Paramount Adds iSpot as New Currency Partner

Paramount is making good on its commitment to collaborate with multiple measurement companies. Top line Today, the publisher announced it has partnered with cross-platform TV measurement company iSpot for a new currency integration. The collaboration allows the companies to measure and transact national TV advertising campaigns with iSpot's currency across Paramount's media and streaming platforms.... Continue reading at 'AdWeek'

[ AdWeek | 2023-10-10 12:00:00 UTC ]

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'The DioField Chronicle' is a new strategy RPG that looks like 'Final Fantasy Tactics'

In 1997, Square Enix released one of the finest games of the original PlayStation era in Final Fantasy Tactics. Outside of a handful of remasters and spinoffs, however, the company has been reluctant to return to the genre in a meaningful way. And while we may never get a proper sequel to... Continue reading at Engadget

[ Engadget | 2022-03-09 23:19:51 UTC ]
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Riot Games will donate proceeds from in-game passes to Ukraine relief

Over the weekend, Riot Games announced it would respond to calls from its community to provide aid during the ongoing crisis in Ukraine. Until March 12th, the studio will donate all proceeds from the sale of Valorant, Legends of Runterra, Teamfight Tactics and Wild Rift battle passes, as well as... Continue reading at Engadget

[ Engadget | 2022-03-07 20:44:10 UTC ]
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New York Times buys viral game Wordle for seven-figure sum

Creator Josh Wardle ‘thrilled’ that newspaper is taking over internet sensationThe New York Times has acquired the viral word game Wordle for an undisclosed seven-figure sum, the publisher announced on Monday.Created by a Reddit engineer and launched in October, Wordle gives players just six... Continue reading at The Guardian

[ The Guardian | 2022-01-31 23:22:01 UTC ]
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Alice Sebold's memoir, 'Lucky,' pulled as she apologizes to man wrongly convicted of her rape

Sebold apologized to Anthony Broadwater, convicted of her rape in 1982 and exonerated last week. Her publisher announced a pause to consider revisions. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-11-30 22:41:08 UTC ]
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Trade wary of audio monopoly after buyouts as Dohle warns on streaming

Penguin Random House chief Markus Dohle has said the publisher is sceptical of streaming platforms as a viable method to distribute audiobooks, following recent buyouts by audio firms. Continue reading at The Bookseller

[ The Bookseller | 2021-11-19 18:47:42 UTC ]
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'Overwatch 2' and 'Diablo IV' have been delayed indefinitely

Activision Blizzard is once again delaying Overwatch 2 and Diablo IV. Following months of upheaval at its Blizzard Entertainment subsidiary stemming from a sexual harassment lawsuit the State of California filed in July, the publisher announced during its recent third-quarter 2021 earnings call... Continue reading at Engadget

[ Engadget | 2021-11-02 21:20:39 UTC ]
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Pop-Up Magazine Will Return to In-Person Events in November

Like Punxsutawney Phil and his shadow, the return of Pop-Up Magazine to live performance suggests the arrival of a new season in the world of in-person events. The publisher announced today that Pop-Up Magazine Productions would be returning to in-person production in November, with shows slated... Continue reading at AdWeek

[ AdWeek | 2021-10-05 18:51:39 UTC ]
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EA dips back into college football with Campus Legends event in Madden NFL 22

Electronic Arts is dipping back into college football with a limited-time mode in Madden NFL 22. The Campus Legends mode features ten school teams, including rosters filled with college football icons, as well as current and former NFL stars who are alumni of those squads.The event is available... Continue reading at Engadget

[ Engadget | 2021-08-31 17:25:25 UTC ]
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Indian authors speak out over plan to reissue Narendra Modi exam book

Pankaj Mishra and Arundhati Roy attack Penguin Random House India for putting out book by a prime minister they say has mishandled Covid and persecuted writersLeading Indian authors Pankaj Mishra and Arundhati Roy have spoken out against Penguin Random House India’s decision to publish and... Continue reading at The Guardian

[ The Guardian | 2021-05-20 12:53:37 UTC ]
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How this year’s lousy Super Bowl ratings measure up to past games

Nielsen put out a list of the Super Bowl’s TV audience going back to 1967. You were not alone in not watching Super Bowl LV last Sunday. The uneven matchup, in which the Tampa Bay Buccaneers trounced the Kansas City Chiefs, was among the least-watched Super Bowls in recent memory, even as more... Continue reading at Fast Company

[ Fast Company | 2021-02-09 13:39:34 UTC ]
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Why Climate Coverage Is Good Business at The Financial Times

The Financial Times is debuting a vertical dedicated to climate coverage, the publisher announced this morning. The move comes as the organization seeks to increase retention rates and drive subscriptions. "We think about value in two ways," head of digital editorial development Renee Kaplan... Continue reading at AdWeek

[ AdWeek | 2021-01-28 05:35:00 UTC ]
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EA founded a new studio to work on the long-awaited 'Skate 4'

EA has formed a new studio to develop the next Skate game. On Wednesday, the publisher announced the existence of Full Circle, which, like previous Skate developer Black Box, will be based out of Vancouver, Canada. EA has tapped Daniel McCulloch, who... Continue reading at Engadget

[ Engadget | 2021-01-27 17:56:08 UTC ]
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Publishers are not obliged to give bigots like Jordan Peterson a platform | Nathan Robinson

Nobody has a human right to a lucrative book contract without regard for whether their opinions are sound or valuableJordan Peterson, the Canadian psychology professor and lobster-loving life coach who came to public attention after refusing to use the preferred pronouns of transgender people,... Continue reading at The Guardian

[ The Guardian | 2020-12-02 13:56:38 UTC ]
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HCCP Names Five New Directors

HarperCollins Christian Publishing announced the hiring of Nekasha Pratt as senior director of marketing at Thomas Nelson and Zondervan Fiction. Additionally, the publisher announced the promotions of four existing staff members to director roles, including Brad Hill, Mark Glesne, Stephanie... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-29 04:00:00 UTC ]
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Vice Media Group Names Agency Veteran as Global CMO

Vice Media Group has named Ogilvy's Nadja Bellan-White to the role of global CMO, the publisher announced today. The newly created position will put Bellan-White in charge of the Vice portfolio's branding, communications and marketing internationally, leading the brand narrative for the... Continue reading at AdWeek

[ AdWeek | 2020-10-02 15:56:59 UTC ]
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Canada Could Be Next in Challenging Google to Pay Publishers | News & Notes

In April, French regulators ordered Google to help develop a system to reward the country's news outlets with licensing fees when portions of their stories are displayed on the tech giant's news tab or in its search results. The decision was hailed as a triumph for publishers by those favoring... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-08 17:40:51 UTC ]
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Politico Takes Daily Newsletters Weekly for Some Readers

Subscribers to Politico’s newsletters will soon receive a weekly version rather than daily if they aren’t Politico Pro members. The publisher announced this Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-18 18:00:14 UTC ]
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Bloomberg Rebrands TicToc, Says It’s Not Because of TikTok

Bloomberg Media's short-form video news service is getting a facelift. Today, the publisher announced that TicToc--the so-called "social news network" rolled out in partnership with Twitter two years ago--is being rebranded as QuickTake by Bloomberg. Aside from distinguishing the service from... Continue reading at AdWeek

[ AdWeek | 2019-12-03 16:15:29 UTC ]
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What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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