Remezcla and The NFL Partner to Boost the League’s Hispanic Reach

The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-23 12:00:00 UTC ]
News tagged with: #nfl partner #league grow #hispanic reach #sponsorship offerings #digital media

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Verizon, Hearst reach agreement that will keep WBAL content on Fios | COMMENTARY

Agreement on retransmission fees will allow Baltimore area Verizon Fios subscribers to continue to see WBAL-TV and NBC content. Continue reading at Baltimore Sun

[ Baltimore Sun | 2021-01-01 14:23:03 UTC ]
More news stories like this | News stories tagged with: #hearst


Freight resumes after France and UK reach agreement on travel ban

Freight services are resuming again between the UK and France today (23rd December) after the two governments reached agreement on lifting a travel ban. Continue reading at The Bookseller

[ The Bookseller | 2020-12-23 02:20:11 UTC ]
More news stories like this | News stories tagged with: #travel ban


How machine learning technology boosts contextual targeting for advertisers

In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday

[ Digiday | 2020-12-15 02:00:43 UTC ]
More news stories like this | News stories tagged with: #consumer habits #privacy regulations #contextual targeting #digital media


YA author James launches The Climate Fiction Writers League

Author Lauren James has established The Climate Fiction Writers League, a group of over 50 international published authors writing about climate change.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 22:31:59 UTC ]
More news stories like this | News stories tagged with: #climate change


Red Wheel/Weiser, Dreamscape Media Partner Up on Red Wheel Audio

Red Wheel/Weiser, a publisher of titles on mind-body-spirit and the occult, is joining with Dreamscape Media, an audio book production house and distributor, to launch Red Wheel Audio, a multi-year audiobook program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-24 05:00:00 UTC ]
More news stories like this | News stories tagged with: #red wheel/weiser #dreamscape media #audiobook #audio book


HarperCollins Christian Publishing Partners With Urban Ministries Incorporated

Two major forces in US Christian publishing have entered a two-year partnership to extend their respective reach across their consumer bases. The post HarperCollins Christian Publishing Partners With Urban Ministries Incorporated appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-19 18:04:42 UTC ]
More news stories like this | News stories tagged with: #christian publishing #two-year partnership #harpercollins #publishing partners


Use the 'great power' of comms to reach more readers, industry PRs advise

The publishing industry should trust and listen to its communications teams to see greater change and audience growth, PR professionals said at The Bookseller's FutureBook conference on Tuesday (17th November). Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 06:55:46 UTC ]
More news stories like this | News stories tagged with: #audience growth #futurebook conference #publishing industry


Ingram, Booxby Partner to Launch Booxby Search Book Recommendation

The Ingram Content Group is partnering with Booxby, an AI-driven analytics platform for evaluating written content, to launch Booxby Search, a book recommendation tool that will be offered for free to the public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ingram content group


Six roles at risk as Reach publishing team takes over Mirror Books

All six roles at Mirror Books have been placed at risk of redundancy as the imprint is taken over by the Reach publishing team. Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 04:48:24 UTC ]
More news stories like this | News stories tagged with: #mirror books


Reach aims to document more inclusive history with free picture archive Memory Lane

Tool contains publisher’s image libraries while encouraging public to upload their own photographs. Continue reading at Media Week

[ Media Week | 2020-11-04 14:41:51 UTC ]
More news stories like this | News stories tagged with: #libraries


Reading Agency partners with Knights Of for Winter Mini Challenge

Children's publisher Knights Of is partnering with The Reading Agency for this year's Winter Mini Challenge programme encouraging youngsters to keep up their reading during the winter holidays. Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 15:42:21 UTC ]
More news stories like this | News stories tagged with: #publisher knights #reading agency #winter holidays #children's publisher


HC partners with D&AD on hunt for emerging designer for Narnia branding

HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series.   Continue reading at The Bookseller

[ The Bookseller | 2020-10-29 10:43:11 UTC ]
More news stories like this | News stories tagged with: #brand identity #harpercollins


Penguin launches project to boost diversity in GCSE reading lists

Lit in Colour, the publisher’s partnership with the Runnymede Trust, hopes to redress imbalances in English literature coursesThe book publisher Penguin Random House has teamed up with the thinktank the Runnymede Trust to boost diversity in reading lists in schools.The partnership – Lit in... Continue reading at The Guardian

[ The Guardian | 2020-10-24 16:11:09 UTC ]
More news stories like this | News stories tagged with: #runnymede trust #reading lists #recent report #random house #book publisher #english literature


Springer Nature and Max Planck Partner on Transformative Agreement

Today's newly announced agreement is based in Germany's Projekt DEAL agreement concluded last January for Springer Nature journals. The post Springer Nature and Max Planck Partner on Transformative Agreement appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-20 17:38:19 UTC ]
More news stories like this | News stories tagged with: #transformative agreement #springer nature


Children’s trade optimistic sector can weather the pandemic after sales boost

A survey conducted by The Bookseller found most staffers in the children’s publishing sector were optimistic concerning its odds of surviving, and thriving, in a post-Covid market. Continue reading at The Bookseller

[ The Bookseller | 2020-10-18 18:23:09 UTC ]
More news stories like this | News stories tagged with: #sales boost #survey conducted #bookseller found #publishing sector #post-covid market #bookseller


Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV... Continue reading at AdWeek

[ AdWeek | 2020-10-14 10:00:00 UTC ]
More news stories like this | News stories tagged with: #beta testing #measurement company #nielsen


PRH Partners with Black Women’s Health Imperative on New Edition of 'The Cancer Journals'

To highlight the publication of the new edition of 'The Cancer Journals' by Penguin Classics, Penguin Random House is partnering with the Black Women’s Health Imperative to connect the real-world impact of Audre Lorde’s work with the community that influenced it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #black women #penguin classics #audre lorde #penguin random house


PEN America, Penguin Random House Partner on ‘Book the Vote’

First rolled out during the 2018 US midterm elections, the 'Book the Vote' program offers voter information and political literature. The post PEN America, Penguin Random House Partner on ‘Book the Vote’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-12 23:41:35 UTC ]
More news stories like this | News stories tagged with: #penguin random house


Stephen Barnes, Partner in Law Firm With Cellino, Dies at 61

A jingle helped them transform a two-partner practice in Buffalo into a 50-lawyer personal injury behemoth in New York State and California. Mr. Barnes died in a plane crash. Continue reading at The New York Times

[ The New York Times | 2020-10-08 17:06:03 UTC ]
More news stories like this | News stories tagged with: #law firm #york state


CrimeCon partners with Bonnier on 'ultimate true crime' London event

CrimeCon is partnering with Bonnier Books UK to launch its first true crime weekend in London next summer, featuring Lynda La Plante, Christopher Berry-Dee, Wensley Clarkson and Carl Chinn.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-29 03:56:00 UTC ]
More news stories like this | News stories tagged with: #london event #bonnier