Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities

In this edition of the Digiday+ Research Briefing, we examine how publisher-hosted events and influencer partnerships offer brands more key marketing opportunities, how The New Yorker refocused its newsletter strategy in the last year, and how digital media companies are exploring the fediverse, as seen in recent data from Digiday+ Research. Continue reading at 'Digiday'

[ Digiday | 2024-05-30 04:01:00 UTC ]
News tagged with: #research briefing #publisher events #publisher-hosted events #yorker refocused #newsletter strategy #recent data #digiday+ research #digital media

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Bounce! prepares to increase publisher representation

Bounce! Sales & Marketing Ltd is to expand the number of publishers it represents following... Continue reading at The Bookseller

[ The Bookseller | 2011-12-12 00:00:00 UTC ]
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HC and Canongate back Page's new publishing call

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[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Meadowside ramps up YA offering with three débuts

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[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Mainstream to publish "street-smart" guide to single life

Mainstream has bought a book aimed at guiding modern single girls on their search for love, to be... Continue reading at The Bookseller

[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Hoffman Media to Cease Publishing Sandra Lee Semi-Homemade Magazine

Semi-Homemade, the magazine of Food Network celebrity chef Sandra Lee, will no longer be published by Birmingham, Alabama-based Hoffman Media following its January/February 2012 issue. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-09 00:00:00 UTC ]
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comScore Partners with Buddy Media to Offer Social Media Analytics

Digital analytics provider comScore and social media marketing software company Buddy Media have entered into a strategic partnership that aims to offer marketers a more quantifiable way to evaluate their social media efforts. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Apple, Book Publishers Face European Antitrust Probe

Apple's entry into the ebook business hasn't been a huge success, but it has still registered with European antitrust regulators. Continue reading at AllThingsD

[ AllThingsD | 2011-12-06 00:00:00 UTC ]
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Publishers bullish over digital future

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[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Online-only News Brands Garner More “Buzz” than Print-Affiliated Counterparts

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[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Usborne seeks "boutique" publishing boost

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[ The Bookseller | 2011-12-02 00:00:00 UTC ]
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Pioneering Library-Publisher Relations

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[ Publishers Weekly | 2011-12-02 00:00:00 UTC ]
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CompareNetworks Acquires Russell Publishing

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[ Folio Magazine | 2011-12-01 00:00:00 UTC ]
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Scholastic targets younger market

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[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Academic sector outperforming market

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[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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VIDEO: Kerouac's 'lost' book published

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[ BBC News | 2011-11-25 00:00:00 UTC ]
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Rita Lewis becomes publishing director of InStyle magazine

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[ Media Week | 2011-11-25 00:00:00 UTC ]
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Full Circle to publish UEA famous graduates book

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[ The Bookseller | 2011-11-17 00:00:00 UTC ]
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[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
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[ Folio Magazine | 2011-11-15 00:00:00 UTC ]
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Faber Academy to teach self-publishing

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[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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