The story of shrinking magazines and fewer ad pages is anything but new. However, the lack of transparency in data reporting for print magazines leaves a lot of unanswered questions about how thin things really are. Given that we are no longer able to track and accurately report on ad buys in print, we decided in 2015 to monitor some of the top fashion magazines in the industry by weighing and measuring them to create a new, albeit less-scientific dataset, so we could get a better idea of how mass-consumer fashion magazines are performing year-over-year. Four years in and the narrative is not a surprising one: things aren't looking all that good. Since we began this project, we have seen Glamour and People Style Watch fold their print magazines. Porter cut its frequency back to two issues a year, which prompted us to remove it from the dataset. And we decided to also remove Allure altogether since it was less than half the size of the second smallest book. But beyond that, we have seen significant shrinkage across the board over the past four years—including at Vogue, where its "thud factor" has decreased by more than 30% in that time. But the good news for Vogue is it's still the clear leader of the pack, but nobody in the set is immune to the industry's challenges and bucking the trend. The "best" performers this year were those who remained relatively flat versus last year. Still, for InStyle and Marie Claire, remaining flat shouldn't warrant any pride, considering... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-09-10 17:08:30 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended September 13, 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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The first cookbook from the independent Paula Deen Ventures debuts at #8 on PW’s hardcover nonfiction list. Plus, the latest James Bond outing, Salman Rushdie’s new novel, and much more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Alan C. Fox, author of 'People Tools for Business: 50 Strategies for Building Success, Creating Wealth, and Finding Happiness' (SelectBooks/Midpoint, 9781590793565) will appear on the 'Steve Harvey Show' on Thursday, September 17. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-16 00:00:00 UTC ]
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Bethany McLean, author of 'Shaky Ground: The Strange Saga of the U.S. Mortgage Giants' (Columbia Global Reports, 9780990976301), will appear on NPR's 'Marketplace' on Monday, September 14. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-14 00:00:00 UTC ]
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Stanfords has launched a Children’s Book of the Month promotion, which will begin with City Atlas by Martin Haake (Wide Eyed Editions). Continue reading at The Bookseller
[ The Bookseller | 2015-09-14 00:00:00 UTC ]
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Perseus Exploring Sale of the Company and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Whoopi Goldberg talks relationships, Dick Van Dyke reads his book on aging, and more updates from audiobook publishers this month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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‘The Girl in the Spider's Web,” which continues Stieg Larsson’s Millennium series, is the #1 book in the country. Plus the literary journey to the next Star Wars movie begins, a Philadelphia bakery's book debuts in hardcover nonfiction before its official on-sale date, and much more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Cory Doctorow sells his new novel, Sherrilyn Kenyon re-ups at St. Martin’s, HMH explores the life of Alma Mahler, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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On Aug. 24, when Facebook drew 1 billion users on a single day for the first time, the social network's impact on the world of conversation only became more obvious. But what exactly are people using the platform to talk about? To inform our readers, we've started working with Facebook to... Continue reading at AdWeek
[ AdWeek | 2015-09-11 00:00:00 UTC ]
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Hennessey + Ingalls prepares to move to downtown LA after years in Hollywood and Santa Monica; Paris’s Shakespeare & Co. readies its first café; and another indie is about to replace a former Borders Express. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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This week in children's apps features an interactive storybook in which Little Critter helps a puppy find a home. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-10 00:00:00 UTC ]
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Hans is the top literary magazine in the Hindi language, one that has had many setbacks but persists in confronting the most pressing issues in Indian life. The post The Birth, Death, Rebirth of India’s Hans Hindi Literary Magazine appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-10 00:00:00 UTC ]
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Are adult coloring books a new spiritual practice? What can Christians can learn from Confucius? These are a few of the questions answered in popular news items today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-09 00:00:00 UTC ]
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Take and Popular understand how magazines are fundamentally different from other media. The post Two New Magazine Launches Are So Good, You’ll Hear Music appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-09 00:00:00 UTC ]
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Media General Inc said it would buy diversified media company Meredith Corp for about $2.34 billion to create the third-largest local TV station owner in the United States. The deal marks Media General's return to the print business, after ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-08 00:00:00 UTC ]
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The new Canadian novel by the author of 'The Bear' sells in the States, a Finnish picture book makes its way to Germany, Swedish thriller 'The Evil Book' continues to sell, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
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H.G. “Buzz” Bissinger, author of 'Friday Night Lights, 25th Anniversary Edition' (Da Capo, 9780306824203), will appear on MSNBC TV's 'Hardball with Chris Matthews' and Showtime's '60 Minutes Sports' on Tuesday, September 8. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
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Bryan Stevenson’s Carnegie Medal–winning ‘Just Mercy’ get a big bump this week, landing at #8 overall. Plus Sue Grafton knocks Harper Lee from the #1 spot in hardcover fiction, Brené Brown debuts strong in hardcover nonfiction, and much more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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British bestseller Santa Montefiore moves to a new house; Kerry Lonsdale, of the Women’s Fiction Writers Association, sells her debut; and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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