The Rubicon Project, a digital advertising platform for buyers and sellers, has revealed its plans to sell its shares publicly. The LA-based company follows a number of ad tech firms that have tested public markets within the past year, including Criteo, RocketFuel, Tremor Video, YuMe among others. Rubicon revealed revenues and losses in its first public financial statement. The company. In the past nine months of 2013, Rubicon generated $55.7 million, compared to $37.6 million during that timeframe in 2012. Losses rose from $4.4 million in the last nine months of 2012 to $9.2 million in 2013. Rubicon said it helps deliver ads to up to 550 million Internet users while working with 500 leading Web publishers and 100,000 global brand buyers. Total revenue spent on ads on the platform—managed revenue—rose 44 percent in the first nine months of 2013 to $326.7 million, compared to $226.8 million during the same time period in 2012. Rubicon said it would raise $100 million, but that number could change when it eventually goes public, which could take months. Morgan Stanley and Goldman Sachs are leading the initial public offering. The company was valued at more than $300 million, based on the $5.92 fair market price of shares when stock options were granted in October. News Corp. is a major shareholder owning more than 20 percent of the company. News Corp., founded by Rupert Murdoch, also uses Rubicon to sell ad inventory from Web properties. Continue reading at 'AdWeek'
[ AdWeek | 2014-02-05 00:00:00 UTC ]
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Nearly 16 months after the Québec publishing industry began its quest for fixed pricing on new titles, they finally got what they wanted...sort of. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-04 00:00:00 UTC ]
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Amazon is testing drones called "Octocopters" which could potentially deliver customers... Continue reading at The Bookseller
[ The Bookseller | 2013-12-02 00:00:00 UTC ]
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London's new Australia & New Zealand Festival of Literature & Arts had a glamorous, clever launch on Monday. It takes place May 29-June 1, 2014. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-27 00:00:00 UTC ]
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Site follows success of publisher's Buzzfeed-style social content site UsvsTh3m, which attracted some 3 million users in OctoberTrinity Mirror's new socially shareable data journalism project, a follow-up to UsvsTh3m, is to be called Ampp3d.Trinity Mirror has launched a Facebook page for the... Continue reading at The Guardian
[ The Guardian | 2013-11-27 00:00:00 UTC ]
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Undisputed Truth, the notoriously self-destructive boxing champion's autobiography, could be a contender in Christmas sales contestHeavyweight champion of the world, cocaine addict, convicted rapist – now Mike Tyson is set to become a bestselling author as a bare-all autobiography co-written... Continue reading at The Guardian
[ The Guardian | 2013-11-15 00:00:00 UTC ]
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Fashion legend says: 'The living deserve respect. The dead deserve the truth... this will be my story'Doyenne of British fashion Dame Vivienne Westwood, credited with inventing punk style then bringing it to the catwalk, has sold rights to an autobiography. It will be co-written by Ian Kelly,... Continue reading at The Guardian
[ The Guardian | 2013-11-15 00:00:00 UTC ]
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Houghton Mifflin Harcourt announced this morning that it is moving forward with an Initial Public Offering through which it could raise up to $292 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-01 00:00:00 UTC ]
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HarperCollins and Foyles have partnered to sell ebook and print book bundles on selected titles... Continue reading at The Bookseller
[ The Bookseller | 2013-10-31 00:00:00 UTC ]
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Since Brian Jud took over as executive director of SPAN (Small Publishers Association of North America) at the start of 2013, he has moved quickly to carve a new niche for the association, which was renamed the Association of Publishers for Special Sales (APSS)on July 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-20 00:00:00 UTC ]
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The writer Carl Bernstein has struck a deal to write a memoir of his early years as a cub reporter in Washington, his publisher, Henry Holt & Company, said on Monday. Rather than focusing on his famous tenure at The Washington Post, where wit ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-14 00:00:00 UTC ]
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Kate Beaton first made waves in the webcomic scene with her history comics at Hark! A Vagrant. She's since published a graphic novel collection that hit #1 on the New York Times bestseller list for graphic novels, and at New York Comic Con today, she announced her latest project: a children's... Continue reading at Wired
[ Wired | 2013-10-12 00:00:00 UTC ]
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Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon.... Continue reading at Advertising Age
[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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Thousands of tickets for Sir Alex Ferguson's book tour have been signed up in minutes after... Continue reading at The Bookseller
[ The Bookseller | 2013-09-20 00:00:00 UTC ]
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Pan Macmillan is to invite the book trade to join an industry-wide campaign building awareness... Continue reading at The Bookseller
[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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The sun is slowly dragging its way out of the earth and up the trunks of the black gum trees and loblolly pines when a silent figure appears from out of the fog. Ashen like the floor of a crematorium, hollow eye sockets all but a rebuke to the wan coastal light filtering through the leaves, the... Continue reading at AdWeek
[ AdWeek | 2013-09-16 00:00:00 UTC ]
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J.K. Rowling will write the screenplay for a film adaptation of the Potter book 'Fantastic Beasts and Where to Find Them' and the movie will center on the adventures of textbook author Newt Scamander. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-09-13 00:00:00 UTC ]
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J.K. Rowling will write the screenplay for a film adaptation of the Potter book 'Fantastic Beasts and Where to Find Them' and the movie will center on the adventures of textbook author Newt Scamander. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-09-13 00:00:00 UTC ]
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A crime-themed TV book club created by Amanda Ross, who was previously behind The Richard & Judy Book Club, is coming to ITV3 in September. Continue reading at BBC News
[ BBC News | 2013-08-30 00:00:00 UTC ]
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PW’s first breakfast panel discussion for the fall is set for September 25 and will address job trends in the changing publishing market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-08-26 00:00:00 UTC ]
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Lincolnshire county council's plans for its library network have been criticised in the... Continue reading at The Bookseller
[ The Bookseller | 2013-08-22 00:00:00 UTC ]
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