The story of shrinking magazines and fewer ad pages is anything but new. However, the lack of transparency in data reporting for print magazines leaves a lot of unanswered questions about how thin things really are. Given that we are no longer able to track and accurately report on ad buys in print, we decided in 2015 to monitor some of the top fashion magazines in the industry by weighing and measuring them to create a new, albeit less-scientific dataset, so we could get a better idea of how mass-consumer fashion magazines are performing year-over-year. Four years in and the narrative is not a surprising one: things aren't looking all that good. Since we began this project, we have seen Glamour and People Style Watch fold their print magazines. Porter cut its frequency back to two issues a year, which prompted us to remove it from the dataset. And we decided to also remove Allure altogether since it was less than half the size of the second smallest book. But beyond that, we have seen significant shrinkage across the board over the past four years—including at Vogue, where its "thud factor" has decreased by more than 30% in that time. But the good news for Vogue is it's still the clear leader of the pack, but nobody in the set is immune to the industry's challenges and bucking the trend. The "best" performers this year were those who remained relatively flat versus last year. Still, for InStyle and Marie Claire, remaining flat shouldn't warrant any pride, considering... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-09-10 17:08:30 UTC ]
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The decade-long devastation of the print news business, crushed by the sagging economy, the evaporation of classified and display advertising, and a reader shift to digital media, has cost at least 54,200 newsroom jobs in newspapers and magazines a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-06-20 00:00:00 UTC ]
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They're singing a new slogan in the London headquarters of the UK's leading magazine publisher: "There's only one IPC."IPC Media's chief executive Marcus Rich has announced an internal restructure that does away with the company's current divisions (connect, inspire and southbank, since you... Continue reading at The Guardian
[ The Guardian | 2014-06-20 00:00:00 UTC ]
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Gulfshore Media is adding Venice Magazine to its portfolio of city and regional titles in Central Florida. Terms weren't disclosed. Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-20 00:00:00 UTC ]
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A new publication about soccer--and nothing but--tries to be as visually dazzling as the game itself. Sketch Remembering the 1949 plane crash that killed the dominant Italian club team Torino A.C. meant a more sullen depiction. "That took just one sketch to make the finished product," Priest... Continue reading at Fast Company
[ Fast Company | 2014-06-18 00:00:00 UTC ]
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#beautiful game
Company hit by launch of Stylist in France and investment in fashion website Never UnderdressedMagazine publisher ShortList Media has reported a loss of almost £1m in its most recent annual accounts after being hit by the tough launch of Stylist in France and investing in fashion site Never... Continue reading at The Guardian
[ The Guardian | 2014-06-06 00:00:00 UTC ]
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To commemorate Audiobook Month, the Audio Publishers Association (APA) is orchestrating a blog tour as a part of its June Is Audiobook Month campaign (JIAM), during which 31 different websites will give away an Audie-winning audiobook each day in June. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
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People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age
[ Advertising Age | 2014-06-03 00:00:00 UTC ]
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David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday. The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital. Continue reading at Folio Magazine
[ Folio Magazine | 2014-05-09 00:00:00 UTC ]
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Led by a 65.1% increase in ebook sales, January sales jumped 43.7% in the children’s/young adult category compared to January 2013, according to figures in AAP’s StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-09 00:00:00 UTC ]
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Hearst Magazines UK, the principal business for Hearst in the United Kingdom, has named Anna Jones its new chief executive officer per a joint announcement Monday by Hearst Magazines president David Carey and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will... Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-28 00:00:00 UTC ]
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Sales of books and magazines fell about 9% at Books-A-Million in the year ended February 1, 2014 compared to the prior year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-21 00:00:00 UTC ]
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Offering a colorful and fanciful interface with more than 600 digital stories for kids, FarFaria is a subscription app for the iPad, providing unlimited access to its content for $3.99 a month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-14 00:00:00 UTC ]
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Jonathan Cape will be open to submissions from “new writers of high calibre and imagination... Continue reading at The Bookseller
[ The Bookseller | 2014-04-02 00:00:00 UTC ]
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The struggles of print media are far from over, but the first quarter of 2014 has been a particularly upbeat period for the magazine business, and not just because 35 titles launched, compared with... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-03-29 00:00:00 UTC ]
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The gay lifestyle magazine Attitude was launched in 1994 and to celebrate its 20th anniversary, the editor Matthew Todd, who says it feels serendipitous that Attitude turns 20 just as people of the same sex can begin marrying in England and Wales, has picked some of his favourite covers from... Continue reading at The Guardian
[ The Guardian | 2014-03-28 00:00:00 UTC ]
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In a nod to the growing number of digital-first outlets recognized, the American Society of Magazine Editors took over Twitter on Thursday morning, tweeting out the Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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The decade-old Rhode Island bookstore has extended its search for a new owner. Without one its last day will be April 30. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
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The London Review of Books has become the most successful – and controversial – literary publication in Europe. Just what is Mary-Kay Wilmers, its 75-year-old editor, getting so right?The offices of the London Review of Books are situated on the top two floors of a Georgian townhouse in the... Continue reading at The Guardian
[ The Guardian | 2014-03-09 00:00:00 UTC ]
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PW Comics World, Publishers Weekly’s regular email newsletter on graphic novel and comics publishing, is increasing its frequency to twice a month. Beginning March 5 2014, the newsletter will go out on the first and third Wednesdays of every month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
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The upswing in preorders followed a promotional email sent by St. Martin's to the Hungry Girl subscriber list of 1.2 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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