Paramount Adds iSpot as New Currency Partner

Paramount is making good on its commitment to collaborate with multiple measurement companies. Top line Today, the publisher announced it has partnered with cross-platform TV measurement company iSpot for a new currency integration. The collaboration allows the companies to measure and transact national TV advertising campaigns with iSpot's currency across Paramount's media and streaming platforms.... Continue reading at 'AdWeek'

[ AdWeek | 2023-10-10 12:00:00 UTC ]

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Super Bowl most-watched U.S. program ever, averaging 123.4 million viewers

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco on Sunday night averaged 123.4 million viewers across television and streaming platforms. Continue reading at CBC

[ CBC | 2024-02-13 13:58:34 UTC ]
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Paramount Adds iSpot as New Currency Partner

Paramount is making good on its commitment to collaborate with multiple measurement companies. Top line Today, the publisher announced it has partnered with cross-platform TV measurement company iSpot for a new currency integration. The collaboration allows the companies to measure and transact... Continue reading at AdWeek

[ AdWeek | 2023-10-10 12:00:00 UTC ]
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‘Fortnite’ maker Epic Games lays off 830 employees, 16% of workforce

The company is also selling and spinning off some of its divisions as the video game industry faces cutbacks. Epic Games, maker of the smash hit Fortnite, isn’t immune to the troubles of the video game industry. The publisher announced Thursday it was laying off 16% of its staff, which works... Continue reading at Fast Company

[ Fast Company | 2023-09-28 14:15:00 UTC ]
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Britney Spears’s ‘brave’ tell-all memoir out in October

The Woman in Me, which will cover pop star’s conservatorship experience among other topics, is set for release later this yearBritney Spears will release her tell-all memoir, The Woman in Me on 24 October, the publisher announced on Tuesday.The Woman in Me will be “a brave and astonishingly... Continue reading at The Guardian

[ The Guardian | 2023-07-11 16:02:28 UTC ]
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The Morning After: Xbox Series S gets a key upgrade

The Xbox Series S occupies an interesting space in Microsoft’s gaming lineup, given it can play every current-generation title available for the Series X. It may be significantly less powerful, but it’s also smaller and a lot cheaper, making it a “good enough” option for plenty of mainstream and... Continue reading at Engadget

[ Engadget | 2023-06-12 11:15:55 UTC ]
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Ubisoft's open-world Star Wars game is 'Outlaws' and it's coming in 2024

Ubisoft's long-awaited open world Star Wars game will arrive in 2024. The publisher announced Star Wars Outlaws on Sunday during Microsoft's Xbox and Starfield Direct showcase with a cinematic trailer that introduces fans to the game's Han Solo-like protagonist, Key Vess. Ubisoft is billing... Continue reading at Engadget

[ Engadget | 2023-06-11 17:27:38 UTC ]
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Why Nielsen Isn’t Joining TV’s Latest Measurement Collaboration

Measurement's biggest player will not participate in the industry's latest effort to enable multiple currencies. The Joint Industry Committee (JIC)--formed earlier this year by OpenAP, along with a working committee of media agencies, premium video programmers, streaming platforms and trade... Continue reading at AdWeek

[ AdWeek | 2023-04-25 14:14:53 UTC ]
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NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
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Baltimore Sun offices to return downtown in 2023

The company has signed a lease for office space at 200 St. Paul Place, the publisher announced in a memo sent to staff Thursday afternoon. Continue reading at Baltimore Sun

[ Baltimore Sun | 2022-12-29 18:03:18 UTC ]
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The Final Fantasy 'Pixel Remaster' series heads to Switch and PS4 next spring

Square Enix’s “pixel perfect” remasters of the first six Final Fantasy games will arrive on Nintendo Switch and PlayStation 4 next spring, the publisher announced on Monday. First announced at E3 2021 and subsequently released on PC and mobile over the course of that same year, the Final Fantasy... Continue reading at Engadget

[ Engadget | 2022-12-19 17:30:26 UTC ]
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Konami will reveal what's next for the Silent Hill series on October 19th

Almost a decade to the day since it released the last Silent Hill game (as long as you don't include P.T.), Konami is finally ready to reveal what's next for the franchise. The company will divulge the "latest updates" for the series during a stream that starts at 5PM ET on October 19th.The... Continue reading at Engadget

[ Engadget | 2022-10-17 15:50:54 UTC ]
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Assassin's Creed Mirage will bring the series back to its roots in 2023

Assassin’s Creed Mirage, the next entry in Ubisoft’s long-running action-adventure series, will arrive in 2023. The publisher announced the release date today during its Ubisoft Forward event. Set two decades before the events of Assassin’s Creed Valhalla, the game will reunite fans with a Basim... Continue reading at Engadget

[ Engadget | 2022-09-10 20:07:51 UTC ]
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Ubisoft’s Rocksmith+ guitar learning service arrives on PC next week

Ubisoft’s Rocksmith+ subscription service will arrive on September 6th, the publisher announced today. Following a nearly year-long delay, the guitar learning platform will be available on PC exclusively through the Ubisoft Store. With 5,000 songs available at lunch, including tunes from Alicia... Continue reading at Engadget

[ Engadget | 2022-08-30 21:30:41 UTC ]
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‘Roller Champions’ comes to Switch and Epic Games Store on June 21st

Ubisoft released its long-delayed sports game Roller Champions last month on PC, PlayStation and Xbox, and Nintendo Switch players are about to join the fray. A UK eShop listing spotted by Nintendo Life first indicated the free-to-play title will be released on the hybrid console on June 21st.... Continue reading at Engadget

[ Engadget | 2022-06-20 17:10:28 UTC ]
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Ubisoft will reveal 'the future of Assassin's Creed' this September

Ubisoft will reveal what’s next for its long-running Assassin’s Creed franchise later this year. The publisher announced today it will host a special event in September to discuss the future of the series. While we didn’t get many hints from the company during its recent AC 15th Anniversary... Continue reading at Engadget

[ Engadget | 2022-06-14 17:39:17 UTC ]
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Ubisoft's free-to-play 'Roller Champions' heads to PC and consoles on May 25th

After it first unveiled the game at E3 2019, Ubisoft will finally release Roller Champions on May 25th, the publisher announced today. The free-to-play title will be available on PC, PlayStation 4 and Xbox One – as well as Xbox Series X/S and PS5 through backward compatibility – to start, with... Continue reading at Engadget

[ Engadget | 2022-05-18 20:15:19 UTC ]
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HBO Max exec admits to the app’s early flaws

Viewers have long complained about the early HBO Max app’s tendency to crash, and its lack of discoverability features. There have been a number of overhauls and fixes since then. Now we know why. Turns out that HBO Max launched its apps before they were ready in order to keep up with its... Continue reading at Engadget

[ Engadget | 2022-04-14 23:32:58 UTC ]
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'Kingdom Hearts IV' features a new look for series protagonist Sora

Square Enix is developing a new mainline Kingdom Hearts game, the publisher announced on Sunday during an event in Tokyo celebrating the franchise’s 20th anniversary. Kingdom HeartsIV sees series protagonist Sora return after 2019’s Kingdom Hearts III concluded the story arc that began with the... Continue reading at Engadget

[ Engadget | 2022-04-10 15:16:36 UTC ]
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Front Office Sports Is Making Its Training Courses More Permanent

Between the advent of online gambling, college athlete monetization and cryptocurrency, the business of sports has changed rapidly over the last two years--and Front Office Sports wants to capitalize on that disruption. The independently-owned publisher announced Tuesday the launch of its new... Continue reading at AdWeek

[ AdWeek | 2022-03-15 06:00:00 UTC ]
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