When World Book Night organizers expanded the book-giving event from the U.K. to the U.S. for 2012 they knew that generating buzz—and understanding—about a program with the goal of giving away 500,000 copies of 30 titles on a single day would be a challenge, given the limited budget available. So when the newly appointed WBN US executive director Carl Lennertz was approached by Andrea Chambers, director of NYU’s Center for Publishing, and offered the help of NYU’s masters in publishing students to publicize the event, it was a no-brainer. “I wept in gratitude,” Lennertz quipped. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2012-04-13 00:00:00 UTC ]
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Miranda McKearney is to step down from her role as director of The Reading Agency in December.... Continue reading at The Bookseller
[ The Bookseller | 2013-08-16 00:00:00 UTC ]
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A film based on Patricia Cornwell's famous protagonist Dr Kay Scarpetta moves a step closer following a publishing deal with HarperCollins. Continue reading at BBC News
[ BBC News | 2013-08-15 00:00:00 UTC ]
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#step closer
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Time Warner said Tuesday that it won't complete its plan to separate Time Inc. division into an independent company this year as anticipated, prolonging a period of uncertainty at the publishing division just a little bit longer.Executives now intend to complete the spinoff early next year, Time... Continue reading at Crains New York
[ Crains New York | 2013-08-08 00:00:00 UTC ]
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Bob Carrigan is stepping down as CEO of IDG Communications Worldwide, the company announced today. Carrigan will transition out of his role at the end of IDG's fiscal year, ending September 30, and will join the company's board of directors. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-06 00:00:00 UTC ]
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BuzzFeed is famous for it, Facebook and Twitter embraced it, and The Atlantic got blasted for it. Native advertising may be all the rage, but if brands and publishers aren’t careful, it could trigger some regulatory repercussions, analysts ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-11 00:00:00 UTC ]
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#native advertising
Barnes & Noble CEO William Lynch resigned after the company reported disappointing fourth-quarter numbers. The bookstore chain also recently announced that it's seeking another company with which to produce the B&N Nook tablet devices. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-10 00:00:00 UTC ]
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Independent publisher CB editions has signed a new collection of stories from a student writer... Continue reading at The Bookseller
[ The Bookseller | 2013-07-10 00:00:00 UTC ]
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The departure of Victoria Barnsley from HarperCollins, and the appointment of Dame Gail Rebuck to... Continue reading at The Bookseller
[ The Bookseller | 2013-07-05 00:00:00 UTC ]
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A new Pew report takes a look at how 16-29 year olds view print books and libraries versus ebooks and digital offerings. Print is still the favorite among younger Americans. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
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#digital offerings
Doug Ducate has announced his intention to step down as CEO of the Center for Exhibition Industry Research (CEIR) by the end of 2013. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-25 00:00:00 UTC ]
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Let's say it like Comic Book Guy: Best. Collaboration. Ever. Fox's dysfunctional yet loving animated family, The Simpsons, have joined with Converse for a line of screen-printed Chuck Taylor sneakers. Through Converse retailers and Journeys.com, you can get your paws on these colorful high-tops... Continue reading at AdWeek
[ AdWeek | 2013-06-25 00:00:00 UTC ]
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This Kickstarter tries to answer the question of why--in a world of digital media--kids in the developing world don’t have access to books. When Rebecca McDonald moved to Haiti after the 2010 earthquake, she wasn’t a career humanitarian. Her most recent job was overseeing construction... Continue reading at Fast Company
[ Fast Company | 2013-06-20 00:00:00 UTC ]
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#digital library
#public works
Don Scales, iCrossing CEO, is leaving the company effective immediately and will be replaced by Brian Powley, who currently serves as North American president of the New York-based digital agency. Scales will take a buyout, per a source close to the situation, from parent Hearst Magazines,... Continue reading at AdWeek
[ AdWeek | 2013-06-19 00:00:00 UTC ]
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The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
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Hodder is stepping up its online consumer engagement programme. Three new community hubs are... Continue reading at The Bookseller
[ The Bookseller | 2013-06-03 00:00:00 UTC ]
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#online communities
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Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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After spending 37 years in the publishing industry, including the last five as chairman, CEO, and publisher of Counterpoint LLC, Charlie Winton turned over the publisher reins at the press to Rolph Blythe on May 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-05-12 00:00:00 UTC ]
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Waterstones has said it will be the first retailer to go on sale with signed copies of Dan Brown... Continue reading at The Bookseller
[ The Bookseller | 2013-05-10 00:00:00 UTC ]
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Amanda Knox's memoir is titled 'Waiting to be Heard' and discusses her life from childhood to her time in prison in Italy. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-05-02 00:00:00 UTC ]
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It's only March, but 2013's already proving to be quite the wild ride for music distribution trailblazer, eMusic. A month after eschewing its long time subscription-only model by adding direct music purchases, the site has merged with Ray Kurzweil-founded ebook distributor, K-NFB Reading Inc.... Continue reading at Engadget
[ Engadget | 2013-03-20 00:00:00 UTC ]
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