The Daily Beast Will Now Offer Exclusive Content to Paying Subscribers

The Daily Beast will offer exclusive content to subscribers, joining other publishers who are betting on their audience and hoping they're loyal enough to pay for the material they post. Many publishing companies--including most recently, Bloomberg, Vanity Fair, Business Insider (and Adweek)--put their content behind a paywall. Other platforms, such as The New York Times,... Continue reading at 'AdWeek'

[ AdWeek | 2018-06-27 00:00:00 UTC ]

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Time Taps Ed Felsenthal, Digital Editor, to Succeed Nancy Gibbs as EIC

The Daily Beast and Wall Street Journal veteran will become the magazine's 18th editor-in-chief. The post Time Taps Ed Felsenthal, Digital Editor, to Succeed Nancy Gibbs as EIC appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-14 00:00:00 UTC ]
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Graydon Carter to Step Down After 25 Years at Vanity Fair

The editor-in-chief has announced he will leave the magazine in December. The post Graydon Carter to Step Down After 25 Years at Vanity Fair appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-07 00:00:00 UTC ]
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Facebook Lets Publishers Put Logos Next to Headlines

Facebook, giving back publishers a piece of their identities, is letting them display their logos alongside headlines. It's a move meant to appease media partners that feel they've lost the power of their brands when posting articles to social media.On Tuesday, the social network released new... Continue reading at Advertising Age

[ Advertising Age | 2017-08-23 00:00:00 UTC ]
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Facebook Reveals 'Watch,' Its YouTube Competitor and TV Clone

Facebook announced Wednesday that it has invented, well, television.The social network finally revealed the details behind a new video hub that it had been developing for months. It has been in talks with publishers and networks to deliver new shows and a revamped video section to host the... Continue reading at Advertising Age

[ Advertising Age | 2017-08-10 00:00:00 UTC ]
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Condé Nast Ditches the Title of 'Publisher' in Major Executive Shake-Up

The title of "publisher" is no more at Condé Nast. Today, the legendary company unveiled a major reorganization of its advertising sales team that has single-title publishers giving way to multibrand "chief business officers" and category-specific "chief industry officers." In an email to... Continue reading at AdWeek

[ AdWeek | 2017-01-27 00:00:00 UTC ]
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All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
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Don’t Forget That Megyn Kelly Is a Racial Demagogue

Megyn Kelly had a good 2016. Between her news-making stint as a Fox News debate moderator, a flattering profile in Vanity Fair, and a lucrative book deal, she cemented her reputation as a talented and no-nonsense journalist—one of the most highly paid in the industry. And now she’s making the... Continue reading at Slate

[ Slate | 2017-01-05 00:00:00 UTC ]
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Fact Check: Vanity Fair’s Numbers Are Not “Way Down, Big Trouble, Dead!”

Vanity Fair’s new subscriptions increased 100 fold after the president-elect tweeted without evidence that the magazine is failing. The post Fact Check: Vanity Fair’s Numbers Are Not “Way Down, Big Trouble, Dead!” appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-16 00:00:00 UTC ]
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Tool, Story Add Female Directors; and More Production Moves

Tool has signed Director and Photographer Danielle Levitt to the integrated production company's live-action roster. She has worked with Marc Jacobs, Reebok, Nike, Sprite and Old Spice. She has also photographed celebrity portraits for Jenna Lyons, Rick Owens and the cast of Broadway's... Continue reading at Advertising Age

[ Advertising Age | 2016-10-26 00:00:00 UTC ]
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Why Don't More Women Run Media Companies?

The recent departure of Arianna Huffington as editor-in-chief at The Huffington Post, the company she co-founded in 2005, left publishing even more bereft of female leaders than before.Then again, The Huffington Post already had a male CEO in place, just like Time Inc., The New York Times Co.,... Continue reading at Advertising Age

[ Advertising Age | 2016-09-27 00:00:00 UTC ]
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How The Daily Beast gets 40 percent of readers to visit its homepage

Publishers trying to wrest their readers back from search and social media might take a long look at The Daily Beast, the IAC-owned news publisher that lures 40 percent of its readers to its homepage every month. The post How The Daily Beast gets 40 percent of readers to visit its homepage... Continue reading at Digiday

[ Digiday | 2016-09-12 00:00:00 UTC ]
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The Electric Archive

At some point in college, I discovered the parts of the libraries where the fun stuff was kept. In the sort of space where you would end up after getting lost, often beyond the spread of daylight, magazines were bound and packed on shelves that ran back to the 19th century. Everything was there:... Continue reading at Slate

[ Slate | 2016-09-12 00:00:00 UTC ]
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How Brexit is helping shape Business Insider’s Facebook Live strategy

For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading at Digiday

[ Digiday | 2016-07-01 00:00:00 UTC ]
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How Insider is selling its newfound Facebook video expertise to brands

The rise of social video has changed the game for publishers like Business Insider, which owns a Facebook-based property called Insider that generates more than 1.3 billion video views a month across all platforms. In April, Facebook updated its branded-content policies that opened a path for... Continue reading at Digiday

[ Digiday | 2016-06-13 00:00:00 UTC ]
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Axel Springer buys eMarketer to reduce digital ad dependency

The German publisher continues to focus on building its digital subscription business with $250m purchase of research companyAxel Springer has snapped up market research firm eMarketer in a $250m (£173m) deal as the German publisher continues to focus on building its digital subscription... Continue reading at The Guardian

[ The Guardian | 2016-06-10 00:00:00 UTC ]
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Publishers rush to get their bots on Facebook Messenger

Publishers are getting chatty with Facebook Messenger. Facebook opened its anticipated Messenger platform today that lets publishers, retailers, brands and anyone build bots to interact with the 900 million users on the app. Publishers like CNN and Business Insider were ready with bot launches... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
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Business Insider joins 1 billion monthly Facebook video views club

Business Insider says it did 1 billion views on Facebook in March. The milestone comes just eight months after the company started publishing videos directly to the social network. The focus on social distribution has also driven a more “nuanced” approach to how Business Insider staffs its video... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
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Watch out, YouTube: Facebook’s new video section has publishers excited

Facebook is rolling out a bunch of new live video features, including a video section that will prioritize live content above on-demand videos. Publishers like Business Insider and The Washington Post expect the new features to grow viewership on the platform. And with a dedicated section, clear... Continue reading at Digiday

[ Digiday | 2016-04-06 00:00:00 UTC ]
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Digiday Digest: Scroll speed, buy buttons and vinyl’s staying power

Facebook says scroll speed counts, and it turns out millennials are quicker with their thumbs than Gen X. They'll register an ad 2.5 times faster. Twitter, meanwhile, is adding a buy button. It’ll show up in sponsored tweets and anywhere there’s a link to the product. So far, five companies... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
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Axel Springer Wants to Buy Business Insider for Around $560 Million

German publishing giant Axel Springer is closing in on a deal to buy Business Insider, in a deal that would value the Web publisher at around $560 million.      Sources familiar with the two companies think a transaction could close w ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-22 00:00:00 UTC ]
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