Playboy Will Make Its NewFronts Debut in May Along With 5 Other Publishers

A 60-year-old publication will be one of the new kids on the NewFronts block in 2016. Playboy will be among the 37 presenters during the fifth Digital Content NewFronts, where publishers make their case for a slice of the $3 billion digital-video advertising pie. Joining Playboy as first-time presenters are Mashable, Hearst, WebMD, Woven Digital and Trusted Media Brands (formerly Reader's Digest). Amid reports of a possible sale and a flagging video business, Yahoo—one of the NewFronts' co-founders—will be among the presenters. Microsoft, another co-founder, dropped out after its 2013 presentation. The event could be a major opportunity for Playboy as it seeks a broader mix of advertisers. While the print magazine will stop publishing nude pictures in March, the digital side adopted a safe-for-work strategy in August 2014 and has seen positive early results. The Interactive Advertising Bureau, which handles logistics for the NewFronts, reports marketers spent roughly $3.3 billion on digital video in 2014, up 17 percent from the previous year. The IAB added an additional day to the 2016 NewFronts, which take place May 2 to May 13 at various venues in New York. The schedule has been full for about a month, the IAB said, with some companies relegated to a waiting list. "In previous years, everyone has wanted to be in week one," said Anna Bager, svp and general manager, mobile and video at IAB. "This year, there was no problem at all to sell week two." Throughout the... Continue reading at 'AdWeek'

[ AdWeek | 2015-12-08 00:00:00 UTC ]
News tagged with: #waiting list #general manager

Other Publishing stories related to: 'Playboy Will Make Its NewFronts Debut in May Along With 5 Other Publishers'


The Changing Face of STM Publishing

A recent report valued STM Publishing at $35 billion annually. The report itself makes for a long but interesting read and really serves to highlight the sheer scale of this sector, the importance of technology, and the value attached to licensing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #changing face #stm publishing #sheer scale


Publishers prepare Independent Bookshop Week exclusives

Deals on Picador Classics, exclusive editions published by Macmillan and money off Hachette Children’s Books series are among the promotions being offered to indies in celebration of Independent Bookshop Week (IBW). Continue reading at The Bookseller

[ The Bookseller | 2015-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children #books series


PA: publisher revenues 'steady' in 2014

The invoiced value of UK publishers’ annual sales remained absolutely flat year on year in 2014, with a top-line total of £4.3bn, precisely the same as 2013. The figure combines publishers’ revenues from both physical and digital editions and from journals’ income, and is revealed in the... Continue reading at The Bookseller

[ The Bookseller | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher revenues #uk publishers #digital editions #publishers association


Mixed Signals From Three Publishers

First-quarter reports from three of the largest U.S. trade houses gave mixed messages about the state of book publishing at the start of 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed signals #book publishing


Orbit buys Snakewood debut fantasy

Orbit has acquired a debut epic fantasy which tells the story of a band of mercenaries hunted by an unknown killer. Commissioning editor Jenni Hill acquired world rights to Snakewood by Adrian Selby from Jamie Cowen of the Ampersand Agency. Continue reading at The Bookseller

[ The Bookseller | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie cowen #ampersand agency


Latest UK Book Publishing Statistics Show Stable Market

The Publishers Association released statistics about the UK book publishing industry that show a stable market and increased digital and export sales. The post Latest UK Book Publishing Statistics Show Stable Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stable market #export sales


Amazon Publishing Marches On

Amazon Publishing may have scaled back its plans to have a major New York City trade publishing presence since the departure of Larry Kirshbaum in early 2014, but the company still continues to expand its overall operation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon publishing #scaled back #larry kirshbaum


Self-Publishing

Kim Kardashian has been taking selfies since 1984. That was the year she first immortalized her own face in an admiring close-up—round cheeks filling the frame, flash shining in her toddler eyes like a premonition. Some other baby Kardashian wails beside her, unmoved by the photo op, but Kim... Continue reading at Slate

[ Slate | 2015-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kim kardashian #photo op


Tunisia debut wins IPAF award

A debut novel that chronicles Tunisia’s recent political history has won the 2015 International Prize for Arabic Fiction (IPAF).   Continue reading at The Bookseller

[ The Bookseller | 2015-05-07 00:00:00 UTC ]
More news stories like this |


Amazon Publishing buys Russell trio

Amazon Publishing has acquired three books by Leigh Russell, who has previously been published by independent No Exit Press. Russell’s Journey to Death and two further titles will be published by Thomas & Mercer, Amazon Publishing’s crime imprint. Senior editor Emilie Marneur bought world... Continue reading at The Bookseller

[ The Bookseller | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leigh russell #amazon publishing #exit press #thomas mercer #crime imprint


iBooks Bestsellers: 'Hope' Debuts at #4

Amanda Berry and Gina DeJesus's account of their abduction by Ariel Castro, came in at #4 on Apple's iBooks bestseller list for the week ended May 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #ariel castro #week ended


Baltimore Theologian's Book on Violence To Publish in Wake of Riots

The riots in Baltimore have made the publication of 'Stand Your Ground: Black Bodies and the Justice of God' -- inspired by the death of Trayvon Martin -- unfortunately timely. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
More news stories like this |


Four Questions for...Yellow Kite Publisher Liz Gough

The U.K. lifestyle publisher talked to us about coloring books for adults, when the paleo diet will have its moment across the pond and what she believes is the 'holy grail' of self-help books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coloring books #holy grail


PW Inks Archive Deal with NA Publishing

PW has struck a deal with NA Publishing that will result in the entire archive of 'Publishers Weekly' print magazine, some 750,000 pages, to be digitized. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entire archive #print magazine


The Arab World Slow to Adopt Digital Publishing

There is a state of confusion in the Arab world regarding digital publishing, with educational institutions at the forefront, though take up is slow. The post The Arab World Slow to Adopt Digital Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arab world #digital publishing #educational institutions


We Review a Self-Published E-Book About a Russian Werewolf

For our second review of a rather absurd Kindle ebook, our intrepid reviewer chose Tender Kiss of a Russian Werewolf. The post We Review a Self-Published E-Book About a Russian Werewolf appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published e-book


Suzanne Gibbs Taylor Named Publisher of Gibbs Smith

Suzanne Gibbs Taylor, associate publisher and creative director at Gibbs Smith, has been promoted to publisher and COO of the press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #gibbs smith #creative director


CNL makes a stand on event fees

The French National Book Centre (Centre National du Livre, CNL) will cut subsidies for the 90-plus book fairs and literary festivals it supports next year if organisers do not agree to pay authors for giving talks and participating in debates.  Meetings are being held with organisers, none of... Continue reading at The Bookseller

[ The Bookseller | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fairs #literary festivals #pay authors


Granta's Rausing makes Ondaatje shortlist

Granta owner Sigrid Rausing has been shortlisted for the 2015 RSL Ondaatje Prize for her book Everything is Wonderful (Grove Press), alongside authors including Helen Dunmore and Elif Shafak. The annual award of £10,000 is given for a distinguished work of fiction, non-fiction or poetry,... Continue reading at The Bookseller

[ The Bookseller | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #elif shafak #annual award


Publishers give $250m free ebooks for Obama scheme

Publishers in the US including Hachette Book Group, Penguin Random House and Simon & Schuster are making $250m (£163m) in free ebooks available to low-income students as part of a scheme announced today (30th April) by President Obama. The new ebook commitments, to cover a three-year... Continue reading at The Bookseller

[ The Bookseller | 2015-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #free ebooks #president obama #three-year period