Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Brought to you by General Mills Cereal sales have risen sharply during the pandemic, despite the efforts of brands like Kraft Mac & Cheese to suggest themselves as alternative breakfast foods. Now General Mills is capitalizing on that with the creation of a Sesame Street cereal brand, reports Ad Age’s Jessica Wohl (who also asks, quite reasonably, “What took them so long?”) There are two varieties: “C is for Cinnamon” cereal includes letter-shaped pieces and has a box featuring Cookie Monster and Elmo, while the “1 2 3 Berry” number-shaped cereal showcases Elmo and Abby Cadabby on the box. (If you’re a '70s child you might be wondering where the Count is, but the newer characters, explains Wohl, are more likely to resonate with the target audience of young kids.) General Mills is promoting the debut of the line as being a low-cost option for families, and, in keeping with the Sesame Street brand’s educational values, the back of the box opens up like a book, with English and Spanish short stories that feature Elmo visiting a farm and going to school.A monolithic meme When a strange metal monolith was discovered in the Utah desert last week, it seemed 2020 couldn’t get any weirder. The sighting, which has become even more bizarre with its subsequent... Continue reading at 'Advertising Age'
[ Advertising Age | 2020-12-02 11:34:50 UTC ]
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Wake: The Hidden History of Women-Led Slave Revolts by Rebecca Hall and Hugo Martinez is a riveting combination of graphic memoir and inspirational scholarship. An attorney frustrated by repeated encounters with sexism and racism in the criminal justice system, Hall returned to pursue a PhD in... Continue reading at The Millions
[ The Millions | 2021-05-21 10:00:17 UTC ]
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'WAKE: The Hidden History of Women-Led Slave Revolts' by Rebecca Hall and Hugo Martinez is a riveting combination of memoir and inspirational scholarship. In this eight-page excerpt Hall's efforts to research a slave revolt in 1712 mark the first steps of a quest that will take her to 18th... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-19 04:00:00 UTC ]
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'We are proud to stand with our author,' said the head of Portfolio Books, promising that the memoir 'Flamin' Hot' will still be released June 15. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-05-19 00:04:48 UTC ]
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The screen rights for Kirsty Capes’ debut novel Careless (Orion) have been snapped up by Neal Street Productions, the company behind "Call the Midwife". Continue reading at The Bookseller
[ The Bookseller | 2021-05-10 18:56:57 UTC ]
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Ben Philippe pitched "Sure, I'll Be Your Black Friend" as a humorous guide. But as the world changed, he allowed himself to explore his own anger. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-04-26 18:53:10 UTC ]
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Denouncing 'systemic exploitation of creators’ and publishers,’ Access Copyright cites more than C$150 million lost in unpaid royalties. The post World Book Day: Publishers Call for Canada’s Copyright Law To Be Fixed appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-04-25 22:48:58 UTC ]
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In Kodansha's century-plus of business, the publisher has introduced audiences to iconic titles like Attack on Titan, Akira, and Pretty Guardian Sailor Moon, not to mention kickstarting the careers of legendary storytellers like Haruki Murakami. But despite all its contributions to global pop... Continue reading at AdWeek
[ AdWeek | 2021-04-16 23:45:54 UTC ]
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Bookselling Ireland has today (1st April) written to the Taoiseach to ask that bookshops be classed as "essential" retail and allowed to open, or be granted special dispensation to offer click and collect services. Continue reading at The Bookseller
[ The Bookseller | 2021-03-31 15:26:01 UTC ]
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Interviews Ellen Adams is a singer-songwriter and prose writer who splits her time between Seattle and Montreal. She has been a Lambda Literary Fellow for nonfiction and a Fulbright Fellow researching politically engaged contemporary art in Thailand.... Continue reading at World Literature Today
[ World Literature Today | 2021-03-29 13:25:33 UTC ]
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Dialogue Books has aquired A Word from the Margins: The Intersections of Race, Gender, Class and Ambition by Lennina Ofori. Continue reading at The Bookseller
[ The Bookseller | 2021-03-14 04:33:22 UTC ]
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News and Events Photo by Wendy Call Best Translations: An Annual Anthology an independent project endorsed by the American Literary Translators Association (ALTA) Call for an Africa / African Diaspora Co-Editor Deadline for Applications:... Continue reading at World Literature Today
[ World Literature Today | 2021-03-10 15:55:18 UTC ]
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BRZRKR, a new comic book created and co-written by the actor, has a character who looks a lot like him. It’s also receiving high orders from comic-book shops. Continue reading at The New York Times
[ The New York Times | 2021-03-03 15:22:16 UTC ]
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The Bookseller is calling for authors to pen an “ode to booksellers” as part of a celebration of the trade during a time when high-street bookshops are unable to open their doors. Continue reading at The Bookseller
[ The Bookseller | 2021-02-14 20:12:04 UTC ]
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Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-02-10 05:01:00 UTC ]
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Leaders of Frankfurter Buchmesse and the Börsenverein, supported by the Independent Publishers Association, condemn the killing. The post Lebanon: Calls for Investigation Follow Publisher Lokman Slim’s Murder appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-08 05:43:34 UTC ]
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Reading choices for your night in — whether you like sweet, steamy or need a good cry. Continue reading at The Washington Post
[ The Washington Post | 2021-02-05 13:00:00 UTC ]
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Tired of the subtweets? The peevish reviews? The [gasp] indecorous email sign-offs? Do you wish the literary world would just conduct its brawls out in the open for all to see? Well, now you can fight along at home with Street Writer, Maxwell Neely-Cohen’s absolutely wonderful literary homage to... Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-04 14:06:11 UTC ]
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CILIP, the Chartered Institute of Library & Information Professionals, has called for planned cuts to the National Library of Wales to be abandoned, ahead of a debate in the Senedd today (3rd February). Continue reading at The Bookseller
[ The Bookseller | 2021-02-03 06:32:21 UTC ]
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The Authors Guild and other writers' groups in the US have written a letter to the Department of Justice to block Bertelsmann's takeover of Simon & Schuster. Continue reading at The Bookseller
[ The Bookseller | 2021-02-01 03:48:32 UTC ]
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