Radio Times seeks to fuel digital success with print profits

Radio Times, which accounts for 60% of its publisher's profits, is undergoing a transformation to woo younger readersWhile other magazine publishers chase the digital-savvy generation of under-25s Radio Times is swimming against the tide somewhat, targeting a slightly older, thirtysomething demographic with its online products. But then the average age of its print readers is 57.The weekly is the standout title in Immediate Media's 56-strong magazine portfolio, accounting for 60% of the company's total adjusted profits of £26.5m (up a quarter year-on-year), according to the most recent public financial report for the year to 31 March. "It is the jewel in the crown, a phenomenally robust brand that everyone knows and we can move that into digital services targeting the late 20s to 40s," says Tom Bureau, chief executive of Immediate Media. "We're not focusing on 16 to 24s, we think that's where social TV apps and those services are focusing their attention. We need to be laser-targeted."The venerable listings title is touted as the most profitable magazine in the UK, and Bureau could choose to milk its impressively slow decline for years ("it is very robust, very few people leave the title, we're talking mortality"). Instead it epitomises the publisher's ambition to turn its print titles into multi-platform brands. Radio Times recently invested heavily in Discover TV, an iPad app (soon on iPhone and Android) targeting 30- to 35-year-olds with Buzzfeed-style "best of"... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-20 00:00:00 UTC ]
News tagged with: #make inroads #investing heavily

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Print Book Sales Were Flat Last Week

Unit sales of print books pulled off a rare feat last week: sales were flat with the week ended August 28, 2021. The achievement was due to another week of solid sales increases in adult and young adult fiction and only a small decrease in sales of adult nonfiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-01 04:00:00 UTC ]
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Quarto Posts Big Jump in Profits

Quarto Group reported that revenue rose 9% in the first six months of 2022 over the comparable period in 2021, to $61.9 million, and net income jumped 124%, to $4.7 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-30 04:00:00 UTC ]
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Print Sales Fell 3.7% in Mid-August

Overall unit sales of print books declined 3.7% in the week ended Aug. 20, 2022, from the comparable week in 2021, at outlets that report to NPD BookScan, even as adult fiction sales rose 17%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
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This Ohio Librarian Is Seeking to Defeat a Book Banner Where It Counts—at the Ballot Box

With schools and libraries under increasing political pressure, Kathy Zappitello, director of the Conneaut Public Library and the 2022 President of the Association of Rural and Small Libraries, is standing up by standing for public office. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
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Despite a Bump in Fiction, Print Sales Slipped 3.7% Last Week

A 17% increase in sales of adult fiction was not enough to prevent print book sales from declining 3.7% last week compared to the week ended August 21, 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-25 04:00:00 UTC ]
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How to watch chef Keith Corbin discuss 'California Soul' at the L.A. Times Book Club

Keith Corbin talked about growing up in Watts, going to prison and finding an unexpected career as a chef. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-08-23 19:57:41 UTC ]
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What Five Years with a Predatory Vanity Press Taught Me About Art and Success

Every few months, I receive an email or phone call from someone who claims to work for a literary agency or publishing entity. In the lengthy messages variegated with bold-faced sentences, or voicemails in which the speaker mispronounces my maiden name, I’m promised six-figure book deals with... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-22 08:52:55 UTC ]
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The Morning After: Streaming overtakes cable TV for the first time

Did you know streaming TV was the future? Nielsen data shows streaming TV viewership in the US surpassed cable for the first time this July. About 34.8 percent of viewing time went to shows on internet services — slightly more than the 34.4 percent for cable.Breaking it down further, Netflix had... Continue reading at Engadget

[ Engadget | 2022-08-19 11:15:00 UTC ]
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Print Sales Slipped 2.9% in Mid-August

Unit sales of print books dipped 2.9% in the week ended Aug. 13, 2022, from the comparable week last year, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Streaming viewership surpasses cable TV for the first time in the US

It was seemingly just a matter of time before streaming overtook at least one form of conventional TV, and now that moment has arrived. Nielsen data indicates that streaming TV viewership in the US surpassed cable for the first time this July. About 34.8 percent of viewing time went to shows on... Continue reading at Engadget

[ Engadget | 2022-08-18 16:44:57 UTC ]
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Watch the trailer for Tegan and Sara’s High School and fuel your inner indie teenage angst.

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[ Literrary Hub | 2022-08-18 16:25:50 UTC ]
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Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age

[ Advertising Age | 2022-08-18 14:23:15 UTC ]
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Print Book Sales Fell 2.9% Last Week

Last week’s sales pattern looked a lot like the previous week: a modest sales decline compared to a year ago, with higher sales of adult fiction and young adult titles offset by lower adult nonfiction and juvenile sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-18 04:00:00 UTC ]
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Here are the meanest lines from the Times review of Jared Kushner’s book.

The first major review for Breaking History—odious lickspittle Jared Kushner’s memoir about his tenure at the Trump White House—has dropped, and it is a doozy. Published by Broadside Books (a lamentable neocon imprint of Harper Collins which boasts a stable full of prize grievance ponies like... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-17 15:19:36 UTC ]
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Print Sales Dipped in Early August

A double-digit increase in adult fiction sales and gains in YA were not enough to offset declines in adult nonfiction and the juvenile categories, leading to a 2.1% drop in unit sales of print books in the week ended Aug. 6, 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-12 04:00:00 UTC ]
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Media Briefing: What Axios’ sale says about the valuation of digital media companies

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[ Digiday | 2022-08-11 04:01:00 UTC ]
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Print Sales Dipped Last Week

A double-digit sales increase in adult fiction sales and higher young adult sales were not enough to offset declines in adult nonfiction and the juvenile categories, leading to a 2.1% dip in print sales last week compared to the week ended August 7, 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-11 04:00:00 UTC ]
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NPD Books on July’s US Print Market: 6 Percent Lower, Year to Date

In a 'steady' market, NPD sees print sales in the United States decline 1.6 million units in July, typically a month for some losses. The post NPD Books on July’s US Print Market: 6 Percent Lower, Year to Date appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-10 18:34:37 UTC ]
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Media measurement uncertainty—tracking TV, social and digital

How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age

[ Advertising Age | 2022-08-10 12:08:43 UTC ]
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AAP Won't Seek Fees in Maryland E-book Case

In a new filing, the AAP said that it will not seek to recoup costs and legal fees it incurred in its successful challenge to a Maryland e-book law that was declared unconstitutional earlier this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-10 04:00:00 UTC ]
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