Media conglomerate E.W. Scripps is expanding into the digital video game with the acquisition of Newsy, a five-year-old video news startup that produces content for Web and mobile platforms. The deal, in which Scripps is paying $35 million for the startup, is expected to close on Jan. 1. In a statement, Scripps chairman, president and CEO Rich Boehne explained, “This acquisition fits our digital strategy to run a national news brand that both enhances our local content offerings and gives us more access to the fast-growing digital news audiences and revenues on national platforms,” and noted that Scripps has plans to further develop its existing digital media businesses. Newsy, which will continue to be based in its current home of Columbia, Mo., produces more than 1,500 videos per month. In addition to selling advertising and syndication rights to its videos, Newsy has content partnerships with publishers including AOL, the Huffington Post, Mashable and MSN. It also offers mobile news apps and a website. Continue reading at 'AdWeek'
[ AdWeek | 2013-12-10 00:00:00 UTC ]
Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday
[ Digiday | 2016-04-13 00:00:00 UTC ]
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One gripe publishers have had about fast-loading Facebook Instant Articles is that it’s hard to monetize, especially with native advertising. Publishers will soon have greater ability to run native ads there, though, as ad tech company Polar is extending support for its platform to Instant... Continue reading at Digiday
[ Digiday | 2016-03-29 00:00:00 UTC ]
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Heeding the call for traffic growth, Fortune has joined the ranks of publishers including The Huffington Post and Forbes in cultivating a contributor network. Today, 6 percent of the business-news site's content comes from outside contributors. The site has taken a careful approach to platform... Continue reading at Digiday
[ Digiday | 2016-03-24 00:00:00 UTC ]
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“Super Tuesday 2” was a big night for Donald Trump and Hillary Clinton -- and also for news outlets live streaming on Facebook. ABC News, CBS News, NBC News, Univision, The Huffington Post and Vox.com were among the many publishers that published a live stream on the platform on Tuesday in an... Continue reading at Digiday
[ Digiday | 2016-03-16 00:00:00 UTC ]
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Publishers have tended to think of their Facebook audiences as a single group with a single set of interests. But as more sites launch more verticals aimed at different readers, many are taking that approach to Facebook. BuzzFeed has 90 Facebook pages, while Huffington Post has 79 and Mashable... Continue reading at Digiday
[ Digiday | 2016-02-23 00:00:00 UTC ]
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There's no panacea to combat ad blocking, but that hasn't stopped publishers from trying a variety of approaches. Several detailed their strategies at Digiday's one-day WTF Ad Blocking course Jan. 14. While Forbes and The Washington Post have tried to make people disable their ad blockers,... Continue reading at Digiday
[ Digiday | 2016-01-15 00:00:00 UTC ]
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The tech space is crowded with news sites. Some, however, have been more successful than others. Gadget site CNET, for example, has attracted the largest audiences to its site and to its videos on YouTube and Facebook. When it comes to social, the most successful publisher of tech news is The... Continue reading at Digiday
[ Digiday | 2016-01-11 00:00:00 UTC ]
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The Huffington Post, which turned 10 in May, has 15 international editions -- but it's not about to rest on its laurels. The publisher's 75 editors-in-chief and business leaders from around the world congregated in Madrid Monday to discuss the digital publisher’s ambitious plan to be live in 50... Continue reading at Digiday
[ Digiday | 2015-11-24 00:00:00 UTC ]
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Touchpress is to present its new digital strategy at the FutureBook Conference with head of marketing Tom Williams to join a panel on the new publishing. Continue reading at The Bookseller
[ The Bookseller | 2015-11-20 00:00:00 UTC ]
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Video is increasingly becoming part of the stock-in-trade for traditional publishers like The New York Times. Now, pure plays in the new media industry, including BuzzFeed, Vice Media and Huffington Post, are, as The Wall Street Journa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
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Google on Wednesday introduced a publishing platform designed to make news articles on smartphones load faster, which will compete with similar services from Facebook and Apple.Google's new project, called the "Accelerated Mobile Pages Project," is aimed at loading mobile web pages instantly... Continue reading at Advertising Age
[ Advertising Age | 2015-10-07 00:00:00 UTC ]
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Embarking on a new IT project is a major undertaking no matter what your company's scope or size, but when you're News Corp -- with 10 business units and 25,000 employees around the globe -- it's not for the faint of heart.That, however, was exactly the challenge that faced Dominic Shine less... Continue reading at PC World
[ PC World | 2015-10-03 00:00:00 UTC ]
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Trinity Mirror's new digital strategy for its regional titles will see an increased focus on analytics and a drive to boost audience engagement, the publisher announced yesterday. Neil Benson, editorial director for regionals at Trinity Mi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-10 00:00:00 UTC ]
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The media behemoth is also in talks with Vox Media to bring its valuation to $850 million.NBCUniversal is nearing a deal to invest $250 million in BuzzFeed, according to Re/code. The media conglomerate is also deep in negotiations with Vox Media, an investment that would bring the online... Continue reading at Fast Company
[ Fast Company | 2015-07-30 00:00:00 UTC ]
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Today, being a media company takes tech chops. Along with creating home-grown CMS, publishers often boast about their engineering prowess. From Time Inc., with 1,000 technologists, to The Huffington Post with 100, there is a wide range of how many technology employees publishers have on staff --... Continue reading at Digiday
[ Digiday | 2015-07-09 00:00:00 UTC ]
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Shin Kyung-sook had earlier denied using material by Yukio Mishima, but has now apologised, saying ‘I can’t believe my own memory’Shin Kyung-sook, an internationally renowned South Korean novelist who won the $30,000 (£19,000) Man Asian literary prize four years ago, has apologised to her... Continue reading at The Guardian
[ The Guardian | 2015-06-23 00:00:00 UTC ]
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Facebook has been in discussions with nearly a half a dozen media organizations about hosting their content on the social media site, according to The New York Times.Placing content inside Facebook will allow people to access it faster, sources familiar with the plan told the Times. When people... Continue reading at PC World
[ PC World | 2015-03-24 00:00:00 UTC ]
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The brainchild of Shaul Olmert (the son of former Israeli prime minister Ehud Olmert), PlayBuzz has grown to top 20 million monthly unique visitors in under a year, according to comScore. In November, defying Facebook’s crackdown on clickbait, the platform became the most-shared English-language... Continue reading at Digiday
[ Digiday | 2015-03-17 00:00:00 UTC ]
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The Huffington Post is the latest publisher to give readers more personalized content on article pages. The post How HuffPo woos Facebook hoppers with personalization appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2015-01-14 00:00:00 UTC ]
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Time Inc., the nation's largest magazine publisher, introduced a new website on Monday that collects articles about do-it-yourself projects and home decor from its magazines and several dozen partner websites, including Apartment Therapy.The new site, called "The Snug," is aimed at millennials... Continue reading at Advertising Age
[ Advertising Age | 2015-01-13 00:00:00 UTC ]
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