Publish and be branded: the new threat to literature's laboratory

Increasingly fixated on the stars of today, such as Hilary Mantel and JK Rowling, publishers are neglecting the experimenters who could save their industry tomorrow: the mid-list writersThe tickets sold out months ago. Long before the admiring reviews of the stage adaptation of Hilary Mantel's novels Wolf Hall and Bring up the Bodies hit the press at the end of last week, theatre-goers were in no doubt they wanted to see six hours of blazing Tudor intrigue.A £7m BBC adaptation beckons, with the actor Mark Rylance teaming up with Peter Kosminsky, director of The Government Inspector.The runaway success of Mantel's story could be seen as a heartwarming tale for the book industry, but it comes at a time when many insiders worry such a tale will become increasingly rare as talented authors find it ever harder break through.Authors with middling sales – like Mantel, before she led Thomas Cromwell up the bestseller list – are getting less care and attention from large publishers, with readers ever-more fixated on fantasy blockbusters, it is said.For HarperCollins, the publishing giant behind 4th Estate, the imprint that publishes Mantel, bestselling authors have become more important than ever. Charlie Redmayne, chief executive of HarperCollins, recently described Mantel as one of several writers, along with Michael Morpurgo and JK Rowling, "who have transcended being an author and are brands in their own right".He added: "In a digital world, they are going to create a huge... Continue reading at 'The Guardian'

[ The Guardian | 2014-01-13 00:00:00 UTC ]
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[ Publishing Perspectives | 2012-12-03 00:00:00 UTC ]
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Thomson named as News Corp publishing head

Robert Thomson has been named as the head of the separated publishing business soon to be formed... Continue reading at The Bookseller

[ The Bookseller | 2012-12-03 00:00:00 UTC ]
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Publishers in 'dream' position, FutureBook hears

Publishers have "done a lot right" and are standing in a much stronger position in the... Continue reading at The Bookseller

[ The Bookseller | 2012-12-03 00:00:00 UTC ]
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Argentina’s Adriana Hidalgo Wins FIL Publishing Merit Award

Argentine publisher Adriana Hidalgo has won this year’s Publishing Merit Award at the Guadalajara International Book Fair, in recognition as Latin America’s most widely distributed independent publisher. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-30 00:00:00 UTC ]
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Amazon Publishing to Open European Division

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[ Publishing Perspectives | 2012-11-30 00:00:00 UTC ]
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Bloomberg's Licencing Chief on How to Sell Your Content to Other Publishers and Partners

If you've got content you think other publishers want to buy, what do you need to do to to make it an attractive proposition?   A good example of a successful licencing operations is Bloomberg, which provides content to more than 600 publish ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-30 00:00:00 UTC ]
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Why Publishers Need to Collaborate with Tech Companies

At the Guadalajara Book Fair, Bill McCoy of the IDPF and Pablo Defendini of Safari Books encouraged publishers to abandon DRM, and set their own prices. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-29 00:00:00 UTC ]
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Amazon to begin European publishing push from 2013

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[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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Simon & Schuster gets wise to self-publishing

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[ Crains New York | 2012-11-28 00:00:00 UTC ]
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Nosy Crow to publish book of John Lewis Snowman ad

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[ The Bookseller | 2012-11-27 00:00:00 UTC ]
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S&S to launch self-publishing service with Author Solutions

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[ The Bookseller | 2012-11-27 00:00:00 UTC ]
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Corporate to Startup: The New Publishing Career Path?

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[ Publishing Perspectives | 2012-11-27 00:00:00 UTC ]
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'Dark times' for North East literature bodies

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[ The Bookseller | 2012-11-23 00:00:00 UTC ]
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[ The Bookseller | 2012-11-23 00:00:00 UTC ]
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Publishers join in Black Friday offers

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[ The Bookseller | 2012-11-23 00:00:00 UTC ]
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Could Tumblr Save Web Publishing?

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[ AdWeek | 2012-11-20 00:00:00 UTC ]
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Reality Returns to Young Adult Literature

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[ Publishing Perspectives | 2012-11-19 00:00:00 UTC ]
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AAM Completes Initial Certification of Adobe Digital Publishing Suite

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[ Editor & Publisher | 2012-11-15 00:00:00 UTC ]
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[ The Bookseller | 2012-11-14 00:00:00 UTC ]
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[ Fast Company | 2012-11-14 00:00:00 UTC ]
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