Grey, the incumbent creative agency, was participating, and so was Grey's parent company WPP.The win comes a few weeks after Laundry Service signed a deal with ESPN to collaborate on branded digital content and original programming for the sports giant's advertisers and a day after Ad Age published a profile on its founder, Jason Stein.Laundry Service, which started as an "internet video company" in 2011, now counts the likes of Twitter, Grubhub, Anheuser-Busch InBev's Bud Light and Michelob Ultra among its clients. It also has seen clients such as T-Mobile, LG, Jordan Brand and Freixenet increasingly looking to repurpose the agency's work from digital to the more traditional creative areas of TV, print, out-of-home and more. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-10-31 00:00:00 UTC ]
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American Business Medias annual meeting this year took a single theme approach, focusing on the opportunity for b-to-b publishers to offer marketing services. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-03 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 27/04/2011 - 15:46 John Smith & Son deputy chairman Willie Anderson has retired after 38 years' service. Anderson began his career at the academic bookseller as a bookshop sales assistant in 1973 and was the first staff member to be... Continue reading at The Bookseller
[ The Bookseller | 2011-04-27 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 20/04/2011 - 12:08 Amazon.com has announced a new service allowing Kindle books to be borrowed from US libraries. read more Continue reading at The Bookseller
[ The Bookseller | 2011-04-20 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Fri, 15/04/2011 - 11:33 Roland Philipps at John Murray has bought a book on digital written by the author Nick Harkaway, which argues that the new technologies will make us more human. Philipps bought British Commonwealth rights through Patrick Walsh... Continue reading at The Bookseller
[ The Bookseller | 2011-04-15 00:00:00 UTC ]
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The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Longtime Time Inc. executive John Squires, last seen running the magazine industry's version of Hulu, has a new gig: He's at Akademos, a Connecticut-based company that runs digital bookstores for small and mid-sized colleges. Continue reading at AllThingsD
[ AllThingsD | 2011-04-13 00:00:00 UTC ]
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#magazine industry
Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
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Dreamweaver gets HTML5 features, Photoshop SDK allows tablet interaction, and InDesign picks up ebook enhancements Continue reading at PC World
[ PC World | 2011-04-12 00:00:00 UTC ]
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Ad network Specific Media has appointed Fox Networks Group's Graeme Lynch as its new UK publisher services director. Continue reading at Media Week
[ Media Week | 2011-04-11 00:00:00 UTC ]
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E-books, mobile apps and e-learning modules are hot. That's the conclusion from a quick survey of 18 content services vendors operating in India. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
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WH Smiths non-executive board director John Barton has stood down after 12 years of service. He will be replaced by Jeff Harris, currently chairman of both Cookson Group plc and Filtrona plc, on 10th June 2011. W H Smith's chairman, Walker Boyd, said: "On behalf of the board, I would like to... Continue reading at The Bookseller
[ The Bookseller | 2011-04-08 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Mon, 04/04/2011 - 08:51 Emma Donoghue's Room (Picador) has added another accolade to its Man Booker shortlisting and Orange-longlisting after receiving the vote of "TV Book Club" viewers as their favourite spring read of the 10 titles. The second most... Continue reading at The Bookseller
[ The Bookseller | 2011-04-04 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 23/03/2011 - 07:10 Lendle, the US-based tool that allows Kindle users to lend their ebooks, has been reinstated after Amazon said that its concern related to its "Book Sync tool". The news that Amazon had locked the services out of its API caused... Continue reading at The Bookseller
[ The Bookseller | 2011-03-23 00:00:00 UTC ]
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Publication Date: Tue, 22/03/2011 - 17:23 Ten young illustrators, including artists published by Walker, Simon & Schuster and Tate, have been named as the Booktrust Best New Illustrators 2011. The 10 were presented with their awards at a ceremony in central London this evening [22nd March]... Continue reading at The Bookseller
[ The Bookseller | 2011-03-22 00:00:00 UTC ]
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The Hearst Corporation has launched the beta version of Manilla, a free personal account management system. George Kliavkoff has been named CEO of the service that allows consumers to securely link bank accounts, view statements, pay bills and manage subscriptions through one account. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-10 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Wed, 09/03/2011 - 08:39 John Murray has acquired a title by the c.e.o. of Google after a seven-publisher auction. M.d. Roland Phillips acquired UK and Commonwealth rights in a "major" deal to Empire of the Mind: The Dawn of the Techno-Political Age.... Continue reading at The Bookseller
[ The Bookseller | 2011-03-09 00:00:00 UTC ]
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Zinio's digital newsstand is back up and running after experiencing problems last Thursday through this past weekend. On Sunday, March 6, the company posted, Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-09 00:00:00 UTC ]
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John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 01/03/2011 - 15:50 The Orange New Writers Book of the Month promotion launches today [1st March] featuring Emma Henderson as the first writer to receive a month-long promotion in Waterstone's. read more Continue reading at The Bookseller
[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 01/03/2011 - 09:53 Random House UK has said it will continue to evaluate options for ebook pricing but will not follow its US business in adopting the agency model. A statement from Random House US issued overnight said agency would... Continue reading at The Bookseller
[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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