Tesco is encouraging its Clubcard holders to buy more ebooks in a marketing campaign to run over... Continue reading at 'The Bookseller'
[ The Bookseller | 2014-05-02 00:00:00 UTC ]
News tagged with:
#blinkbox books
#marketing campaign
Tesco’s ebook platform blinkbox books has launched today (25th March). The website sells... Continue reading at The Bookseller
[ The Bookseller | 2014-03-25 00:00:00 UTC ]
More news stories like this |
“The more words, the better” is a general truism of the Chinese children’s book market. Chinese parents and educators always want more words for children to learn and more paragraphs to relay additional information. A book’s value often is tied to the quantity of text on its pages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book market
#chinese children
The San Francisco-based publishing associations have merged to form one entity, BayPub. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-01 00:00:00 UTC ]
More news stories like this |
Arnold Schwarzenegger has been many things: bodybuilder, movie star, governor of California-and now a self-help guru. This month, Schwarzenegger released a self-help book titled, Be Useful: Seven Tools for Life. Since he's no ordinary star, publisher Penguin Press knew it couldn't promote the... Continue reading at AdWeek
[ AdWeek | 2023-10-18 13:30:00 UTC ]
More news stories like this | News stories tagged with:
#self-help book
#publisher penguin
#movie star
#arnold schwarzenegger
#book titled
In response to growing book censorship, Simon & Schuster has launched a “Read banned books!” promotion that provides information on challenged titles, in-store displays, and social media materials. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#schuster
#challenged titles
#simon schuster
Joffe Books’ Stephanie Carey has been promoted to associate commissioning editor from her previous role of project editor, effective immediately. Continue reading at The Bookseller
[ The Bookseller | 2021-11-09 12:49:18 UTC ]
More news stories like this | News stories tagged with:
#effective immediately
#previous role
Simon & Schuster Children’s Books has announced promotions for Eve Wersocki Morris, Olivia Horrox and Danielle Wilson in its sales, marketing and publicity teams. Continue reading at The Bookseller
[ The Bookseller | 2021-10-19 18:19:02 UTC ]
More news stories like this | News stories tagged with:
#publicity teams
#ss children
Hachette UK has partnered with Tesco to support the retailer’s first Health Charity Book Club, exclusively featuring titles from the publisher. Continue reading at The Bookseller
[ The Bookseller | 2021-07-16 20:09:05 UTC ]
More news stories like this | News stories tagged with:
#book club
#hachette
#hachette uk
The American Booksellers Association has made their Twitter account private after promoting a scientifically inaccurate anti-trans book, apologizing, and then deleting the apology. The controversy started when the ABA, as part of their July “white box” promotional mailing, sent 750 bookstores a... Continue reading at Literrary Hub
[ Literrary Hub | 2021-07-16 17:06:17 UTC ]
More news stories like this | News stories tagged with:
#american booksellers association
#irreversible damage
#anti-trans book
The American Booksellers Association is facing withering criticism from booksellers after walking back its promotion of Abigail Shrier's anti-trans title 'Irreversible Damage: The Transgender Craze Seducing Our Daughters' to member bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-15 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#american booksellers association
#irreversible damage
#walking back
#anti-trans book
Growing American participation, record-breaking submissions, and the expansion of translation grants are among the highlights for 2021. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-07 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#zayed book
#translation grants
#cultural exchange
Patrick Nolan has been promoted to publisher of Penguin Books, among several other role changes at Penguin Random House imprint Viking Penguin. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-14 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#penguin random house
#penguin books
The former president’s annual list is an eclectic mix of fiction and nonfiction. Continue reading at The Washington Post
[ The Washington Post | 2020-12-17 08:56:12 UTC ]
More news stories like this | News stories tagged with:
#eclectic mix
#annual list
#barack obama
Bonnier Books UK has promoted Helen Wicks to executive director for children’s trade and Elise Burns to group sales, marketing and PR director. Continue reading at The Bookseller
[ The Bookseller | 2020-08-10 02:38:59 UTC ]
More news stories like this | News stories tagged with:
#bonnier
#pr director
#group sales
#elise burns
As a black publicist with more than seven years in culture and entertainment publicity, I have sat in many all-white creative meetings where the genuine answer to making a campaign diverse was to give Stormzy a call (before that it was Tinie Tempah). If you are serious about diversity and... Continue reading at The Bookseller
[ The Bookseller | 2020-07-24 03:36:15 UTC ]
More news stories like this | News stories tagged with:
#black authors
#promote books
First-time novelists with books out or coming soon talk about their changes of plans and how they’re spending these unusual days. Continue reading at The New York Times
[ The New York Times | 2020-03-18 20:00:14 UTC ]
More news stories like this | News stories tagged with:
#novelists
#first-time novelists
Bonnier Books UK has promoted Francesca Russell to publicity director across its adult trade business while Karen Stretch has been made campaigns director. Continue reading at The Bookseller
[ The Bookseller | 2020-03-06 06:04:33 UTC ]
More news stories like this | News stories tagged with:
#bonnier
Bonnier Books UK has announced promotions for Ciara Lloyd, Beth Eynon and Madiya Altaf in its non-fiction team. Continue reading at The Bookseller
[ The Bookseller | 2020-02-19 15:27:11 UTC ]
More news stories like this | News stories tagged with:
#bonnier
#announced promotions
#non-fiction team
Bonnier Books UK has made two promotions within its adult trade marketing team, promoting Zaffre and Manilla Press marketing director Stephen Dumughn to the newly created role of adult trade marketing director, while making Felice McKeown, head of fiction digital marketing, its new campaigns... Continue reading at The Bookseller
[ The Bookseller | 2020-02-17 21:03:18 UTC ]
More news stories like this | News stories tagged with:
#bonnier