Quantifying Markets: Nielsen’s Andre Breedt on Industry Research in Africa

Currently, Nielsen Book tracks books sales data in one African country, but Andre Breedt says there are plans to expand sales tracking across the continent. The post Quantifying Markets: Nielsen’s Andre Breedt on Industry Research in Africa appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2019-06-05 05:30:03 UTC ]
News tagged with: #africa appeared #andre breedt

Other news stories related to: "Quantifying Markets: Nielsen’s Andre Breedt on Industry Research in Africa"

Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
More news stories like this | News stories tagged with: #digital book #ebooks #spanish-language markets

The Guardian view on audiobooks: a growing market that asks existential questions | Editorial

When is a book not a book? When it is performed by a starry cast of hundreds. Except it has always been more complicated than thatNews this week of a 17% hike in the UK’s audiobook sales might seem like a niche business story, but it raises an existential question. What exactly is an audiobook... Continue reading at The Guardian

[ The Guardian | 2024-05-10 17:25:03 UTC ]
More news stories like this | News stories tagged with: #audiobook #harry potter #jim dale #stephen fry #sit alongside #jk rowling #market dominance #audiobook sales

Apple’s ‘Crush’ ad receives backlash from PR and marketing pros

“This Apple ad is what happens when you try to be ‘edgy’ with no consideration for strategy,” said Lulu Cheng Meservey. Continue reading at Media Week

[ Media Week | 2024-05-08 21:18:08 UTC ]
More news stories like this | News stories tagged with: #lulu

AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
More news stories like this | News stories tagged with: #nielsen #asian american

World Book Day: EU to Exclude Book Industry from Late Payment Regulations

Publishers and booksellers worked together to secure an exemption from the EU's late payment legislation, a decision that protects the publishing's unique business model. The post World Book Day: EU to Exclude Book Industry from Late Payment Regulations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-23 23:25:00 UTC ]
More news stories like this | News stories tagged with: #book industry #world book

Finally, the Ad Industry Can Deliver on Purpose-Driven Media Investment

Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media... Continue reading at AdWeek

[ AdWeek | 2024-04-17 20:25:31 UTC ]
More news stories like this | News stories tagged with: #digital media #companies owned #ad industry

China’s Book Industry in 2023: Back in the Black

The Chinese book market in 2023 went from negative to positive in its growth metrics, thanks in part to a fast rise in short-video book promotion. The post China’s Book Industry in 2023: Back in the Black appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-28 19:35:32 UTC ]
More news stories like this | News stories tagged with: #book industry #book market #post china

Earth, Head, and Heart: Six Deeply Researched Eco-Memoirs

In my ayahuasca eco-memoir Mothership, I enjoy playing hopscotch along an often-overlooked spectrum, with autobiographical memoir at one end and “objective” narrative nonfiction at the other. How personal and self-revealing do I want to be in my environmental reporting? How much do I want to... Continue reading at Literrary Hub

[ Literrary Hub | 2024-03-27 08:54:39 UTC ]
More news stories like this | News stories tagged with: #memoir

Q&A: Nielsen’s CEO on Rolling With Massive Changes in 2024

The measurement industry is at an inflection point. In 2021, measurement giant Nielsen lost its third-party accreditation from the Media Rating Council after the company admitted to undercounting audiences, which could've translated to hundreds of millions of dollars in... Continue reading at AdWeek

[ AdWeek | 2024-03-12 10:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen #inflection point

Piracy in Italy: Study Shows Book Industry Losing €705 Million Annually

Book piracy is costing the Italian book market more than a quarter of its overall value, according to a study commissioned by the AIE. The post Piracy in Italy: Study Shows Book Industry Losing €705 Million Annually appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-08 22:07:51 UTC ]
More news stories like this | News stories tagged with: #book industry #book piracy #book market #study commissioned

Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #international markets

South Africa: Publishers Join Statement on Copyright Act

The Publishers Association of South Africa calls on president Ramaphosa 'not to sign' the 'Copyright Amendment Act.' The post South Africa: Publishers Join Statement on Copyright Act appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-06 21:10:29 UTC ]
More news stories like this | News stories tagged with: #publishers association #south africa

Steam defined the modern video game industry

Gather ’round, children, and let me tell you a story about the old bugaboo we used to call DRM. Digital Rights Management was the beast under every gamer’s bed in the mid-2000s, an invisible bit of software baked into game discs that dictated and tracked player behavior under the guise of... Continue reading at Engadget

[ Engadget | 2024-03-04 16:30:21 UTC ]
More news stories like this | News stories tagged with: #libraries #20th anniversary #varied landscape #digital distribution #living rooms

IPA, IFFRO, STM, IAF Oppose South Africa’s Copyright Bill

A joint statement from major international publishing bodies appeals to South Africa's National Assembly to vote down its copyright bill. The post IPA, IFFRO, STM, IAF Oppose South Africa’s Copyright Bill appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-28 22:29:20 UTC ]
More news stories like this | News stories tagged with: #international publishing #national assembly #south africa #joint statement #copyright bill #post ipa

IPA, IFRRO, STM, IAF Oppose South Africa’s Copyright Bill

A joint statement from major international publishing bodies appeals to South Africa's National Assembly to vote down its copyright bill. The post IPA, IFRRO, STM, IAF Oppose South Africa’s Copyright Bill appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

The Next Innovation From VML’s Walt Geer? A Different Kind of Marketing Conference

As VML's chief creative officer of Innovation for North America, Walter T. Geer III has a strong pulse on culture. His beginnings go back to the early digital media days, where he is behind the patents of multiple ad units marketers might remember adding to media plans... Continue reading at AdWeek

[ AdWeek | 2024-02-26 19:00:07 UTC ]
More news stories like this | News stories tagged with: #digital media #early 2000s

Comics Industry Unites Against Headwinds at ComicsPro 2024

Comics retailers, publishers, and distributors discussed a changing distribution landscape, a new metadata system for publishers and retailers, and more at the annual retailer meeting, held February 22–24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #comics retailers

U.K. Publishing Spotlight: Head of Zeus Prioritizes the U.S. Market

The managing director of Head of Zeus argues that the U.S. market presents a big opportunity for U.K. publishers, and is worth the effort to break through. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #big opportunity #publishing spotlight

Publishing Industry Sales Were Flat in November

Gains in both the children's/young adult books and religion categories were enough to offset declines in the other major segments in November at the 1,225 publishers that report sales to the AAP. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #report sales #offset declines