Remezcla and The NFL Partner to Boost the League’s Hispanic Reach

The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-23 12:00:00 UTC ]
News tagged with: #nfl partner #league grow #hispanic reach #sponsorship offerings #digital media

Other Publishing stories related to: 'Remezcla and The NFL Partner to Boost the League’s Hispanic Reach'


Partnering with the Publishing Experts at Page Two

The hybrid publisher offers the best of both traditional publishing and self-publishing—and always puts its authors’ goals front and center. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing experts #traditional publishing


Wattpad gave authors a boost. TikTok launches them to new heights.

On Wattpad, authors retain a lot of the control, but on TikTok, it’s hard to know when and how a story will go viral. Continue reading at The Washington Post

[ The Washington Post | 2022-09-03 13:00:59 UTC ]
More news stories like this |


At 66, Elizabeth Strout Has Reached Maximum Productivity

The Pulitzer Prize-winning author has written five books in six years and been nominated for a Booker Prize for “Oh William!” What’s gotten into her? Continue reading at The New York Times

[ The New York Times | 2022-09-03 12:59:45 UTC ]
More news stories like this | News stories tagged with: #elizabeth strout #booker prize #prize-winning author


Amazon strikes deal with Nielsen to measure NFL 'Thursday Night Football' ratings

E-commerce giant wants to give advertisers familiar ratings but hints it will also leverage purchase data. Continue reading at Advertising Age

[ Advertising Age | 2022-08-16 12:15:00 UTC ]
More news stories like this | News stories tagged with: #e-commerce giant #nielsen


Zofia Posmysz, whose Holocaust story reached opera stage, dies at 98

Her semi-autobiographical novel, “The Passenger,” centered on the reunion of an Auschwitz survivor and her former Nazi guard and inspired a noted opera. Continue reading at The Washington Post

[ The Washington Post | 2022-08-14 23:45:29 UTC ]
More news stories like this |


Reach warns on ad slowdown and 40% drop in programmatic yields

National and regional news publisher says Ukraine war coverage is turning off brands. Continue reading at Media Week

[ Media Week | 2022-07-26 10:13:19 UTC ]
More news stories like this | News stories tagged with: #news publisher


PJ Library Focuses on Widening its Reach

PJ Library, the nonprofit organization that sends free Jewish children’s books to families around the world, is prioritizing titles that reflect the diversity of Jewish life as it grows its in-house publishing imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #pj library #nonprofit organization #jewish life


Quidditch is now quadball, distancing game from J.K. Rowling, league says

Quidditch, a sport invented by Harry Potter author J.K. Rowling, is rebranding as “quadball” amid controversy over the author’s comments. Continue reading at The Washington Post

[ The Washington Post | 2022-07-20 13:42:04 UTC ]
More news stories like this | News stories tagged with: #harry potter


Booker Prize Looks to Boost Social Media With a Book Club Contest

The 'Booker Prize Book Club Challenge' will be won by a book club that produces the most impressive social media for the shortlist. The post Booker Prize Looks to Boost Social Media With a Book Club Contest appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-13 23:04:06 UTC ]
More news stories like this | News stories tagged with: #booker prize #book club


Audio Publishers Association: US Audiobook Revenues Reach $1.6 Billion in 2021

Growth in audiobook revenue by genre was led in 2021 by romance, self-help, and science-fiction per the Audio Publishers Association. The post Audio Publishers Association: US Audiobook Revenues Reach $1.6 Billion in 2021 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-07 15:41:05 UTC ]
More news stories like this | News stories tagged with: #audiobook


Reimagining Bookstores Imagines Reaching Across the Aisle

Out of the concern that Americans’ political factions stifle conversation, Reimagining Bookstores led an interactive session, “Moving from Debate to Dialog in Divided Times,” on May 26. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-31 04:00:00 UTC ]
More news stories like this |


Literacy Partners Annual Gala Returns to NYC

At the April 11 gala for the NYC-based literacy nonprofit, attendees included Simon & Schuster senior v-p and publisher Dana Canedy and author Ta-Nehisi Coates. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-13 04:00:00 UTC ]
More news stories like this |


Maas Book Boosts Bloomsbury's Bottom Line

Significant sales of Sarah J. Maas’s new fantasy novel, 'Crescent City: House of Sky and Breath,' prompted Bloomsbury to increase its full year guidance for the year ended February 28. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bottom line #crescent city #bloomsbury


Maia Kobabe on Fighting to Reach Marginalized Readers

At Slate, Maia Kobabe discusses writing Gender Queer, a memoir about self-acceptance and understanding, which has been challenged in schools and libraries across the country in recent months. “What I’m learning is that a book challenge is like a community attacking itself,” Kobabe says. “The... Continue reading at The Millions

[ The Millions | 2022-03-30 20:30:51 UTC ]
More news stories like this | News stories tagged with: #maia kobabe #book challenge #recent months #libraries #memoir


Ted Cruz May Have Just Boosted Sales For The Anti-Racist Children's Book He Attacked

"Antiracist Baby" is a No. 1 bestseller on Amazon a day after the GOP senator railed against it during Judge Ketanji Brown Jackson’s confirmation hearing. Continue reading at HuffPost

[ HuffPost | 2022-03-23 19:18:14 UTC ]
More news stories like this | News stories tagged with: #ted cruz #boosted sales #antiracist baby #children's book


Julia Morgan is best known for designing Hearst Castle. But her achievements reach further.

A new biography highlights a woman whose buildings range from modest bungalows to the sprawling mansion of publishing tycoon William Randolph Hearst. Continue reading at The Washington Post

[ The Washington Post | 2022-03-19 12:00:49 UTC ]
More news stories like this | News stories tagged with: #hearst


Dolly Parton partners with James Patterson for first novel

Dolly Parton has written her first novel with the help of best-selling author James Patterson. Continue reading at BBC News

[ BBC News | 2022-03-10 00:01:14 UTC ]
More news stories like this | News stories tagged with: #james patterson #dolly parton #best-selling author #first novel


Bologna Webinar: Reaching Kids and Teens in the Metaverse

Publishers and other marketers are dipping their toes into 3D virtual environments to reach younger readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-01 05:00:00 UTC ]
More news stories like this |


Wolfson History Prize boosts winner's award to £50k in anniversary year

The UK’s most valuable award of its kind, the Wolfson History Prize, will celebrate its 50th anniversary by boosting its prize money this year to £50,000 for the winner, with each shortlisted author taking home £5,000.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-26 03:03:17 UTC ]
More news stories like this | News stories tagged with: #anniversary year


Desperate Literature Prize partners with The Literary Consultancy

The Desperate Literature Short Fiction Prize has announced a new landmark partnership with The Literary Consultancy and revealed the judging line-up for 2022.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-16 04:07:20 UTC ]
More news stories like this | News stories tagged with: #literary consultancy #literature prize