Publishers Diversify Their Businesses with Innovative Brand Extensions

By Dan Eldridge There's certainly nothing new, or even particularly unusual, about magazine publishers trading on the public recognition of their brands to create new lines of consumer products and services. Back in the mid-1980s, for instance, Southern... Continue reading at 'Publishing Executive'

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
News tagged with: #consumer products

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Polish Business Book Publisher Looks for Foreign Expansion

The focus of Poland's MT Biznes is on small companies' needs. A title the house has translated for sales in the UK has gone well. The post Polish Business Book Publisher Looks for Foreign Expansion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-01 15:41:51 UTC ]
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HarperCollins Ireland publisher Nagle looks to build brand as list launches

With its first two titles issued last week and a further four to come in 2021, Conor Nagle explains how HarperCollins Ireland is harnessing the power of a big list alongside some indie sensibilities. Continue reading at The Bookseller

[ The Bookseller | 2021-09-10 00:00:19 UTC ]
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SPCK buys Lion Hudson's publishing business

The Society for Promoting Christian Knowledge (SPCK) is acquiring the publishing business of Lion Hudson from the AFD Group to become the UK’s largest Christian publisher.    Continue reading at The Bookseller

[ The Bookseller | 2021-04-21 20:30:24 UTC ]
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Sunak's budget announces restart grants, furlough and business rates holiday extension

Chancellor Rishi Sunak has laid out his budget, announcing £6,000 “restart” grants for shops alongside an extension of furlough and the business rates holiday. Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 20:51:28 UTC ]
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Publishers have room to innovate, says StoryGraph founder

There is plenty of space for companies to innovate, especially around community building and discoverability, The StoryGraph founder Nadia Odunayo has told FutureBook. Continue reading at The Bookseller

[ The Bookseller | 2020-11-20 11:43:27 UTC ]
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Self-Published Author Moves Brand into Consumer Products

Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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Christian Publishers Grapple with Diversifying the Industry

PW speaks with evangelical publishing houses about the representation of people of color among both their staff and authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-11 05:00:00 UTC ]
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Michael O'Mara to publish business mindset book from Andy Murray's trainer

Michael O'Mara is to publish a professional development book from tennis trainer Matt Little, The Way of the Tortoise. Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 09:36:26 UTC ]
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Richard Charkin: A British Publisher at Harvard Business School

Almost 30 years ago, another Cambridge was where Richard Charkin learned about 'the need to see things through others' eyes.' The post Richard Charkin: A British Publisher at Harvard Business School appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-21 13:12:48 UTC ]
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China’s Digital Publishing Innovation Forum : ‘Digital Inheritance’

At a conference in Beijing, publishers are asked to consider how their content could be reformmated for popular digital distribution systems. The post China’s Digital Publishing Innovation Forum : ‘Digital Inheritance’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-16 18:21:48 UTC ]
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How low pay and low pay transparency undermine the publishing business

it is impossible for publishing to fulfil its own diversity agenda while continuing to pay low wages to most workers and to maintain its decades-long secrecy over pay and progression Continue reading at The Bookseller

[ The Bookseller | 2020-06-11 23:48:14 UTC ]
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Publishers Promise More Action to Diversify Industry

In response to Monday's Day of Solidarity, which saw more than 1,100 publishing workers demanding that the industry take action to diversity its workforce and to publish more black authors, three of the Big Five publishers issued statements pledging to do just that. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-09 04:00:00 UTC ]
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Be 'agile and innovative', Geller urges publishers

Jonny Geller has warned that publishers must adapt creatively now to remain "relevant" in the near future. Continue reading at The Bookseller

[ The Bookseller | 2020-06-03 06:57:49 UTC ]
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Publishing Covid-19 innovations must continue says Smart

Readers will expect publishing's innovations during the pandemic to continue after the current crisis has passed, DK publishing m.d. Rebecca Smart has said. Continue reading at The Bookseller

[ The Bookseller | 2020-06-01 18:32:22 UTC ]
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Hearst Magazines President Troy Young on Publishing During a Pandemic: “We Have to Be More Innovative Than Ever.”

In this fifth installment of publishing during a pandemic, I reached out to Troy Young, president of Hearst Magazines, to see how Hearst was managing during this tragic and uncertain time. As we continue to see the gloom and doom in the news media, and very rare mention of anything uplifting or... Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-09 13:46:46 UTC ]
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Penguin Business is to publish 'hilarious' and 'relatable' guide to working

Penguin Business will publish Cate Sevilla's guide to working titled How to Work Without Losing Your Mind.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-22 19:49:13 UTC ]
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Publishers Have Big Aspirations to Further Diversify Their Revenue

Publishers will continue to look beyond their legacy business models in the coming years, and lean on technologies to not only improve their operations, but also their products. This idea was the thesis of a recent survey we conducted with a representative sample of leaders from across our... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-06 15:59:25 UTC ]
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‘A silent assassin’: Brand safety tags slow publisher sites

"The challenge we have is that we don’t get visibility of the full extent of this, it’s a bit of a silent assassin," said one magazine publishing executive, speaking anonymously. The post ‘A silent assassin’: Brand safety tags slow publisher sites appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-12-19 05:00:20 UTC ]
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Swedish Publisher Bonnier News Closes Innovation Hub

Swedish media company Bonnier News is closing its 2-year-old innovation hub, Bonnier News Next, and will task existing staffers at Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-27 18:00:50 UTC ]
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