one of its greatest strengths. That history comes to life in T&C’s offices, headquartered on the 33rd floor of the Hearst Tower... Continue reading at AdWeek

[ AdWeek | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #feel comfortable