Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines

Shoes, watches, sweaters and... pistachios resonate with readers. The post Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
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Surprise: men still greatly outnumber women in US and UK arts publications | Soraya Chemaly

Sexism is real and it spills over to our most influential cultural publications. How many times do we have to call for change?Today, as they have every year since 2009, VIDA: Women in The Literary Arts, an organization dedicated to gender parity in the literary arts, released its annual count... Continue reading at The Guardian

[ The Guardian | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #journalism school


If Native Advertising Is So Harmless, Why Does It Rely on Misleading Readers?

The devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd you all like to get some advertising revenue at higher rates t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #magazine publishers #higher rates


Rowling gains record number of chart top spots

J K Rowling's Robert Galbraith novel The Cuckoo's Calling (Sphere) has narrowly bumped... Continue reading at The Bookseller

[ The Bookseller | 2014-02-25 00:00:00 UTC ]
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Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s... Continue reading at AdWeek

[ AdWeek | 2014-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rate base #barnes noble #single-copy sales


Should More Top Authors Give Back to Indie Bookstores?

Love him or hate him, you can't fault James Patterson for his generosity, as he's giving some $1 million of his money back to independent bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-24 00:00:00 UTC ]
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The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #make money


New Releases on Top in January

A handful of new titles topped the bestseller lists in the international markets at the start of 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller lists #international markets


The Borribles, once infamous children's books, reissued for 21st-century readers

Considered too inflammatory to publish in the wake of 1980s UK riots, these tales of anarchic runaways are to be re-released as ebooksMichael de Larrabeiti's classic stories of anarchic, pointy-eared street children the Borribles, which were judged to be so lawless in the 1980s that their... Continue reading at The Guardian

[ The Guardian | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big city #making good


Pocklington Post makes a virtue of parish pump stories written by readers

Pocklington - nicknamed Pock - is a small market town in the Yorkshire Wolds, about 13 miles (or 21 kms) from the city of York.Its population of 8,337 is served by a weekly newspaper, the Pocklington Post, which was chosen by its owner, Johnston Press, to pioneer the publishing of user generated... Continue reading at The Guardian

[ The Guardian | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online subscriptions


Meredith’s latest mobile ad strategy: rewards for taps

Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #post meredith #publishing partners


Atkinson tops Rowling as customers stay cuckoo for Kate

Kate Atkinson has fended off competition from Robert (J K Rowling) Galbraith to retain the top... Continue reading at The Bookseller

[ The Bookseller | 2014-02-18 00:00:00 UTC ]
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These top publishers are still mobile Web holdouts

The mobile Web experience has improved significantly over the past few years as publishers have come to the realization that this smartphone and tablet thing isn't going away. But there are still some responsive design holdouts. The post These top publishers are still mobile Web holdouts... Continue reading at Digiday

[ Digiday | 2014-02-18 00:00:00 UTC ]
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Reader's Digest sold for £1

Mike Luckwell buys struggling title from Jon Moulton's private equity company, Better Capital, with plan to target over-50sReader's Digest has been sold for just £1 to Mike Luckwell, whose previous major investments have included Bob the Builder creator HIT Entertainment and WPP.Jon Moulton's... Continue reading at The Guardian

[ The Guardian | 2014-02-17 00:00:00 UTC ]
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The beautiful magazines setting out to prove print isn't dead

A new wave of publishers is bucking the digital trend with stylishly printed magazines that are as much a joy to hold as beholdSee a gallery of some of the best-looking new magazinesThe magazine is dead, long live the magazine. It's not so much a resurrection of the magazine in the digital age... Continue reading at The Guardian

[ The Guardian | 2014-02-16 00:00:00 UTC ]
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Gadget magazine T3 is UK's most popular digital title

Magazine doubled e-edition sales to 22,000 in past year, ahead of rivals Stuff, GQ and BBC's Top GearGadget magazine T3 is the UK's most popular digital magazine, doubling e-edition sales to 22,000 in the past year, with GQ and BBC titles including Top Gear also making the top 10.T3 reported an... Continue reading at The Guardian

[ The Guardian | 2014-02-14 00:00:00 UTC ]
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Egmont magazine sales up 5.7%

Egmont’s magazine division has seen a return to growth in circulation, reporting a 5.7%... Continue reading at The Bookseller

[ The Bookseller | 2014-02-14 00:00:00 UTC ]
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Angry Birds Maker Hatches In-Game Video Ad Plan

Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head of advertising. Tobin told Adweek today that the company’s games provide premium inventory for video... Continue reading at AdWeek

[ AdWeek | 2014-02-14 00:00:00 UTC ]
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Publishing Perspectives Monthly Magazine Issue #1: Selling and Sales

Publishing Perspectives has launched a digital monthly magazine optimized for reading on tablets and screens. Our first issue on Selling & Sales highlights new strategies for boosting book sales. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
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Amid Controversy, Penguin India Recalls Western Book on Hinduism

Penguin Books India has recalled American Indoligist Wendy Doniger’s book The Hindus: An Alternative History, sparking a debate about publishing freedoms. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
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Daily Mail tops the league of press regulation code breaches

The Press Complaints Commission has published the statistical breakdown that was requested when its chairman, Lord Hunt, appeared before the commons media and culture select committee two weeks ago.The PCC has put up two tables on its website. One shows all recorded breaches of the editors' code... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full statement #news websites #online version