Snapchat is on a hiring spree as it prepares for an IPO, raiding everyone from Google and Facebook to old media for talent. Snapchat is also trying hard to woo advertisers. It’s hiring ad sales talent, launched an API and integrated third-party measurement firms. Meanwhile, publishers are getting creative about how to make money from Facebook Live -- and how to use email newsletters to spin up new products. The post Snapchat is raiding top competitors for talent, and charging top dollar for ads appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-11-05 00:00:00 UTC ]
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Amazon's shopping holiday is the best time to buy some of the brand's devices that we love. Continue reading at Wired
[ Wired | 2024-07-16 23:55:58 UTC ]
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In July, the Book Review Book Club will read and discuss “The Talented Mr. Ripley,” Patricia Highsmith’s classic 1955 thriller about wealth, status, obsession and murder. Continue reading at The New York Times
[ The New York Times | 2024-07-02 09:03:17 UTC ]
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Amazon Prime built its popularity by offering subscribers faster free shipping, access to streaming movies and TV shows, and exclusive deals (most noticeably during the company’s Prime Day dealfest, coming again July 16 and 17). But Prime membership includes other perks, too: Everything... Continue reading at PC World
[ PC World | 2024-07-01 13:28:52 UTC ]
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The story of why Priyanka Mattoo quit her job as a Hollywood agent to pursue a career in writing has as many twists and turns as her literary debut, the memoir 'Bird Milk & Mosquito Bones.' Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-06-17 10:00:00 UTC ]
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Jerry Della Femina, an icon of the advertising industry whose memoir about Madison Avenue’s rollicking heyday provided fodder for the hit cable series Mad Men, has a new campaign: selling his home.Della Femina and his wife, former TV journalist Judy Licht, have put their Upper East Side... Continue reading at Crains New York
[ Crains New York | 2024-06-12 17:29:24 UTC ]
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This week’s Future of TV Briefing looks at how Yahoo DSP’s integration of three alternative measurement providers could help to shape the future of TV and streaming ad measurement. Continue reading at Digiday
[ Digiday | 2024-06-12 04:01:00 UTC ]
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The perks were few and far between when I was an editorial assistant in book publishing in the early aughts. Mostly I did the job for the books and the proximity to authors and the occasional access to free leftover sandwiches from some lunchtime meeting or other (I was also lucky to do this... Continue reading at Literrary Hub
[ Literrary Hub | 2024-06-06 08:55:08 UTC ]
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Elsevier, Cengage Learning, Macmillan Learning, and McGraw Hill charge that Google has 'caused immeasurable harm' by advertising pirated content. The post Major Publishers Sue Google Over Ads for Pirated Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-06-05 21:10:35 UTC ]
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Summer has almost arrived in Japan — you can tell by the stacks of summer manga reading spilling out of beach bags, backpacks, and picnic baskets. Continue reading at Book Riot
[ Book Riot | 2024-05-28 10:30:00 UTC ]
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Charges have been dropped against four of the 11 people charged with mischief and criminal harassment, which police called "hate-motivated," after an Indigo bookstore was vandalized last fall. Continue reading at CBC
[ CBC | 2024-05-22 13:48:29 UTC ]
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Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday
[ Digiday | 2024-05-21 04:01:00 UTC ]
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Two top editors at Penguin Random House are leaving as the country’s leading trading publisher continues to transform during a period of uncertain revenues and generational change Continue reading at ABC News
[ ABC News | 2024-05-21 00:54:12 UTC ]
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The departures of Reagan Arthur, who led Alfred A. Knopf, and Lisa Lucas, who held the top job at Pantheon and Schocken, came as a surprise to many in the company. Continue reading at The New York Times
[ The New York Times | 2024-05-20 22:16:53 UTC ]
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The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company
[ Fast Company | 2024-05-14 22:45:00 UTC ]
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Strategies to rein in illegal copying of copyrighted materials to fuel generative and efforts to defend freedom of expression were front and center at this year's annual meeting of the Association of American Publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-13 04:00:00 UTC ]
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Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads'... Continue reading at AdWeek
[ AdWeek | 2024-04-25 12:00:00 UTC ]
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The heads of the IBPA, IPC, and PubWest share insights on the challenges and opportunities for independent publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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Canadian police say nine people are facing charges in the biggest gold theft in Canadian history from Toronto’s Pearson International airport a year ago Continue reading at ABC News
[ ABC News | 2024-04-18 00:54:39 UTC ]
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