Pinterest Makes It Easier for Brands to Post Pins, Buy Ads

Two-thirds of the content that people post to Pinterest are originally from businesses, like product images from a retailer's site. But it hasn't been that easy for brands themselves to post that content, let alone pay to promote those organic posts as ads on Pinterest. Pinterest is now trying to make both efforts easier.The company has created a program for Pinterest-sanctioned marketing technology companies to offer tools for marketers to manage their Pinterest accounts.These tools would enable brands to schedule when pins should publish, for example, or secure internal approvals to publish pins without a mess of emails and phone calls. They could also monitor the best times of day for a brand to pin something. Another likely tool, incorporating Pinterest into social publishing dashboards that also plug into other social networks like Facebook and Twitter, would let a brand sync its posts across all of its social accounts. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-04-27 00:00:00 UTC ]
News tagged with: #phone calls #social networks #social accounts

Other Publishing stories related to: 'Pinterest Makes It Easier for Brands to Post Pins, Buy Ads'


AANHPI consumers want better brand representation, Nielsen reports

As companies around the country roll out plans to honor May as Asian American, Native Hawaiian and Pacific Islander Heritage Month, a new report out Wednesday suggests members of those communities are paying more attention than ever to representation Continue reading at ABC News

[ ABC News | 2024-05-01 18:38:04 UTC ]
More news stories like this | News stories tagged with: #asian american #nielsen


They Saw Dallas as a Literary Hub, Then Got to Work Making It One

“We are a literary city”: Will Evans started saying it in 2013, when he started the publisher Deep Vellum. Alongside the bookstore Wild Detectives and others, they’ve put Dallas on the literary map. Continue reading at The New York Times

[ The New York Times | 2024-04-25 09:05:49 UTC ]
More news stories like this | News stories tagged with: #literary hub #bookstore


The independent publisher making a business of celebrity book imprints

Independent publisher Zando's highest-visibility imprints are its collabs with celebrities, which are part of its mission to change the institutional racism that has plagued American publishing from its start. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-24 18:02:25 UTC ]
More news stories like this | News stories tagged with: #institutional racism #american publishing #independent publisher


Meta ‘discussed buying publisher Simon & Schuster to train AI’

Audio shared with the New York Times appears to record executives discussing purchase of the US books giant to feed into its large language modelsStaff at technology company Meta discussed buying publishing house Simon & Schuster last year in order to procure books to train the company’s... Continue reading at The Guardian

[ The Guardian | 2024-04-09 15:36:14 UTC ]
More news stories like this | News stories tagged with: #train ai #publishing house #schuster


Six ‘implicitly optimistic’ novels make the International Booker prize shortlist

From books about disintegrating relationships and countries to a worker’s-eye view of Korea and a story of farmers in Brazil, the selected titles engage with current realities, say the judging panelKorean writer Hwang Sok-yong and German author Jenny Erpenbeck appear on this year’s International... Continue reading at The Guardian

[ The Guardian | 2024-04-09 13:00:09 UTC ]
More news stories like this | News stories tagged with: #year running #s-eye view #korean history #guardian review #german author


‘Unfurling tension and menace’: how slow TV like Ripley makes for a truly gripping watch

Elegant, luxurious, catlike … Netflix’s Andrew Scott-starring series is devastatingly unhurried – although not all viewers agree• Don’t get the What’s On TV newsletter delivered to your inbox? Sign up hereThe reviews for Netflix’s elegant new Patricia Highsmith adaptation, Ripley, have been... Continue reading at The Guardian

[ The Guardian | 2024-04-09 11:00:06 UTC ]
More news stories like this | News stories tagged with: #andrew scott #amalfi coast #first novel


Cloud Atlas at 20: What makes a novel tattoo-worthy?

Every author wants to write a book like David Mitchell’s Cloud Atlas. Two decades after it first hit the shelves, the author of Tomorrow, and Tomorrow, and Tomorrow celebrates its daring, dazzling appealPity the writer who believes they have written the next Cloud Atlas! A literary agent once... Continue reading at The Guardian

[ The Guardian | 2024-04-06 10:00:31 UTC ]
More news stories like this | News stories tagged with: #david mitchell #raymond chandler #martin amis #george orwell #le guin #james joyce #literary agent


Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts

Measurement companies are looking to measure up ahead of the upfront season, with Nielsen making "big data" announcements and the Joint Industry Committee (JIC) certifying Comscore and VideoAmp. To explain exactly what's going on in measurement, ADWEEK went to great... Continue reading at AdWeek

[ AdWeek | 2024-04-04 19:17:06 UTC ]
More news stories like this | News stories tagged with: #big data #nielsen


MoCCA 2024 Makes a Splash

This year's MoCCA Arts Fest, an annual indie comics and graphic novel festival held March 16-17, drew large and enthusiastic crowds to New York City's Metropolitan Pavilion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #metropolitan pavilion #graphic novel


Approaching 90, Pat Boone Still Makes the Case for God, Country, Grits

At last month's Christian Product Expo, the iconic crooner of the 1950's and '60's and a prolific author, continued to talk conservative politics while rebranding himself as a country singer at 89. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #prolific author


Lots of People Make Money on Fanfic. Just Not the Authors

Next year, SenLinYu’s Harry Potter fic Manacled will disappear from Archive of Our Own. They don’t want to take it down, but it’s the only way to keep others from profiting off of the work. Continue reading at Wired

[ Wired | 2024-02-28 20:42:17 UTC ]
More news stories like this | News stories tagged with: #harry potter


Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
More news stories like this | News stories tagged with: #lawsuit filed #dominant position #digital advertising #czech republic #publishers including


Tumblr and WordPress posts will reportedly be used for OpenAI and Midjourney training

Tumblr and WordPress are reportedly set to strike deals to sell user data to artificial intelligence companies OpenAI and Midjourney. 404 Media reports that the platforms’ parent company, Automattic, is nearing completion of an agreement to provide data to help train the AI companies’ models. It... Continue reading at Engadget

[ Engadget | 2024-02-27 20:56:31 UTC ]
More news stories like this | News stories tagged with: #getty images #regular basis #skeleton crew #online publishing


A Muslim Teen Finds Her Voice in Post-9/11 America: Read an Excerpt from HOPE ABLAZE by Sarah Mughal Rana

Read an excerpt of Hope Ablaze by Sarah Mughal Rana, a YA novel about a Muslim girl who writes a protest poem that goes viral, changing her whole life. Continue reading at Book Riot

[ Book Riot | 2024-02-21 12:30:00 UTC ]
More news stories like this | News stories tagged with: #ya novel


Winter Institute 2024: Booksellers Discuss Building Indie Brands and Bridges

The first day of the ABA's annual conference tackled topics including the basics of bookselling, marketing and media strategies for booksellers in the digital age, and how publishers can make booksellers' lives easier. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age