Student blog: success and serialisation

Big successes in the publishing industry come in threes…or fours, fives, and sixes. Serialisation is a key factor in developing brands and launching star authors such as JK Rowling and George RR Martin. Publishing a series means each successive book accumulates a larger readership (propagated by word-of-mouth publicity) which makes retailers feel more secure stocking titles with successful predecessors and makes it easier for authors to gain readership for new projects. Challenges and opportunities abound in marketing, writing, and gaining readership for series. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-24 00:00:00 UTC ]

Other news stories related to: "Student blog: success and serialisation"


Harry and Beatrix Potter face off on eclectic Waterstones book of the year shortlist

Sarah Perry’s The Essex Serpent is the only novel on the six-book shortlist, up against JK Rowling’s play script for Harry Potter and the Cursed Child and a long-lost Beatrix Potter storySarah Perry’s novel The Essex Serpent might have missed out on the big literary prizes this year, but her... Continue reading at The Guardian

[ The Guardian | 2016-11-08 00:00:00 UTC ]
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Harry Potter: Rare book could fetch £500,000 at auction

A one-off edition of a Harry Potter spin-off book, handwritten by JK Rowling, is being sold by its owner. Continue reading at BBC News

[ BBC News | 2016-11-04 00:00:00 UTC ]
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Burke to play Cormoran Strike in Galbraith adaptations

“War and Peace” star Tom Burke is to play Cormoran Strike in the BBC’s upcoming adaptations of JK Rowling’s adult crime novels written under the pseudonym Robert Galbraith. Continue reading at The Bookseller

[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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JK Rowling unveils 'brand new treat' of three more Harry Potter-related books

JK Rowling just can't seem to let Harry Potter go. Having launched the "eighth book", in the form of a two-part play, the best-selling author has revealed three new texts will be released next month.  Continue reading at Stuff

[ Stuff | 2016-08-17 00:00:00 UTC ]
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Harry Potter's 20th birthday to be marked with British Library show

Twenty years after the publication of Harry Potter and the Philosopher’s Stone, 2017 show promises ‘a journey to the heart’ of JK Rowling’s storiesIdeally positioned in King’s Cross, just a stone’s throw from the mythical beginning of the journey to Hogwarts on Platform 9 3/4, the British... Continue reading at The Guardian

[ The Guardian | 2016-08-08 00:00:00 UTC ]
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Awesome authors: 10 books children should read

JK Rowling's Harry Potter series tops a BBC Local Radio poll of books that adults say children should read. Continue reading at BBC News

[ BBC News | 2016-07-11 00:00:00 UTC ]
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Booksellers ready to relive midnight madness for Potter play

Retailers are plotting a range of spellbinding evenings across the UK ahead of the release of JK Rowling’s "eighth Harry Potter book”, the play script for Harry Potter and the Cursed Child (Little, Brown). Continue reading at The Bookseller

[ The Bookseller | 2016-06-02 00:00:00 UTC ]
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Harry Potter magic helps conjure up profit rise at Bloomsbury

Sales of JK Rowling’s much-loved books jump 133%, boosted by illustrated edition, contributing to 8% profit rise at publisherHarry Potter is still working his magic for the publisher Bloomsbury after nearly 20 years, with sales more than doubling over the past year thanks to a new illustrated... Continue reading at The Guardian

[ The Guardian | 2016-05-19 00:00:00 UTC ]
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JK Rowling's Harry Potter chair sells for £278,000

Chair given free to JK Rowling that she used while writing the first two Harry Potter novels in Edinburgh council flat has been auctioned in New York An oak chair that JK Rowling used while writing the first two books of the Harry Potter series has sold for $394,000 (£278,000).The 1930s chair... Continue reading at The Guardian

[ The Guardian | 2016-04-07 00:00:00 UTC ]
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Has Harry Potter made the trend for longer children's books fly?

New research from Booklist shows page counts have grown 173% over 40 years, and suggests that JK Rowling’s boy hero may be responsible for large increase in early 2000sChildren’s novels have almost doubled in length over the last 40 years, according to research from US review journal Booklist,... Continue reading at The Guardian

[ The Guardian | 2016-03-03 00:00:00 UTC ]
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Why JK Rowling's empire is lowering the drawbridge

The renowned author's digital publishing house, Pottermore, has retained a monopoly on the sale of Harry Potter ebooks and audio titles ever since its launch. But times they are a-changing, and the company's strategy is undergoing seismic shifts. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-01-31 00:00:00 UTC ]
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JK Rowling's empire lowers the drawbridge, boosts profits

The renowned author's digital publishing house, Pottermore, has retained a monopoly on the sale of Harry Potter ebooks and audio titles ever since its launch. But times they are a-changing, and the company's strategy is undergoing seismic shifts. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-01-29 00:00:00 UTC ]
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Earnings soar for UK's bestselling authors as wealth gap widens in books industry

New study reveals Julia Donaldson, David Walliams and JK Rowling lead the top 1% of authors, who account for nearly a third of all UK book salesThe gap between publishing’s rich and poor continues to widen, as figures from Nielsen BookScan reveal that the top 50 authors account for more than 13%... Continue reading at The Guardian

[ The Guardian | 2016-01-15 00:00:00 UTC ]
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Russian censors target children's books that break the mould

Publishing a children’s book in Russia is not a straightforward matter, as Anna Starobinets found when her detective stories set among woodland animals were deemed to be far too beastly for children I wrote my first children’s book, The Land of Good Girls, in 2009 for my then five-year-old... Continue reading at The Guardian

[ The Guardian | 2016-01-03 00:00:00 UTC ]
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Scholastic Second Quarter Results Fall

The negative impact of foreign exchange was a key factor in dropping revenue at Scholastic in Q2. For the period ended November 30, compared to the same stretch a year ago, revenue fell to $601.8 million, down from $611.1 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-17 00:00:00 UTC ]
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Galbraith among Brits up for book prize

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[ BBC News | 2015-11-09 00:00:00 UTC ]
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Harry Potter magic continues at Bloomsbury as sales grow

Magician series among children’s books boosting revenue at publishing house, with pre-tax profits at £1.9m Harry Potter publisher Bloomsbury has reported a jump in half-year sales after a strong performance from educational and children’s books. Sales were up 11.6% to £52.7m in the six months to... Continue reading at The Guardian

[ The Guardian | 2015-10-27 00:00:00 UTC ]
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Harry Potter and the Cursed Child: Sequel play to pick up where final JK Rowling book left off

A new play will pick up the story of Harry Potter where the seventh and final volume of JK Rowling's saga left off, with a plot involving a grown-up Harry and his youngest son, Albus. Continue reading at Stuff

[ Stuff | 2015-10-24 00:00:00 UTC ]
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Funny best-selling kids' author Andy Griffiths in New Zealand

More popular here than JK Rowling, No 1 children's author Andy Griffiths is in New Zealand meeting fans and signing books to promote his much-loved Treehouse book series. Continue reading at Stuff

[ Stuff | 2015-10-01 00:00:00 UTC ]
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Student blog: success and serialisation

Big successes in the publishing industry come in threes…or fours, fives, and sixes. Serialisation is a key factor in developing brands and launching star authors such as JK Rowling and George RR Martin. Publishing a series means each successive book accumulates a larger readership (propagated... Continue reading at The Bookseller

[ The Bookseller | 2015-07-24 00:00:00 UTC ]
More news stories like this