The CW has finished its upfront sales, making Fox the last man standing in this year's ad sales bazaar. Volume for the network was down slightly (as it has been everywhere but NBCU, this season's first-place finisher), with CPM bumps up between three and four percent, said a source familiar with the network's deals. The network was looking to expand its palate during the 2014-15 upfront season, and buyers seemed pleased overall with the notion of a broader audience. With the success of comic book drama Arrow, new series Flash attracted plenty of attention from the advertising community. It's a property that has been rumored for years and the run-up to the new show on Arrow has whetted fanboy appetites; it remains to be seen whether comic geek rabble can be successfully translated into viewership gains for the new show, but hopes are high given recent successes. Still, it's not a foregone conclusion: ABC's Agents of S.H.I.E.L.D. didn't do nearly as well as hoped this past year. In terms of category growth, the source said the CW's strongest categories were automotive, financial services and QSRs; given that upfront budgets are generally down, it's interesting to see the categories doubling down on the traditionally young, female-skewing cable network as it tries for a more male audience in the upcoming season. Continue reading at 'AdWeek'
[ AdWeek | 2014-06-25 00:00:00 UTC ]
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More softness in all categories except adult fiction and the lack of big new titles combined to drop unit sales of print books 5.5% last week compared to the week ended May 28, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
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Harry Potter publisher says in challenging economic times books are seen as cheap form of entertainmentBloomsbury Publishing, the home of Harry Potter, has revealed a rise in annual sales as it said people were turning to books as a cheap form of entertainment as finances were squeezed.Sales of... Continue reading at The Guardian
[ The Guardian | 2023-05-31 13:38:54 UTC ]
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A 16% increase in sales in the pre-K–12 educational materials segment helped to counter declines in the other major categories, resulting in total publishing sales of $28.1 billion in 2022, the Association of American Publishers reported. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
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With only the adult fiction category posting an increase, unit sales of print books fell 5.7% last week compared to May 21, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
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A combination of a 13.1% increase in the adult fiction category and flat sales in adult nonfiction was enough to lift unit sales of print books up 1.3% last week over the comparable week in 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-19 04:00:00 UTC ]
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Three months of double-digit increases resulted in bookstore sales rising to $2.07 billion in the first quarter of 2023, from $1.83 billion in the first period of 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-16 04:00:00 UTC ]
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Digital publisher and owner of Vice News and Vice TV was once valued at $6bn but has agreed sale for $225mVice, the once high-flying media startup that reached a peak valuation of nearly $6bn (£5bn), has filed for bankruptcy protection in the US as the digital publisher engineers a cut-price... Continue reading at The Guardian
[ The Guardian | 2023-05-15 09:23:50 UTC ]
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Educational Development Corp., whose business soared during the pandemic, continues to struggle to find a firm financial footing in the new normal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-15 04:00:00 UTC ]
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Gains in religious and higher educational publishing offset dips in the trade segments in February, resulting in a 0.2% sales gain for the 1,240 publishers that report sales to AAP's StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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A Little Golden Book biography of Taylor Swift sold more than 102,000 copies in first week on sale, but sales in all major categories still fell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-11 04:00:00 UTC ]
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Sure, ereaders aren't exactly the kind of devices you replace every year, but if you're looking to get a new one right now, Amazon is selling a few Kindle models at a discount. The Kindle Paperwhite Signature with no lockscreen ads in black or denim will set you back $145, or $45 less than its... Continue reading at Engadget
[ Engadget | 2023-05-08 09:49:13 UTC ]
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Rescue deal for publisher would wipe out existing shareholders, including James MurdochHow Vice and BuzzFeed fell to earthVice Media is nearing a deal to be bought out of bankruptcy by senior lenders in a process that will wipe out existing shareholders including James Murdoch.The Wall Street... Continue reading at The Guardian
[ The Guardian | 2023-05-05 16:21:38 UTC ]
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Digiday's survey found that Comscore and Nielsen will be the dominant measurement providers during this year's NewFronts and upfronts. More than half of publishers said they will accommodate Comscore this year, and nearly half said they will accommodate Nielsen. Continue reading at Digiday
[ Digiday | 2023-05-05 04:01:00 UTC ]
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A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
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If you've been curious about trying the Kindle Scribe, Amazon's first e-ink tablet, now might be a good time to consider the leap. Every model of the Amazon Kindle Scribe is currently 17 percent off for Prime subscribers — the biggest sale we've seen on them yet. This price drop brings Kindle... Continue reading at Engadget
[ Engadget | 2023-05-04 10:35:41 UTC ]
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Unit sales of print books fell 2.7% last week compared to the week ended April 30, 2022. For the second consecutive week, higher sales in the adult fiction and young adult categories were offset by declines in adult nonfiction and children's segments. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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In the week ending April 22, Circana saw adult nonfiction posting the largest gains in the United States print market. The post Post-Easter US Print Sales Up 5 Percent in Late April appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-05-02 13:43:54 UTC ]
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Amazon's cost-cutting efforts led to higher earnings in the first quarter, but its online revenue was flat compared to the first quarter of 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
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Declines in adult nonfiction and both juvenile categories offset gains in the adult fiction and young adult categories, leading to a 3.4% decline in unit sales of print books last week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-27 04:00:00 UTC ]
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Barnes & Noble is taking 25% off certain pre-order books, ebooks, and audiobooks. Here's a taste of what's available, plus more information. Continue reading at Book Riot
[ Book Riot | 2023-04-26 16:50:30 UTC ]
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