Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are interested in pricing and selling their advertising inventory according to time-based metrics.The research surveyed 25 members of Digital Content Next, formerly called the Online Publishers Association, including Conde Nast, ESPN, Forbes, Gannett, CNBC Digital, Inc. The New York Times, The Wall Street Journal and Univision.Among them, 60% are considering transacting based on time, 4% are already testing it, 8% will begin testing it in 2014 and another 8% plan to test it in 2015. Meanwhile, 20% said they're not interested in pricing and selling their ads based on time, according to the survey. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-10-23 00:00:00 UTC ]
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Publishing is facing its severest set of challenges in a generation, experts noted at this year's AAP annual meeting: book bans, the lack of diversity, climate change, and “unrelenting” challenges to copyright. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-09 04:00:00 UTC ]
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The median income for self-published authors increased substantially in 2022 compared to 2021, to $12,749 last year—more than the median for authors published by traditional houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-17 04:00:00 UTC ]
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Are publishers acquiring fewer LGBTQ+ and diverse books in the wake of rising censorship? This week's book censorship news. Continue reading at Book Riot
[ Book Riot | 2023-03-24 10:40:00 UTC ]
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Andy Hunter, Bookshop.org CEO, told 'PW' that the online retailer is developing an e-book platform for indie bookstores from scratch, and will launch it in beta late this year. In addition, the company is publishing its first book, a collection by Lydia Davis, who did not want her book available... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-23 05:00:00 UTC ]
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The book, which so far has no title or publication date, was announced by publisher William Collins, who did not reveal how much Johnson will be paidA memoir by former prime minister Boris Johnson, covering his years as leader, will be published by HarperCollins, it has been announced.The book,... Continue reading at The Guardian
[ The Guardian | 2023-01-16 16:38:43 UTC ]
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Our first salary and jobs survey in three years found that the publishing industry’s lack of racial diversity and gender pay gap haven’t improved much. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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Jane Campbell on why more angry, sexy old ladies is exactly what the publishing industry needs. Continue reading at Slate
[ Slate | 2022-10-15 09:50:00 UTC ]
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Gravity Global, a B2B mini-holding company, is on the acquisition trail, looking to add new practices such as account-based marketing and digital content creation to its roster. The post Why this B2B agency group is adding account-based marketing expertise to its roster appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-15 09:30:00 UTC ]
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Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age
[ Advertising Age | 2022-05-26 14:00:29 UTC ]
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Exciting news for Hayao Miyazaki fans: Shuna’s Journey, a 1983 graphic novel by Miyazaki, will receive an English-language release in the U.S. late this year. First Second, a Macmillan imprint, will publish the work on November 1st. Alex Dudok de Wit will translate, and will write a new... Continue reading at Literrary Hub
[ Literrary Hub | 2022-02-25 18:53:27 UTC ]
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Hachette UK has bought Paperblanks, described as the world’s second largest publisher of premium notebooks, journals and diaries, as part of its strategy to expand its portfolio of adjunct businesses. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 09:38:10 UTC ]
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The Athletic, which quickly came to prominence for publishing exclusive reporting and high-quality sports journalism, is getting a new owner. As first reported by The Information, The New York Times has agreed to buy the subscription-based digital media company for $550 million. The deal is... Continue reading at Engadget
[ Engadget | 2022-01-06 17:05:15 UTC ]
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Her first novel, “Interview With the Vampire,” launched a blockbuster book series and was adapted into a movie starring Brad Pitt and Tom Cruise. Continue reading at The Washington Post
[ The Washington Post | 2021-12-14 00:33:11 UTC ]
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Agatha Christie, the Queen of Mystery, is the best-selling novelist of all time. What makes her work so timeless? Continue reading at Book Riot
[ Book Riot | 2021-12-06 11:40:00 UTC ]
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Aguilera wants people to one day associate the newspaper publisher with its podcasts and their West Coast "vibe and tone." But first, she is tasked with growing the L.A. Times' daily news show "The Times." The post ‘Lens of the West Coast’: Inside the L.A. Times’ new head of audio’s plan to... Continue reading at Digiday
[ Digiday | 2021-12-03 05:01:00 UTC ]
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The translation of Deceit by ‘groundbreaking’ author Yuri Felsen, who died in Auschwitz in 1943, is set to come out next MayThe debut novel by Yuri Felsen, an author once regarded as the “Russian Proust” whose work has been forgotten since he died in Auschwitz in 1943, is set to be published in... Continue reading at The Guardian
[ The Guardian | 2021-12-01 14:12:48 UTC ]
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“Our Journey Together” includes more than 300 photographs, along with captions written by the former president. Continue reading at The New York Times
[ The New York Times | 2021-11-20 00:37:09 UTC ]
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Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian
[ The Guardian | 2021-11-16 14:46:45 UTC ]
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Carlo Collodi’s version of Donkey Skin, by French author Charles Perrault, will appear in a new collection of Italian fairytalesCarlo Collodi is remembered today for Pinocchio, his 1881 children’s story about a puppet who turns into a real boy, immortalised on screen by Disney. Now another... Continue reading at The Guardian
[ The Guardian | 2021-10-01 13:46:15 UTC ]
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