Sanders never came close to beating Clinton, but his campaign still mattered. Here's why.

When Bernie Sanders took an early, exploratory trip to Iowa, a curious crowd of 150 or so turned out at a college-town bookstore, where they listened politely as he raged against the billionaires and oligarchs he said were destroying America. The angry aria from the wild-haired, slouch-shouldered... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2016-06-17 00:00:00 UTC ]
News tagged with: #bernie sanders #exploratory trip #curious crowd #college-town bookstore #listened politely #destroying america #angry aria

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WHS campaign for Theakstons crime award kicks off

W H Smith's promotion of the 2013 Theakstons Old Peculier Crime Novel of the Year award... Continue reading at The Bookseller

[ The Bookseller | 2013-05-10 00:00:00 UTC ]
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'Nine-month' campaign for L,B Beatles book

A range of exclusive Beatles content is being used in a "nine-month pre-publication... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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Summer campaigns seek to innovate

Publishers are seeking out innovative ways to target shoppers as they promote their big titles... Continue reading at The Bookseller

[ The Bookseller | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovative ways #big titles


Leicester branch of Waterstones to close

One of the two Waterstones shops in Leicester is to close with nine people under the threat of... Continue reading at The Bookseller

[ The Bookseller | 2013-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones shops


Medium Buys Long-Form Site Matter

Twitter has often been cited as anathema to long-form journalism, but one of the social giant's co-founders thinks the two concepts can work together. Medium, a content production and delivery platform started by Twitter and Blogger co-founder Ev Williams, has acquired the sci-tech long-form... Continue reading at Folio Magazine

[ Folio Magazine | 2013-04-19 00:00:00 UTC ]
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Authors campaign to save Venice's bookshops

British novelist Michelle Lovric and Strega Prize-winner Tiziano Scarpa are among a large group... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors campaign #save venice #large group


M&C Saatchi designs bookshop campaign

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #celebrates books


Hachette to close credit control department at LBS

Hachette will close the credit control department at Littlehampton Book Service (LBS) following a... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
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MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
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Lamb Bookshop to close after rent hike

A 30% rise in rent has forced London’s 16-year-old Lamb Bookshop to close. Owners Ben... Continue reading at The Bookseller

[ The Bookseller | 2013-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rent hike


L,B celebrates McCall Smith with digital campaign

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
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Hughes & Hughes to close Dundrum branch

Irish bookseller Hughes & Hughes is to close its Dundrum branch this Sunday (10th March),... Continue reading at The Bookseller

[ The Bookseller | 2013-03-08 00:00:00 UTC ]
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How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
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Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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UK BA Reveals 79 UK Bookstores Closed in 2012, 39 Opened

The Booksellers Association in the UK latest membership figures for the year 2012 revealed 79 stores closed, 39 opened and total membership was 3,580. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-22 00:00:00 UTC ]
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Scotland's Moray council to close seven libraries

The Moray Council in Scotland has announced the closure of seven libraries as it looks to make... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
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Hillary Clinton's story released

A biography of Hillary Clinton's time as US secretary of state will be released on 5th March... Continue reading at The Bookseller

[ The Bookseller | 2013-02-11 00:00:00 UTC ]
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Triple whammy forces indie bookshops to close

A number of independent bookshops are to close in the first quarter of 2013 ahead of the business... Continue reading at The Bookseller

[ The Bookseller | 2013-02-08 00:00:00 UTC ]
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HMV to close 66 stores

HMV is to close 66 of its stores, making 930 of its staff redundant, as it puts its Oxford Street... Continue reading at The Bookseller

[ The Bookseller | 2013-02-07 00:00:00 UTC ]
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Liverpool Council threatens to close 10 libraries

Liverpool City Council is considering closing half its libraries as it looks to make another... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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