A deep dive on paywalls... Harvard University's Shorenstein Center on Media, Politics and Public Policy and the Lenfest Institute for Journalism released a detailed white paper on Tuesday summarizing the findings of a study evaluating the performance of digital subscriptions at over 500 for-profit newsrooms dating back to 2011. The authors say the study examined a range of newspapers, magazines, digital brands and regional publications that offer online subscriptions or membership models, drawing data from publisher surveys as well as paywall software provider Piano Media, Facebook's Local News Subscription Accelerator and the Knight-Lenfest Newsroom Initiative, among other sources. The full, 35-page report can be read here (a detailed analysis of pricing models and engagement funnels begins on page 18) but apart from that, I've highlighted a few notable takeaways below: Publishers need to get their priorities straight: The authors identify Minnesota's Star Tribune and The Boston Globe as leaders in market penetration, in part because their early adoption of paywalls allowed them to prioritize reader engagement over advertising. "This approach begat a virtuous cycle of quality coverage within their respective markets that generates further subscriptions and continued engagement among existing subscribers," the report reads. Metered paywalls need to get tighter and more sophisticated: While publications have generally reduced the amount of articles readers can access... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-14 19:11:32 UTC ]
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News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week
[ Media Week | 2012-08-24 00:00:00 UTC ]
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Next month, at the annual Block by Block conference for local news sites, around 100 independent publishers will celebrate the launch of a new nonprofit trade group that will offer support for the growing hyperlocal news industry. Local Indepe ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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News Limited is planning to get rid of 10 per cent of its photographers across the publisher's newspapers. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2012-08-16 00:00:00 UTC ]
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Rupert Murdoch's News Corporation has launched a review of anti-corruption controls in several of its publishing arms, including News International in London. Murdoch told News Corp staff in a memo on Wednesday that the company recently launched ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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Rupert Murdoch's News Corp has swung to a loss partly due to the weakness of its publishing business, which includes newspapers like the Times and the Sun. The fourth quarter net loss was $1.6bn (£1bn) compared with a net income of $6 ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-08 00:00:00 UTC ]
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News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff
[ Stuff | 2012-08-01 00:00:00 UTC ]
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More than the half the libraries in Tameside, Greater Manchester, could be lost as the borough... Continue reading at The Bookseller
[ The Bookseller | 2012-07-27 00:00:00 UTC ]
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Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of... Continue reading at Engadget
[ Engadget | 2012-07-23 00:00:00 UTC ]
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BookStats, an annual survey that tracks the American publishing industry, finds that, contrary to doomsday predictions, bookstores and paper-and-ink books are still in demand. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-07-19 00:00:00 UTC ]
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Close to half of Wakefield district's 26 libraries face closure by March next year unless... Continue reading at The Bookseller
[ The Bookseller | 2012-07-19 00:00:00 UTC ]
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Rupert Murdoch’s move to split News Corp. into entertainment and publishing businesses may unlock the value he seeks. But the big imponderable in that shift could be Murdoch himself and his tainted legacy, say Wharton management professors Lawrence Hrebiniak and John Kimberly. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2012-07-03 00:00:00 UTC ]
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Publishing giants The New York Times and The Wall Street Journal firmed up exclusive deals with Flipboard and Pulse earlier in the week for exclusive content to go out to these third-party mobile apps, but as one Flipboard rival explains, this news c ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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Critics of the company's dual-class share structure, which gives the Murdoch family 40 percent voting control, registered their concerns that nothing would change if the company split into entertainment and publishing businesses. Continue reading at The New York Times
[ The New York Times | 2012-06-29 00:00:00 UTC ]
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News Corp. Chairman Rupert Murdoch outlined plans to split the media conglomerate's publishing and entertainment operations into two publicly traded companies, a decision he hailed as "the next transformative phase" in his empire's history. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-28 00:00:00 UTC ]
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News Corp.'s board of directors voted late Wednesday night in favor of a proposal that would separate the media conglomerate's publishing assets from the rest of its entertainment holdings, according to a person familiar with the situation. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-28 00:00:00 UTC ]
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News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
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News Corp has confirmed reports that the company will be split into separate publishing and... Continue reading at The Bookseller
[ The Bookseller | 2012-06-28 00:00:00 UTC ]
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Rupert Murdoch, the chairman and chief executive, confirmed Thursday that the company was spinning off its publishing division. He defended his newspaper assets, vowing to "unleash their real potential.'' Continue reading at The New York Times
[ The New York Times | 2012-06-28 00:00:00 UTC ]
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News Corp. is considering a breakup that would put its 20th Century Fox film studio, Fox broadcast network and Fox News Channel in one company and its newspapers and book publishing assets in another.News Corp. is contemplating what once was unthinkable — splitting its entertainment and... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-27 00:00:00 UTC ]
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